Por Maurício Trezub, director de e-Commerce de Totvs.
Con el empoderamiento de un nuevo consumidor, el millenial, vivimos de cerca una transformación en la manera de ejecutar el comercio en México y en el mundo. Podemos afirmar que ya se inició una reorganización del sector, dando lugar a un nuevo mapa del comercio global. El informe de Deloitte, «Los Poderosos del Comercio Global – El arte y la ciencia de los clientes» – 2015, muestra que en los próximos años habrá importantes cambios de escenarios.
Lo relevante ha sido Amazon, que figuró por primera vez en el top 10 del ranking y que, con una proyección de sus tasas de crecimiento, en apenas tres años, debe convertirse en la segunda mayor empresa minorista del mundo, cerca de Walmart, que ocupa el liderazgo desde hace un buen tiempo. La verdad es que quien tenga un nuevo ojo sobre cómo entregar productos y servicios, a través de experiencias diferenciadas a los consumidores, saldrá adelante.
Si antes algunas tecnologías eran consideradas futuristas, hoy pasan a ser desarrolladas e incorporadas por el comercio de forma mucho más accesible y totalmente viable. La robótica, por ejemplo, sirve para la automatización y llega más barata y humanizada para la operación del comercio, o para la vigilancia y monitoreo de estacionamientos, incluso, para una atención previa y personalizada a los clientes en la entrada de una tienda, entre otras aplicaciones.
Otra tecnología emergente es la realidad virtual. Con precio bajo y una adopción masiva por el entretenimiento, la herramienta se convierte en una estrategia transformadora, incluso para los canales de e-commerce. El comercio alimentario europeo tiene una iniciativa de comercio electrónico combinada con la realidad virtual aumentada, que cambia totalmente la experiencia de compra. El cliente accede al portal de ventas online y, usando las gafas dentro de casa, pasea por los pasillos del supermercado, como si estuviera en una tienda física, pero con la ventaja de tener innumerables informaciones proporcionadas por el sistema a su disposición, como recetas y hasta hábitos de consumo de sus amigos. Finalizada la compra, el consumidor paga y recibe los productos en casa. Conclusión: una experiencia sensacional y sin fricciones, con la aplicación práctica del comercio digital, por el uso de tecnologías transformadoras.
El e-commerce se consolidó como pieza clave de la transformación del comercio, agregando, cada vez mayores partes en las ventas totales. En el caso de México, siete de cada diez internautas mexicanos resultaron ser compradores digitales, según reportes de operaciones de compra realizadas de mayo a julio de 2016. El gasto promedio trimestral en todos los dispositivos y categorías no asociadas a viajes fue de 6535 pesos, aproximadamente 2,178 pesos gastados en línea por mes, según datos de la Asociación Mexicana de Internet de su “Estudio Comercio Electrónico en México 2016”. La demanda ya se ha preparado para comprar online – hablamos de consumidores millenials, totalmente conectados. Pero la oferta de muchos segmentos todavía está a muchos pasos de esa realidad.
La tecnología digital es fundamental para que el minorista innove la entrega de su marca y, por lo tanto, proporcione nuevas y sorprendentes experiencias. El consumidor dicta las reglas sobre lo que espera y corresponde a las empresas transformarse para superar esa expectativa. Hay una nueva lógica de consumo para los negocios y la tecnología pasa a ser protagonista y no más pieza complementaria en el proceso de ventas. Uber; por ejemplo, la mayor compañía de transporte privado del mundo, no posee autos, sino una plataforma tecnológica. Facebook, el mayor vehículo de medios, no crea contenido, pero ofrece una herramienta en línea. Alibaba, el mayor servicio de ventas, no tiene stock y, sin embargo, es un gigante de comercio virtual. Airbnb no compró una sola cama y es el servicio de hospedaje más grande del mundo.
