Por Sergio Muñiz | Director Sales Enterprise & Cybersecurity Latam.
En esta época de fin de año el flujo de personas en centros comerciales va en aumento y realizar compras se convierte en un problema, por lo que las compras en línea se han convertido no solo en una moda, sino en una ventaja para aquellos usuarios asiduos a las comprar o aquellos cazadores de ofertas. Sin embargo, también representa un riesgo para la seguridad de los usuarios o empresas que utilizan este tipo de métodos de compra.
A lo largo de los años las campañas organizadas por ciberdelincuentes han tenido una clara evolución adoptando las mejores prácticas empresariales y estableciendo negocios con el fin de aumentar la eficiencia de sus ataques sobre las empresas y los consumidores, haciendo un cambio organizacional para beneficio propio, hoy en día la preocupación no debe ser si seremos víctimas de un ataque o no, si no cuando pasará, esto ya es inminente, explica,
Hoy en día son varios los sectores víctima de estos ataques y uno de los que han sufrido constante y crecientemente es el comercio electrónico, el sector minorista o de retail, debido al manejo de grandes volúmenes de información.
La tendencia por las compras en línea se encuentra al alza y esto permite que sectores de negocios que antes no eran foco ahora se mantengan bajo ataques, afectando grandes ecosistemas. De acuerdo con cifras de la Asociación Mexicana de Internet a partir del 2015 el comercio electrónico tuvo un salto importante en un casi 60 porciento, registrándose ventas por 16.22 billones de dólares o 257 mil millones de pesos. Asimismo, se estimó que siete de cada 10 usuarios de internet en México realizaron al menos una compra digital entre mayo y julio del año pasado en alguna página internacional, colocando a Estados Unidos como el país con mayor compra internacional.
De acuerdo con un estudio realizado por Gemalto en 2017, el Breach level index, durante la primera mitad de 2017, hubo 918 infracciones de datos en todo el mundo, en comparación con 815 en los últimos seis meses de 2016. Eso representa un aumento del 13%. De estos, el robo de identidad representó tres cuartas partes de las infracciones de datos, un aumento del 49% en comparación con los seis meses anteriores. Donde encontramos que uno de los métodos más utilizados para realizar estos ataques fue a través del correo electrónico en donde la relación pishing/ correo electrónico fue de: 1 de cada 680.
Navidad es la época en la que la mayoría de los compradores optó por el internet, es decir el 65 % lo hace en esta temporada, el 53% durante el buen fin y el 43 % durante el día de las Madres (Asociación Mexicana de Internet)
Las llamadas Amenazas Avanzadas son otro reto de seguridad más grave al que se enfrentan las organizaciones de Servicios Financieros y las empresas de Retail, al igual que amenazas de código malicioso donde al usuario le llega un correo con información de alguna tienda de retail conocida en el cual se le solicitan datos personales o bancarios y ahí es cuando cae en la trampa del phishing para robar información o por el lado del malware al abrir los correos maliciosos.
Los consumidores se han vuelto más inteligentes, analizan las diferentes opciones y se decantan por compras donde la información, la seguridad y la atención al cliente, les permiten realizar una compra segura y rentable. Durante todo el mes de diciembre se están registrando grandes cifras de tráfico; al tiempo que en estas dos semanas que aún quedan de diciembre, con la previsión de ventas de productos navideños estima un crecimiento en comprar por internet por ello proporcionamos algunos consejos útiles para mantener seguro el Sitio Web de su Negocio:
Checa que las direcciones del navegador tengan el famoso HTTPS o el ícono del candado cerrado antes de compartir datos personales y prefiera digitar el nombre de la página directamente en tu navegador comparándolo con darle click a una liga que recibas en un correo, que pudiera ser fraudulento
Asegúrate de que el sitio sea genuino en la barra de direcciones y cerciórate que cuente con datos de contacto o atención a clientes
Si el sitio Web cuenta con certificaciones que te garantice que es legitimo
Es necesaria para identificar los sitios disfrazados y saber cuándo una oferta o promoción es muy buena para ser real.
Usa contraseñas fuertes. Es primordial que tus contraseñas combinen MAYÚSCULAS, minúsculas, además de números y caracteres especiales.
Protege PC, Lap top, Smartphone, y/o Tablet con servicio de seguridad integral y fácil de usar.
Protege las visitas de tus clientes a su página web mediante la implementación de SSL en todas las páginas de su sitio
Genera confianza en tus clientes con la barra de navegador color verde mediante el uso de certificados SSL con validación extendida para asegurar los servicios web públicos y muestra las marcas o sellos de confianza reconocimiento en lugares visibles dentro del sitio web
Estar pendiente de intentos de conexión a hosts maliciosos, sospechosos o conocidos desde tu servidor
Implementa seguridad física para proteger sus archivos contra robo
La necesidad de proteger la información es cada vez más importante, por ello es siempre necesario hacer una reflexión para tomar conciencia de los posibles riesgos a los que nos enfrentaremos y poder ir adelante de los cibercriminales en todos los frentes, usuarios, empresas, gobiernos.
