Por Sergio Mazzoni | Director de Ventas Identity Assurance de HID Global para Latinoamérica.
Con las ventajas que trae consigo la creciente modalidad de teletrabajo en América Latina, vienen también algunos problemas de seguridad que, manejados de forma rigurosa y cuidadosa, no deberían representar ningún riesgo para la compañía.
El teletrabajo llegó a América Latina hace un poco más de quince años y, más que una moda, se ha constituido en una modalidad laboral creciente y necesaria, entre otras cosas, porque nuestra región es la segunda más urbanizada del mundo, lo que hace que asuntos como la movilidad y el medio ambiente se vean afectados por consecuencia del desplazamiento de todos los empleados activos.
Además de ser una forma de trabajo ecoamigable, el teletrabajo genera retribuciones más que positivas para empresas y empleados: ahorro de tiempo, optimización de recursos económicos, físicos y tecnológicos y bienestar laboral, son sólo algunas ventajas.
El escenario laboral ha sido dinamizado en parte gracias a dos factores que son sumamente importantes en los tiempos que vivimos. El primero de ellos es la conveniencia, es decir que la tecnología se acomoda a las necesidades y preferencias de las personas, contribuye a optimizar su tiempo y facilita la comodidad de los usuarios.
El segundo factor es la movilidad, que se refiere a la posibilidad de llevar la tecnología con nosotros a donde vayamos. Ambos factores se unen para facilitar la vida de las personas. Son dos variables fuertes que rigen los negocios hoy en día. Además -en múltiples oportunidades- apoyan los procesos, mejoran los resultados y optimizan tiempo y recursos.
El teletrabajo no va en contravía de la seguridad
A pesar de que en Latinoamérica el tema de la ciberseguridad aún es incipiente, los índices de criminalidad en la red han hecho que el tema se ponga en el foco de las discusiones no sólo de personas y empresas, sino además de organizaciones internacionales que están trabajando para que el tema tome una dimensión gubernamental en la que sea posible disponer de leyes cada vez más estrictas que combatan esta modalidad delictiva.
Cuando se trata de teletrabajo es vital hacer énfasis en el tema de la seguridad, pues en este contexto no estamos interactuando con personas físicas, sino con identidades digitales que son mucho más vulnerables a todo tipo de crímenes cibernéticos. Sin embargo, tomando suficientes recaudos de seguridad, el teletrabajo debe ser tan seguro como trabajar en las instalaciones físicas de cualquier compañía. Si una empresa no tiene en cuenta la seguridad dentro de su edificio, tampoco lo hará en las oficinas remotas (bien sean en recintos cerrados o abiertos).
Así las cosas, mientras que la legislación en nuestra región no sea lo suficientemente fuerte, rigurosa y efectiva, existen por lo menos recomendaciones de buenas prácticas que ayudan a disminuir las probabilidades de ser víctima de delitos cibernéticos. Una serie de consejos básicos aplicables en cualquier contexto, desde el personal hasta el corporativo son:
No compartir las claves y las contraseñas con nadie.
No dejarlas anotadas en papeles o notas cerca de la computadora o en las gavetas de la oficina.
Cambiar periódicamente las claves y las contraseñas.
Es recomendable que la clave tenga caracteres alfanuméricos y no sean datos personales como fechas de cumpleaños, aniversarios o nombres propios, etc.
Hacer un backup periódico de la información. En el ambiente del cibercrimen existe una modalidad extorsiva en la que el delincuente pide una recompensa por devolver la información robada, por eso un backup puede ser útil.
Contar con un método de doble factor de autenticación. Hoy en día la manera de aumentar la seguridad es hacer más complejas las claves, a tal punto que recordarlas es difícil. Por eso se han desarrollado otros métodos como los segundos factores de autenticación que, de alguna manera, ofrecen mayor seguridad y facilidad a la hora de recordar, pues se trata de la combinación de un método útil con una contraseña sencilla. Por ejemplo, un sistema de doble autenticación pueden combinar dos claves, una credencial y un pin, una credencial y una clave, entre otros métodos.
Evite la pérdida de información, de dinero y de prestigio
En el contexto corporativo es fundamental que la compañía cuente con políticas y protocolos claros y detallados de seguridad, no sólo en los procesos de conectividad dentro de la empresa, sino además con toda su infraestructura informática dentro y fuera de las instalaciones físicas. Algunas veces los departamentos de IT toman precauciones suficientes para la conectividad interna, pero olvidan hacerlo cuando las personas comienzan a trabajar de forma remota.
