Demanda de comercio electrónico móvil aumenta entre compradores industriales

El comercio electrónico está otorgando opciones a los compradores industriales en México y los Estados Unidos; asimismo el crecimiento de la demanda para que los proveedores ofrezcan soluciones de comercio electrónico móviles va en aumento, según destaca el reciente estudio de UPS, «UPS Mexico Industrial Buying Dynamics».

El informe analiza la relación entre los proveedores y compradores industriales en los Estados Unidos y México, así como los cambios que dicha relación ha sufrido desde el 2015 hasta la fecha. En el 2017, el 95% de los compradores mexicanos indicaron que habían adquirido productos directamente del fabricante, comparado con solo 74% en el 2015. El estudio también revela que dentro de los próximos tres a cinco años, 30% de los compradores mexicanos adquirirán sus productos industriales en los mercados en línea.

Asimismo, el nuevo estudio de UPS proporciona información sobre los factores que influyen en los hábitos de compra, las preferencias y las percepciones de los compradores de productos industriales y cómo estos identifican a sus proveedores. El informe también destaca los factores que influyen en los niveles de satisfacción del cliente y ofrece sugerencias a los distribuidores que buscan mantenerse presentes y competitivos.

“Con el rápido aumento en comercio electrónico en los sectores industriales, los compradores ahora tienen más opciones al momento de elegir un proveedor. Esta tendencia conducirá a cambios importantes en la industria del transporte de carga, ya que afecta al modelo de distribución negocio a negocio (B2B, por sus siglas en inglés) tradicional”, dijo Michael Cuesta, director de Mercadotecnia y rRetail en UPS México. “Los compradores utilizan cada vez más las herramientas en línea para sus negocios, a la vez que los proveedores deben realizar los cambios necesarios para poder satisfacer las demandas de sus clientes”.

México es una de las economías exportadoras más grandes del mundo, y los Estados Unidos es el principal destino comercial del país para recibir esos productos. El estudio destaca cuatro importantes tendencias y fortalezas del mercado que podrían ayudar a los proveedores mexicanos a mejorar su propuesta de valor y atraer a nuevos compradores sin afectar su actual base de clientes.

  1. Reconocer los retos del mercado: El comercio electrónico está cambiando los hábitos del comprador, razón por la cual los fabricantes mexicanos deben adaptarse para satisfacer la creciente demanda y, de esa forma, prosperar y mantenerse competitivos dentro de Estados Unidos y México. El servicio al cliente es un área de oportunidad para los mercados en línea, ya que brinda a los fabricantes mexicanos la oportunidad de enfocarse en brindar un servicio superior al cliente para atraer más compradores de Estados Unidos.
  2. Conocer las necesidades del comprador con base en el tipo de producto: De acuerdo con el estudio, los proveedores mexicanos pueden conocer mejor los hábitos de los compradores estadounidenses con base en los productos que adquieren. Los productos de los fabricantes de equipo original (OEM, por sus siglas en inglés) y las partes para mantenimiento, reparación y operaciones (MRO, por sus siglas en inglés) cuentan con estándares de alta calidad y ciclos de vida más largos, lo que pudiera requerir mantenimiento continuo. En cuanto a la mercancía de origen internacional, los proveedores mexicanos pueden atraer a esos compradores al ofrecerles soporte posventa.
  3. Optimizar el comercio electrónico B2B: Los compradores buscan principalmente nuevos proveedores en los sitios web de los fabricantes y en los motores de búsqueda en línea. Para los vendedores, contar con un sitio web rudimentario con una lista de productos e información básica de contacto no basta para atraer a posibles clientes. Para que los proveedores satisfagan las demandas de los compradores, es indispensable que ofrezcan capacidades de compra en línea. El informe también señala un alza en compras desde móviles por parte de los compradores estadounidenses, lo que sugiere que los fabricantes mexicanos deben invertir en una estrategia robusta de comercio electrónico móvil.

El estudio destaca esta tendencia, al indicar que 19% de los compradores estadounidenses y 17% de los compradores mexicanos elegirían a un proveedor que ofrezca soluciones de aplicaciones móviles para realizar sus compras.

  1. Utilizar el servicio posventa como diferenciador competitivo: Ampliar sus capacidades para incluir soporte posventa brinda a los distribuidores una oportunidad única y, finalmente, una ventaja competitiva. La eliminación de desechos, devoluciones y capacitación son los servicios de soporte posventa más importantes para los compradores mexicanos. Los fabricantes deben considerar brindar asistencia a los compradores estadounidenses con las devoluciones, ya que ésta es su principal necesidad. Los compradores en México y Estados Unidos tienden a optar por los proveedores que ofrecen soporte posventa. Además de ampliar los servicios posventa, los fabricantes deben enfocarse en ofrecer servicios de impresión 3D para atraer a la red más extensa de clientes en Estados Unidos interesados en productos personalizados.

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Ye Fei decided to find a shop and sell the inner elixirs of the monsters he had obtained these days in exchange for some things he wanted.You No The heroic one horned man shook his head gently.

Seeing Jiang Yulang coming angrily, Ye Fei was really speechless.Why don t you want the Jidao Saint Weapon Although you are angry for Junior Sister Mo, you must win this game to truly be proud of her, you know After all, you represent her.

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He can escape. Is it too sensitive for the church to pay so much attention to just a little guy Moreover, once the calculation is made, the secret will be revealed, and something unexpected will happen to me in the future.They guessed that Ye Fei had some strength, but they didn t expect him to be so strong, beyond their imagination.

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The red land for thousands of miles is stained with blood.It looked at Mo Xingyu with a greedy look in its red eyes.

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Did I say something wrong Qingyang asked in surprise.Secondly, the iron eating beast has been seriously injured and its body defense has been greatly reduced.

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However, this technique also has a drawback, that is, it only reaches the golden elixir stage, and there is no follow up technique.Ancestor, Nach Blutabnahme blauer Fleck: Ursachen und wie man damit umgeht Victoza Experts Share Their Insights on Safe and Effective Weight Loss no matter whether he meets any Achieving a Celebrity Figure: 6 Pack Keto ACV Gummies Explained of them, Qingyang may not be able to handle it.

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it was explained in advance that the demonic dragon only injured Master Shi Han and did not kill him, but was controlled Blue Dream Gummies: Detailed Review by Keto Pills and Shark Tank: A Synergistic Success Story Master Guihe.By then, let alone a comeback, he will not even be able to fight back.

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Now I don t know what is going on, but it is just a life.The Foundation Establishment realm was impossible. Not even himself, any Golden Core monk would be able to hide it, and it would be even more impossible for Yuanying.

Even if it is lost, the reaction should not be like this.The golden elixir monks did not dare to pursue too hard.

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Four days later, Qingyang had successfully stood on the edge of the Fallen Ghost Abyss.There really is a way to heaven, but there is no way to hell if you don t go there.

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seems to be of little help to them. Qingyang s cultivation level is much higher than these people.However, Qingyang inside had not come out yet. People around him couldn t help but talk about it.

But now we cannot even exert half of our strength. It is really difficult to defeat them.Fortunately, Duanmulin already had a son at that time, and Duanmulin was killed.

However, the aftermath of the sword formation fell on the surrounding buildings.