En un mundo digital, donde la presencia en internet de una compañía es cada vez más relevante y necesaria, puede ser complicado tener una visibilidad notable que te haga destacarte entre tu competencia y atraer a más clientes. Esto puede ocurrirle desde una startup hasta a una empresa líder en su sector con casi con 30 años en el mercado, como es el caso de Aeroméxico.
Aeroméxico detectó una oportunidad de incrementar su visibilidad orgánica y de la mano de Elogia, agencia de digital commerce marketing, tomaron ciertas acciones para aprovechar la migración a un nuevo esquema de sitio (CMS) y sacar el mayor provecho posible de su contenido.
Keyword research y keyword tracking. El primer paso fue seleccionar las palabras clave (keywords) principales en los sitios web de Aeroméxico, junto con un ejercicio de tracking para ver cuáles áreas debían mejorar.
Adicionalmente, para la campaña del Buen Fin 2017 se hizo una búsqueda específica de keywords para identificar los 20 principales destinos en los que Aeroméxico compite con otras aerolíneas. De esta manera, se generaron varios tags (etiquetas) que se implementaron en la landing page de Aeroméxico. Dichos tags, sirvieron para obtener más información sobre la interacción de los usuarios dentro de la página y ofrecerles mejores resultados, basados en sus búsquedas de destinos.
Benchmark de competencia y auditoría. Debido a que el objetivo era incrementar su visibilidad orgánica, se analizaron las principales aerolíneas para comparar su desempeño en este aspecto y detectar posibles mejoras. Dentro de esta auditoría del sector, se analizaron elementos como: título y meta descripción, encabezados (headers), contenido textual, mapa del sitio, arquitectura, semántica, anchor text, etc.
Revisión del sitio corporativo de Aeroméxico. Adicional a la revisión de keywords y a la auditoría de la competencia para detectar su visibilidad orgánica, también se realizó un análisis del sitio corporativo de la aerolínea para hacer una evaluación a nivel SEO en la cual se identificó que existía una penalización manual. Esto quiere decir que existía un etiquetado erróneo de las páginas de ofertas, lo que afectaba el posicionamiento orgánico de la empresa.
Elogia identificó los problemas causantes de esta acción manual de Google y se tomaron las acciones correspondientes para corregirlos, incluyendo la elaboración de un manual de best practices para implementar mejoras de posicionamiento en SEO.
Generación de contenidos. Para finalizar, se creó un calendario para la generación de contenidos en su página web, esto con el propósito de mejorar la visibilidad del sitio de “Vuelos” ante su competencia. Como complemento para esta tarea, se usaron herramientas como Safe Cont para hacer un análisis de la calidad de contenidos y Google Trends para analizar temas de calendarización y tópicos relevantes, relacionados con el sector de viajes y turismo.
Según palabras de Pedro Abad, CEO de Elogia México “trabajar con un equipo como el de Aeroméxico es todo un placer, no sólo por lo que significa como reto para la compañía, si no por el gran equipo que hay en la aerolínea y que hace que el trabajo sea mucho más sencillo para nosotros. Esta cuenta es de las que nos hace crecer como empresa, pues requiere enfrentarte a nuevos desafíos y a situaciones difíciles de encontrar en otros proyectos. Aeroméxico tiene todos los ingredientes para que podamos construir un gran caso de éxito conjunto”.
Resulta tentador saltar directamente al diseño de la cadena de suministro verde; sin embargo, el éxito a largo plazo depende primero de sentar las bases adecuadas en cada eslabón que la conforma.
En un mundo donde la agilidad y la anticipación son clave, los gemelos digitales de la cadena de suministro se están convirtiendo en herramientas indispensables para empresas líderes que buscan respuestas rápidas y efectivas ante la incertidumbre en evolución.
Este conjunto de servicios abarca toda la cadena de valor, desde las instalaciones de recepción a las de fabricación, hasta la distribución final a los usuarios.
Un factor que cambiará la dinámica de las compras por internet será la alta penetración de usuarios de smartphones, tanto en los mercados desarrollados como en los emergentes.
Sword cultivators constantly put their sword intent and flying swords into the Khloe Kardashian Weight Loss in 2025: 8 Secrets Behind Her Success
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Li Shiming, let alone a demon cultivator at the Golden Core stage, even a demon cultivator at the Nascent Soul stage would rush to make friends with him.He used some spiritual stones and through the guidance of intelligence, found the middleman who was related to the Juchang shop in the mountain city of Shiwanda Mountain.
The main reason was that Li Shiming s age was too deceptive.The thunder and lightning spiritual power in Mu Lei Yuanying s body is increasing at a speed visible to the naked eye.
After entering the cave, he took out a painting and hung it on the main wall of the hall, and ordered Li Yuanba.After that, the fire rain fell. No matter what the Buddhist temple was built with, even if it was made 5 Natural Weight Loss Pills for Men: Sustainable Results
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In the days that followed, multiple forces in this area were invaded, and many Nascent Soul monks were forcibly taken away
On this day, Wang He frowned even more when he saw that there was still an aura in the tracking magic weapon.Shui Miao came over and introduced Qi Best CBD Gummies for Anger: Benefits, Risks, and Reviews
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If the real body Li Shiming is here, ten thousand flying swords can be controlled by Li Shiming like an arm wielder.Before the tribulation, his Nascent Soul aura could only be sensed at the Nascent Soul within his body.
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Zhai However, he still bowed respectfully.As long as the Soul Gathering Disk is activated, the four luminous stones will continue to be consumed.