Es importante mencionar que las redes wi-fi públicas no siempre son confiables, por eso hay que prestar atención especial a la manera en que se conectan y acceden a Internet aquellos empleados que trabajan por fuera de la empresa. Por ejemplo, en sus hogares, en un café, o aquellos empleados que trabajen durante un viaje, desde aeropuertos y hoteles.
Para estos casos de conexión remota es altamente recomendable acceder desde redes virtuales privadas, contar con un segundo factor de autenticación y mantener al día las actualizaciones de software necesarias.
Según algunas estadísticas, las personas tardan entre tres y cuatro meses en darse cuenta de que fueron víctimas de robo de identidad cuando un tercero le advierte alguna irregularidad. A nivel corporativo esto podría significar un desastre, en términos de lo que el criminal puede hacer con la información robada, en términos económicos y, en el peor de los casos -si la información se filtra a los medios de comunicación-, en términos del prestigio de la compañía. Una empresa con grietas en su sistema de seguridad es una organización poco confiable y en ese sentido, el impacto económico podría ser fatal.
Conscientes de esta situación, las compañías vienen reforzando sus protocolos de seguridad. En ese sentido, HID Global ha desarrollado ActivID, una plataforma robusta de administración de identidades digitales que permite que los empleados de una compañía se autentiquen utilizando los métodos que sean más convenientes para la organización.
En un estudio realizado en 2015 se reportó que durante 250 días se detectaron casi 400 millones de intentos de ataques de virus en América Latina. Es decir, más de 20 incidentes por segundo. En el mediano y el largo plazo, la relación costo-beneficio, al contar con este tipo de herramientas y tecnología, es muy positiva si se tienen en cuenta las probabilidades de ser víctima de un delito cibernético.
Retos que enfrenta el retail en México y su posible solución
México es uno de los países latinoamericanos que más está despuntando en cuestiones de retail, comercio electrónico y omnicanalidad. Esto se ha debido al crecimiento de los consumidores en línea, ya que tan sólo en 2016 siete de cada diez internautas mexicanos realizaron una compra en línea entre mayo y julio de ese mismo año, según datos de la Asociación Mexicana de Internet.
Sin embargo, a pesar de este crecimiento exponencial, aún existen varias fallas o retos que México debe enfrentar con las ventas en línea.
Unas de las principales fallas se encuentra en la disponibilidad de inventario. Generalmente los catálogos que los clientes ven en línea no están actualizados, esto significa que no hay productos disponibles, o que estos inventarios no son reales, por consiguiente los consumidores no pueden adquirir lo que desean.
“Lo que sucede muchas veces es que en la página web colocan fotografías de inventario desactualizado, lo cual significa que ya ha sido desplazado al centro de distribución o a las tiendas”, mencionó Antonio Rivero, director regional de Ventas para Latinoamérica en Manhattan Associates.
Es importante que no sólo se concentre la atención en puntos de venta o centros de distribución, sino también en las páginas web, ya que cada vez más personas compran mediante esta herramienta digital. Es necesario revisar cada catálogo y corroborar su disponibilidad y la cobertura en áreas, es decir si esa mercancía se puede vender en todo el territorio nacional o únicamente en algunas áreas.
Otro gran reto es el proceso de entrega, en varios casos los productos no llegan rápidamente, problema que parte de la poca productividad del centro de distribución y tal vez su posición geográfica. Por ello, es recomendable analizar si es viable implementar la estrategia de convertir nuestras tiendas o puntos de venta en centros de distribución, para que así exista la posibilidad de que los consumidores finales puedan obtener sus mercancías en las tiendas más cercanas a ellos.
Por último, otro reto visible es el famoso Out of stock, es decir, que un consumidor no puede obtener el producto que desea ya que no está en el inventario. Esta problemática puede solucionarse simplemente si se realiza una buena planeación de inventario. La empresa debe saber cuál es el producto más vendido, en qué temporadas o qué modelos, para así estar preparados y abastecerse a manera que exista la mercancía suficiente para satisfacer la demanda.
Si una empresa detecta estas fallas en importante verlas como retos y darles solución, ya que el mercado cambia constantemente y la competencia no espera para tomar acción. Una buena planeación y un conocimiento exhaustivo de nuestros productos e inventario puede ayudarnos a estar mejor preparados.
Ambulante abre la convocatoria para inscribir documentales a la próxima edición de la Gira. Se aceptarán películas de no ficción terminadas entre 2017 y 2018, con una duración mínima de 50 minutos.
Como parte de su transformación, Aeromar ha renovado su flota con aviones del fabricante franco-italiano ATR, que brindan confort, seguridad y además debido al bajo consumo de combustible, son aeronaves sustentables.