La transformación del comercio global es palpable. La experiencia nada menos que sensacional es lo que el consumidor espera y, de forma rápida, va a descartar de sus elecciones marcas que no realicen esa entrega.
Soportada por una estrategia bien definida, la tecnología es la única forma de satisfacer estas expectativas. Acertar en el uso de esas herramientas y plataformas es lo que hace de estos recursos los astros principales capaces de transformar el mercado y encantar al consumidor.
Las cadenas de suministro involucran piezas móviles complejas y dinámicas. Para mantenerse competitivo, debes crear un sistema flexible que pueda adaptarse a las interrupciones, aprovechar
A partir de solo unos pesos al mes, las PyME de México podrán mejorar su imagen profesional cuando se comunican con sus clientes usando su propio nombre de dominio en su correo electrónico.
Red Elephant watched carefully. At this moment, Chi Xiang seemed to be caught up in some inexplicable obsession.I ll look back at the typos in these chapters when I have time.
Our clan has not yet produced a person who has reached the perfect state.Although their realms have improved, the essence of each style still cannot escape Huang Xiyin s ears and eyes although she has not yet reached the Taoist realm.
But her ability is only insight , but she cannot take the initiative to correct it.With the level of cultivation of the three of them, they would naturally not be able to peek through the barrier.
I am not sure whether I can make such a clone. After the original plan is completed, we will discuss it with Long Yun, Xian Dao and others.There are six of them. Although their foundations were very good, they were still one level away from attaining the realm Three Ways to Help A Loved One Lose Weight [bJAM0yPKzXO]
of attainment.
The real mystery is that the possessed magic weapon, known as the Liuhe Creature , no longer only provides a vast body of magical power for people to drive rather, it has an extremely precise and perfect mind current that is consistent with one s sanity, making it possible at all times.The opportunity fell Taoist Master Ying Yuan frowned slightly.
Senior Brother Xiang is in the ninth stage of the True Law.The Martial Domain Pervasive Symbol has not been used, it seems to be just an independent petite figure, using the martial arts close combat the new well and Dr. Oz talk weight loss [wcmKULJx8vn]
method.
Generally speaking, it can still be regarded as a unique all in one attack.Against those who are near the realm of perfection and above, their protective treasures may not be effective but if Jiang Minyi lowers her magic power to fight them, her protective methods The many ways new weight loss drugs could transform the economy [kpRdG_usPWs]
will definitely be effective.
As for the figures in Pineapple, Mint & Apple Cider Vinegar Gummies [zlqElSPm6pC]
the mist, they were clearly visible, led by Gui Wujiu and Qin Menglin, as well as several people from the Mu Ling clan.Even if he was not to blame, he didn t see any flaws.
One end pointed vaguely to the southeast, and the other pointed roughly to the northwest, gently swaying in the air.But the special thing is that this is not an ordinary equal.
In terms of specific merits and deeds, it is almost certain that the nine sects are powerful enough to be blameless.He was in a daze for a long time and said So this is the Mingwu you mentioned, this is your Nine Swords
What you have to deal with is not blameless. The country boy said calmly This secret is obscured by the secrets of heaven, and no matter how smart a person is, he can t deduce it.
The style used by Long Yun has the same purpose but the same approach.Mood s methods and imitating his dharma This square and round shape is clearly a simulated Kenshin wheel platform.
In just thirty or fifty breaths, he saw a ray of light approaching from far away.At this time, the entire dragon clan s heritage was reflected in Yu Jiaolong s mind like a mirror, clearly visible.
It seems that once they are able to clear themselves of blame, the burden they Radiohead - Jigsaw Falling Into Place [p6LhCVhKWcT]
have been carrying for a long time can be completely relieved.Although Mo Shanghui had extraordinary concentration and a tough mind, for a moment he felt like a bolt from the blue and time seemed to have stood still.