El de emprendedores busca la posibilidad de que los médicos comiencen a utilizar modelos anatómicos en 3D que son fieles a las características físicas de cada paciente.
La tecnología, junto con una planificación estratégica de la fuerza laboral y la inversión en optimización de flujos de trabajo, ofrece la oportunidad de cerrar la brecha entre las grandes y pequeñas empresas en cuanto a las expectativas de cumplimiento de pedidos. La adaptación de las organizaciones a estos desafíos mediante el uso de soluciones tecnológicas será clave para lograr el pedido perfecto y asegurar la satisfacción del cliente a largo plazo.
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After handing the jade slips of the martial art to Jiang Yuebai for a deposit, he made an appointment with Jiang Yuebai to meet at the entrance of Longgu Gorge in the northwest of Black Demon Mountain one day later.She also ate all the books and jade slips accumulated in her study.
This distance is almost at the limit of my spiritual consciousness to control the clone.The medicine inside can give me the appearance of a foreigner in a short time.
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Immediately choking, Li Jiuchuan frowned and said nothing, his eyes gradually became colder.The timing of Fengyunhui must have been specially chosen by Fang Ruyan, because only at this time, the earth s spiritual energy will be consumed by the secret realm, and Fang s protective formation will be weakened.
Do you know where Jiang Yuebai is at this moment The two Jindan monks stopped far away.There are also spiritual beasts carefully selected by Yun Shang for her all over the cave.
They didn t find it strange that he came back at this time.What he is focusing on is the fire element in his heart.
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At this moment, suddenly, he thought of the lightning he saw on the top of the mountain.Adhering to the previous thoughts. He only selected a few from so many Chuanwu, corresponding to other parts of his body, such as fists, arms, back, etc.
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At least take a look at his surroundings as a reference, so we can plan a route up the mountain Kendia looked at Helena and said with a serious face.Xiao Bai, whose name is Zhong Bai, is the youngest among this group of traffickers.
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Others felt that Huang Jiang s return was for Qin Feng.But it would have been impossible for other people of the same age to deal with it so easily.
If the Martial Alliance sends another master at this time, Chu Tiankuo will definitely lose.She didn t know, even she didn t know it at first. But by chance, she happened to overhear the conversation between Chen Li and Chen Dong.
As long as Dou Longyang passed his inspection and took the initiative to hand over the assets of the Shencheng Martial League, their family would be exempted from severe punishment.Lin, I think you should give me the things. In addition, my boyfriend no matter what No matter what happens, I will never forget when he saved me alone, he will always be my hero.
Just these two old men, any one of them can be crushed.In fact, in terms of face alone, she is not the top class, and cannot be compared with Chen Chuqing.
If you want to muddy this pool of water, be careful that you are the one who drowns first.Tang Kexin, who grew up in such an atmosphere, will definitely do well.
If she didn t choose Qin Feng, I m afraid she would never meet such a stunning man again in the rest of her life.However, he did not get angry impulsively. After all, the junior brother just now was provoked by Miao Jin and acted impulsively, only to be hurt by Miao Jin s secret strength.
I took this opportunity to ask you for advice, but now it seems that I don t have this opportunity.There were many people placing bets this time, but Qin Feng was no longer alone.
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Ye Tianqi s grandfather was the eldest son of that generation, and his father naturally became the legitimate head of the family.But they ignored that Qin Feng was also a guest brought by Dai Ruolan, and he was also her savior.
The little princess in the entertainment industry pulls her hand whenever you want A group of women, on the other hand, believed that Qin Feng was trying to seduce Zeng Keyi, the royal little princess, and did not want to work hard, and their beautiful eyes showed contempt.Dai know Qin Feng Du Shixi next to her heard her speak, but did not hear clearly Qingyue, you What did you say It s okay.
But reality gave him a hard slap in the face, telling him that it was not just the mountain of Xu Mofang that lay in front of him, but also an endless stream of monsters appearing one after another.Just as she revealed the slightest hint of murderous intent, a powerful force made her realize what reality was.
When a sect is founded, one person carries the cauldron.It stands to reason that this little girl doesn t like him very much, and of course Qin Feng doesn t have much interest in her either.
Fortunately, he endured the severe pain and gathered an internal force into his arm, which instantly took away a lot of Yuan Shan s strength.Okay, please. Han Qiusheng and Du Bangyan went out without saying a word, but no one knew that they were going to No one asked where to get the poison.
Before this, everyone had not taken Xinlongmen and Du Shixi seriously.
Por Sergio Muñiz | Director Sales Enterprise & Cybersecurity Latam.