La adopción estratégica de la inteligencia artificial en la fabricación puede ofrecer eficiencias significativas. Desde mejorar la seguridad hasta optimizar las cadenas de suministro, la IA está transformando la forma en que las empresas abordan los desafíos laborales y planifican su futuro. Los líderes de la industria deben estar preparados para abrazar esta revolución tecnológica y capitalizar las oportunidades que la IA presenta.
La compañía mexicana de TI, Intelisis, diseña y realiza soluciones integrales enfocadas a distintas verticales, y la de educación es el ejemplo de tener todo integrado para dar un servicio de calidad internacional.
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up.Who is this On the way into the palace, the eunuch asked curiously.Her little dissatisfaction with Xu Qi an gradually disappeared.
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When he came outside the Jinluan Hall, the eunuch went to report.You can post this chapter as usual, and it will be displayed after the 5th.
Gradually, Xu Qi an entered the state of visualization.Watcher The guests looked horrified.Xu Qi an flicked the black gold long knife, spattered a line of scarlet blood on the ground, pointed the knife at everyone, and said in a deep voice Take them all, and offenders will be killed without mercy.
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A small matter You almost couldn t control your expression just now, the golden gongs complained in their hearts.They called each other my lord , obviously people with official status.
How did you see that Daoist Jinlian asked in shock.and then investigate the case according to my ability.
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Chivalrous and courageous, but it cannot conceal that she is a chivalrous man banned by martial arts, and she hates the irresponsible Emperor Yuan Jing.Xu Qi an nodded lazily, like an obedient and at the mercy of others doll.
Xu Qi an didn t finish speaking, and went out to call the postman.In the courtyard, two monks sat cross legged, one of them clasped his hands together, and chanted in a low voice.
The next moment, the black mist invaded the opponent s primordial spirit.Heng Yuan sighed and nodded.Heng Hui raised his head, under the cloak he had a pair of dark eyes without whites, and he smiled ferociously I want to eat my brother.
Why are they here Governor Zhang looked at Jiang Lvzhong beside him.He is a puppet himself.With the magic hand gone, his life and death are no longer important to the people behind the scenes.
Flying all the way back to Yingmei Xiaoge, pushed the door into the bedroom, Fuxiang shouted Xu Lang The room was empty, the person had already left.
Especially when I saw Zhao Xinyuan today, I felt that Auntie s kindness fed the dog.Wei. This was something Du Heng couldn t stand. Du Heng didn t want to listen to these people s nagging, so he persuaded with a smile, Everyone, Debunking Myths: The Truth Behind Shark Tank CBD Gummies I ll see you in the afternoon.
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Fan Yuxiang thanked Du Heng again. He felt that it was Du Heng who kept him from being hospitalized in order to help him save money.After all, with current medical methods, many diseases cannot be cured.
One dose will relieve the abdominal pain, two doses will relieve the waist, and three doses will relieve the pain.With this appearance, it is not an exaggeration to call him a tuberculosis ghost.
But why doesn t this car stop Why did you drive away directly By the way, where are the others Why are they all gone What s the meaning Wu Zhouzhou was dumbfounded.Otherwise, why would they be free They really think they are good people.
The data does not match seriously. This is not a falsification of our data, but a real one.
This is also the biggest difficulty in our rural hospitals now.Also, black tea It is neither hot nor cold. This kind of tea is warm.
It didn t take a whole morning. Ma Zichen didn t follow the rules and took the belt.When it s time to eat, when it s time to drink, you pay the bill and we ll pay the bills.
This made Du Heng even more frightened and he drove more carefully.He only cares about what to do now. Although pharmacy doctors are also called doctors and doctors, they hold pharmacist qualifications.
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Du Heng s eyes were filled with darkness, and the front half of his body was buried in it.I checked your pulse that day. You are counting your pulse, and your pulse is strong and powerful.
Wu Buwei snorted, and then asked, Why are there so few people hearing about acupuncture on the perineum now Du Heng laughed, You saw what I did just now.Is there really any misunderstanding Let s go to the conference room and make it clear There is no misunderstanding.
Li, and I can t interfere. How about this, I ll turn you over, do you think it s okay Liang Fuman didn t care.
Two purple balls floated in his palm.With his hands together, the purple balls combined into two One, it emits a strong wave of destruction.This time the whereabouts were directly exposed, Xu Yang and the others looked at each other, and directly launched a full blow together, six thick beams of true energy and witch power flew towards the valley, several screams rose from the valley, six beams of light shot up into the sky, booming With a loud bang, the attacks of the two sides collided in one place, the valley below was flattened, all the gravel was wiped out, and the two sides turned the surrounding area into a plain with one blow.