This is the first time Gui Wujiu has seen this thing although his second disciple Shi Mo has received the inheritance of this method, Gui Wujiu has never asked what image the Chengxiang Di e Linlang Book is.As for the land of the deserted sea, Xi Lerong s Dongtian Mansion, although it has been carefully thought out, has the weakest foundation among the three secret places.
Waited for another half an hour. At this time, the sky was completely dark, and the silence between reality and illusion was three points better than the outside world.From another perspective, the nameless, real, and above perfect realm that Product Spotlight: Full-Spectrum CBD+CBN Tincture [IBEhd6M62hh]
Dongfang Wanqing has achieved, except for some mental planning through the limit SlimDNA Keto ACV Gummies Reviews and Scam, Exposed [jawHxLRgt09]
breaking method, has nothing to do with the real realm above perfection.
Gui Wujiu said unhurriedly Everyone, take a look. This scroll is the newly published map of the Yin Yang Cave Heaven.Gui Wujiu muttered When you reached the Greg Drinking A cup of Vinegar [64MTgaMqTzS]
Nascent Soul realm, you were just like me.
Although Wan Qingming also had his own plans, he might as well borrow his methods at the moment.But I have my own soul bead attached to it, and the compatibility is even higher.
Although the power of each blow is small, the speed that exceeds the limit of Taoism causes it to corrode the Pinglun magical power faster than the speed at which this magical power can be restored.It seems that the God Realm is about to welcome the era of spiritual energy recovery again
Zhang Xuan smiled. The hole in Hemp Oil and Oral Health 3 [g-cvnIFJgk3]
the tidal sea has been restored with the completion Mounjara for weight loss? mounjaro saxenda victoza ozempic rybelsus weightloss diet diabetes [-4N8K8UcWJV]
of the way of heaven, and it is only a matter of time before the divine world returns to its former glory.
Seeing his true appearance for a moment will also be of great benefit to you.Gui Wujiu, it s been a long time. At the moment of the fight, Gui Wujiu was also secretly surprised.
It was only after a chance encounter that I discovered that there is something special about practicing the second turn text.Hearing the words, Fu Dang thought thoughtfully. Gui Wujiu said Junior brother, why don t you choose one.
In desperation, Duanmu Fei had to leave with her younger brother.Because Hun Su had been eaten clean by the corpse eating mother worm, he had not absorbed the essence and blood of a living person for a long time.
He could only let them do this for the time being. in.The so called enemy of the enemy is a friend. There is no need for us to be together.
So the One horned Ghost King took everyone to the side of the God Pregnant Fruit Tree.Even the two guards didn t think they would find anything if they continued to wait.
This place was a forbidden area for other monks, and the Dujiao Ghost King took special 5 tips to lose belly fat - THiS Weekend! [lp6p74oSgXt]
care of him.The matter of the technique is imminent. It s just that this technique is really unpopular.
Over the past thousands of years, there have been countless Nascent Soul monks in the Ancient Wind Continent, but how many people can achieve the goal of becoming gods The Nascent Soul monks present are not much younger than the Giant Ghost King.Your status is lower than that of the Ghost King s man, that is, my double monk, but it is higher than that of CBD Gummy: How To Use [8iEoibkKgnT]
my faces.
If I can get that You can complete the transaction on the spot with the Pregnancy God Fruit.The order has been placed ten years in the future. I am afraid you can t wait.
It is very proficient, which shows that penis enlargement pictures [sszL2685lNE]
its strength is Weight Loss Supplement [mkV6ybfM-4P]
very extraordinary.The effect of the monks actively stopping casting spells is completely different from the effect of the formation being broken, and there will be no backlash.
It seemed that the Divine Pregnancy Fruit had no chance with them.Of course, Qingyang can also attribute all this to luck, but it is very difficult for these veteran monks to believe it.
Instead, there were There are a lot of eighteen Nascent Soul cultivators.If not, How could master let me take action said Yuanzhu Zhenren.