Any sect will separate the affairs processing departments of different realms.He looked at the plaque above the door, which read The Way of Hungry Ghosts.
These tests are conducted from all aspects of human nature.
Xie Jingshan
So you should keep the good things in your heart and don t make yourself unhappy.Jiang Yuebai s nose suddenly started to feel sore. In the strong wind, Li Pure Keto Luxe Gummies Review: Does It Really Work as Advertised?
Jiuchuan s clothes were full of anxiety.
After a moment, Li Jiuchuan carefully inspected the inside and outside of his body, and raised the corners of his lips, It s very clean.The short, plump and red haired Lord Canghuo scratched his stomach irritably.
But the next moment, Jiang Yuebai, who was watching from a distance, couldn t help but widen his eyes.Jiang Yuebai chuckled. The nine headed dragon was not easy to fool.
Do you want me to send you down to reunite with them Oh, I forgot.Dragons like to occupy and hoard treasures. This is their nature, so Jiang Yuebai believed what Xingchou said, just like Ao Juan dominated the Dragon Palace.
Jiang Yuebai saw Yun Shang, Ge Yuchan and the others, and CBD Gummies for Pain and Inflammation: A Comprehensive Guide to Relief and Benefits (sIxoO)
everyone was fine.Jiang Yuebai was wearing white clothes and red armor, holding a gun in both hands, his eyes were as sharp as a knife, and without giving Qi Siheng any time to react, the gun came out like a dragon, roaring like the wind.
It can even turn itself poisonous. This can be done by absorbing other poisonous plants.If he can be recognized by the Phoenix Divine Bird, he can be recognized by the entire feathered demon clan.
When the shark s song sounded again, Shen Jing stopped talking and straightened her clothes slowly and seriously.The monks who transform themselves into gods cannot Jonah Hill Weight Loss: Insights into His Health Transformation
practice in the earthly and spiritual world, so they can only suffer day by day.
Jiang Yuebai entered Liantai Cave and moved the Tiantian Ding to the center of her little world.As long as you re not particularly unlucky enough to encounter the Void Refining or Combination Powerful Void Fighting, there won t be any big problems
What if we meet Xie Jingshan asked stupidly. Jiang Yuebai glared angrily, Xie Jingshan, shut up Lu Nazhi said solemnly, Don t worry, I Enhancing Male Performance with Male Enhancement Gummies Canada: A Comprehensive Guide (ZsPdf)
believe we will have a safe trip.
The Demon Wolf King whimpered, turned around and ran away.Do you think I m
crazy Jiang Yuebai let go of Lu Nanzhi and frowned.
Even so, I still lay on the edge of the cliff for a month, unable to feel anything from the neck down and blind.Boom boom boom The magic sword Full Spectrum CBD Gummies with THC: Benefits, Dosage, and Legal Insights
and the magic weapon collided in mid air, sparks flew, and there were waves of aftermath.
No one looked down upon him. They only recalled the power of the three spells just now, and their hearts were filled with admiration.They reward me when they are happy. I even begged for golden melon seeds, but I almost lost my Finding the Best Sleep Solution: M.Y. Sleep Gummies Near Me (aHCol)
life when I couldn t keep them.
Jiang Yuebai said nothing, and just held Ge Yuchan in his arms.The three teams of Tianyan Sect assembled separately.
Who knows if the formation plan has been leaked , have the evil cultivators of the Sanyuan Sect been ambushed at various formations, waiting for them to come and die.Independent Tian side. It was because she was there that these flaming pheasants stopped eating earthworms and drove them away to work as instructed.
Only the ice shell was broken on the wall in front, while the bronze wall was intact.What did you do earlier When I asked you to come to Huaxi Valley, you all looked down on me, and now you regret it It s too late Get out of here, get out of here Dothan CBD and Vape Reviews: A Comprehensive Guide to the Best Products and Shops (DLJGE)
Sell your puppets to a few of us, and we ll do it right away.
I think
it s good that Lu Ying is happy. I m feeling depressed today.At this moment, the faces of the older spiritual cultivators were stinking.
Only then could he reach the Golden Elixir realm with the qualifications of the Five Spiritual Roots.
After reaching the bottom of the hillside, the entrance to the Taiyin Secret Realm was two to three hundred meters ahead.There was no chaos here. The city gate order sealed the city gate immediately.
If you don t have magical instruments such as Jiezi Xumi, then it is best to place them in a ventilated and cool place.Looking at it this way, the Discover the Top 10 Natural Ingredients for Thyroid Weight Loss
blood crystal can be manipulated by Su Ye at will.
Su Ye scratched east and west, and there were spiritual crystals here in Yuziya regularly for Su Ye to make money.Su Ye said with a smile The wooden platform has been removed.
After the planting was completed, Su Ye took out a piece of heavenly dragon bone and began to pound it.She stood behind me all the time. After the competition, I went to invite you to go with me.
But
Half of the credit should be attributed to the alchemy cauldron.In this way, for five full hours, Su Ye s spiritual energy finally stabilized, and at the same time, he completely digested the absorbed cultivation.
En un mundo digital, donde la presencia en internet de una compañía es cada vez más relevante y necesaria, puede ser complicado tener una visibilidad notable que te haga destacarte entre tu competencia y atraer a más clientes. Esto puede ocurrirle desde una startup hasta a una empresa líder en su sector con casi con 30 años en el mercado, como es el caso de Aeroméxico.