He quickly walked out of the transmission channel with a look of surprise on his Lizzo Weight Loss: Path to Health and Wellness face.After everyone had left, Fairy Tongming breathed a sigh of relief, waved to Xu Yang and Gaifeng, and flew to the depths of the valley first, followed by Xu Yang, and after a while, the three came under a waterfall.
I ll talk about the details later Now I m going to ask Cang Ming to settle the score.Immediately, everyone waited in full force, and saw a sarcoma slowly rising from the pit.
Although Xu Yang has been warming up with magic power, his realm is not enough in the end.It s no wonder that it s called the supreme treasure of the Demon Way.
Hearing this, Xu Yang glanced at the two people opposite him, and found that both of them were in the middle stage of Yuanying, and the ancestor of copper coins in the late stage of Yuanying was indeed very strong, but Xu Yang was no longer what he used to be, he curled his lips in disdain, You really don t know how to live or die.
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Fellow Daoists, let s go there quickly Be more careful Flying into the depths of the hall with a wary face, during the process of moving forward, the crystal ball on the top of the hall dropped from time to time and the beams of aura light were absorbed by the stone tablet, which made the two more sure that the stone tablet was the body of the black mountain old demon.
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The Demon Lord Sunset has fled into the crack.Xu Yang glanced at the cracks in the space, his eyes suddenly lit up, and he opened his mouth and said, Senior Sister, it seems that the Demon Lord Sunset did not open this crack in space.Now his small world is rapidly improving, and the Do Water Weight Loss Pills Really Work? laws Examining ED Gummies: User Experiences and Reviews in it are extremely active.
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And the red lotus patriarch was even more miserable.The complete law of the sun is not created by the incomplete law of the world.
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After speaking, Xu Yang raised his hand and waved, a spiritual light enveloped all the disciples, and everyone suddenly felt their spirits lifted and their cultivation base faintly improved , the slight discomfort in the body quickly improved, and they couldn t help being overjoyed, and quickly bowed to Xu Yang to thank him.
At this time, dozens of figures flew into the palace, and they were divided into two groups to stand separately.King Kong spider.After the loud rumbling noise, the surrounding soil rolled, the vegetation was in a mess, the stream was completely shaken, and the magic eyed diamond spider was smashed into a meat paste by the dragon stick.
But what I have in my hand can make a star famous. A woman s reputation is in disgrace.D. degree. Du Heng was slightly surprised, I didn t have this plan before.
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Qin An, how many banknotes did we bring with us when we went out There are no more banknotes.Du Heng stopped for a moment in his inspection, and after careful observation, he found that the jump was not from the navel to the Guanyuan point, but from the Guanyuan point and rushed upward.
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Gao Qin frowned and turned around to ask. The woman at the table asked, Have you ever gone to the hospital for a checkup The woman shook her head slightly.But at the door of the city s women and children s hospital, the bright red long johns looked particularly dazzling and eye catching under the light.
But as the director and deputy director of the department, he refused to answer the phone when he was drunk.When the old lady went out, Du Heng s expression became serious, Let me confirm again, have you really never been pregnant before This time the woman s hesitation was more obvious, but she still denied that she had ever been pregnant.
Li Jianwei also smiled with satisfaction, By the way, pick me up tomorrow morning and I ll go with you to receive the award.Well, Qiu Pingzhen knew that Du Heng had made up his mind, and he was ready to do so.
You see, there are still people leaving messages to believe the dean, believe us.You must know that Du Heng has been avoiding this matter intentionally or unintentionally since the two of them had that sign.
Du Heng exhaled gently again. All diseases have their causes.Just take care of your own business. I just feel unhappy.
Call on the whole hospital to burn incense for him.Du Heng smiled. He grabbed Wu Shengnan s hand and said, It s okay.
Could take a sip of wine. Now, even Du Heng is busy with work and rarely finds a chance to sit down.After explaining the things in the clinic, the woman After saying thank you several times, I took the bill and went out to pay for the medicine.
He was pulling the car in front of him and running wildly, but behind him, he kept slamming on the brakes, even It s the unloading board.Listening to the words of these family members, Du Heng s eyes froze slightly.
Therefore, I decided that deans who have come from various departments should return to front line work and play an exemplary role in leading the new with the old.When you are free. Why don t you continue to help me Du Heng suddenly said with a smile.
The navel is known as the Divine Palace, which is the place where the vitality of the human body gathers.I ll take a look. Okay, go and have a look. I ll wait for you downstairs. Du Heng went downstairs first.
And if you don t resign, do you think the patient Can the family just let it go Jin Juan was dumbfounded, But.
but I am an employee of the hospital and the director of the obstetrics department.
Por Sergio Mazzoni | Director de Ventas Identity Assurance de HID Global para Latinoamérica.