However, Qingyang just thought about it. He knew very well that Nascent Soul and Transformation God would probably be the end of his cultivation.This was really the paradise of the Nascent Soul monks, and the Women's Wellness: Libido Pill for Women Approved [4fykbSHtokv]
Pregnancy Fruit Tree grew there.
The One horned Ghost King didn t care how to distribute the three cities.With the vicissitudes of life, I don t know what the Divine Infant Garden looks like today.
I think it would be better to have three people from each side enter the ring.It was like an inner demon that he Expert Opinion: 'Female Viagra' [5kSKf6MdFev]
could only rely on Dou Changzai to solve.
No matter how many underworld giant crocodiles you have, you can t escape.
busy. For tasks in the outer courtyard, even if you need to go out to do errands, the reward will not be more than a dozen spirit stones, which is definitely not comparable to the reward at Qingyang Sweet Dreams – Sleep Gummies [j7lHUsT54JW]
Shangzhiyuan.In the days that followed, Qingyang resumed a life similar to that in the outer courtyard.
Liang Yudong does not think that the Liang family will lose.He himself had been preparing with great concentration for more than two years.
The task has been completed, and there is no need to consume any more true energy
This Fitness & Nutrition : How to Lose Weight With Water & Calorie Intake [0NLhNK5_PU8]
wave of monks who just came down came from several sects.A puppet s chest. I don t know if it was the sharpness of his black iron sword or the powerful sword technique he used.
After flying down for hundreds of feet, the surrounding fog gradually became thinner.If when others come down and find that they not only lost the Huangji Yanchen Sand, but also let people run away, how can I have the appearance to follow Master Lingxu in the future Leaving aside what Jiao Hong and Xiqiu thought, Qingyang finally saw a glimmer of light under a series of strong attacks.
Master Jade Hoe, come and help. As the Jindan elder of Qingfeng Palace, Wuyin Yin Zhenren cannot care about his leader.Even if he participated in the Ranma The talismans prepared before the Gu Trial were almost used, and there were injuries everywhere on his body, almost everywhere hurting.
Shorter, how could it possibly be made out Unexpectedly, Qingyang was so unexpected.Seeing Qingyang s momentum rising, the expressions on the faces of several Yin Yang Sect disciples changed.
Some people are willing to abandon their families and careers in order to pursue the path of immortality.Twenty years have passed, and the Wild Monkey Slope has hardly changed.
When you encounter stronger monsters, it won t cause them too much trouble.Qingyang couldn t move, but his eyes were still there, always watching for the living dead to take action.
At this critical Penis Enlargement India [St1druTdVgM]
moment, you must not be distracted by trivial matters.Nong Zaitian also held back three wind wolves. He was at the third level of Foundation Establishment.
It seemed that the competition on the team stage was incomparable.However, the battle was so fierce that Qingyang couldn t help distinguishing them one by one.
Thinking of this, Liang Yudong felt fierce in his What is CBD? CBD OIL for Anxiety, Pain, Stress | How to Use & Potential Side Effects [oHEKYbuN_gO]
heart and said loudly, This son killed me to succeed me as the head of the family and ruined my reputation.The disciples of Qi Yuanman were much higher, even compared to the Master Lingxu who was in the foundation building stage he met in the Wenxin Pagoda in Luanmo Valley.
There are also some spiritual herbs and monster materials, which should have been collected after participating in the trial, but the total value of them all is only a hundred or Night time face products 🥰 aliturasenteCBD hempiricalfacecream serumbeautyfaceproducts [dlKFaAHZhv-]
ten spiritual stones, which is not as much as Qingyang s harvest.You were the one who shouted to be killed just now, and it was you who insisted on competing with me.
So Qingyang spent a whole night cleaning the entire new cave house inside and out, and even rinsed it with water in the end.Before long, many disadvantages will appear. At that time, I am afraid that he will not win.
Por Maurício Trezub, director de e-Commerce de Totvs.