Internet es una herramienta que ha cambiado, en gran parte, la manera en la que nos comportamos. La mayoría de nuestros hábitos se han visto totalmente influenciados por ella, desde nuestro trabajo cotidiano, la forma en que interactuamos personalmente, hasta la forma en que adquirimos ciertos productos o en el pago de algunos servicios.
Por ejemplo, un mexicano pasa alrededor de 7 horas al día conectado a Internet, tiempo en el que realiza acciones como: estar en redes sociales, compras de artículos o de boletos para eventos, etc, según datos de la Asociación de Internet. De hecho es exactamente en esto, en lo que Internet ha mostrado un amplio crecimiento en los últimos años: compras en línea.
Tan solo la evolución en 2015 del comercio electrónico en México asciende a los 257 mil millones de pesos, siendo la compra de ropa y accesorios; las descargas digitales y la compra de boletos, las principales categorías en las que compran los mexicanos. Por ejemplo, Navidad es la temporada en la que más ventas en línea se registran, como lo muestra la información del Estudio de Comercio Electrónico 2016 realizado por la misma institución.
La edad promedio de los mexicanos que más compran en línea es de 36 años, donde predominan, con un 54%, los hombres, siendo mayormente los empleados de tiempo completo los que prefieren comprar online.
Antonio Rivero, director regional de Ventas para Latinoamérica en Manhattan Associates, empresa especializada en cadena de suministro y comercio omnicanal, menciona que en México el crecimiento del comercio electrónico ha sido constante y que tiene un gran futuro.
“México y Brasil son los mercados más grandes de América Latina, en temas de comercio electrónico, por número de habitantes y el acceso a los medios digitales. En cuanto a México el crecimiento ha sido de hasta doble o triple dígito en los últimos cinco años”, mencionó Rivero.
Aunado a esto, el incremento y disposición de las nuevas tecnologías ha hecho posible que el también conocido e-commerce crezca. La computadora es el dispositivo más utilizado para hacer transacciones comerciales vía online, mientras que 4 de cada 5 personas que poseen un dispositivo móvil realizan transacciones diarias, principalmente para pagar algún tipo de transporte.
Sin embargo, aún existen retos importantes en cuanto a esta creciente industria. Por ejemplo, el hecho de lo que significa el dinero en efectivo para la sociedad mexicana, en la que menos del 50% de la población está bancarizada por desconfianza hacia las instituciones financieras, así como para evitar pagar impuestos.
Por otro lado, la desconfianza hacia el comercio electrónico, recae en la inseguridad que surge debido a los delitos y fraudes electrónicos que se cometen a través de sitios web al pagar con tarjetas de débito y crédito.
“Sabemos que en la industria aún existen amenazas, pero también muchas áreas de oportunidad. Todavía quedan temas sobre seguridad, logística y bancarización que se deben tomar en cuenta, para no sólo tener un crecimiento exacerbado, sino que éste venga acompañado de innovación, buen servicio y una excelente experiencia de compra”, puntualizó Rivero.
A pesar de estos retos y sus implicaciones, el comercio electrónico, sin duda, es una industria en pleno crecimiento, que se perfeccionará a través de los años y con un constante aprendizaje y entendimiento por parte de los que compran como de los que ofertan.
¿Buscas llevar tu empresa a los niveles de eficiencia y productividad que necesita para seguir desarrollándose? En ese caso, la nube puede ser tu mejor aliado.
Talleres humanistas para vincular a los jóvenes con las 10 licenciaturas que ofrece el Claustro de Sor Juana, únicas en su tipo. La cita es en Izazaga núm. 92, Centro Histórico de la Ciudad de México. Entrada libre.
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EY FinTech 2017: El índice de adopción mundial de estas herramientas digitales es de 33%; el BID destaca que en México la creación de tecnologías emergentes creció 50% entre 2016 y 2017.
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What are you hiding This question, Master, she asked very well.She also relaxed her mind for a moment.It is not even known how long Qin Su has been waiting outside.
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We are gone, don t forget about it.Su Keliu.Su Ke only left a letter in front of her gate, with only a piece of paper inside, and with just a few words on it, Su Ke completely disappeared from Chen s residence, and also completely disappeared from her Chen Xiwei s world.The wooden sword automatically returned to the scabbard behind her under the spiritual force, she said and touched the girl s shoulder.
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It s a birthday gift.No, Master is not allowed to play tricks, the birthday gift and this are the same size.The name of the store is very strange, just like the previous garment store was called garments, Now this store sells women s hairpins, which are called hairpins.
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Has the right to prescribe. And Director Du, you may not have a clear understanding of your own reputation now.After saying it crisply, a busy signal that the phone was hung up immediately came from the phone.
Du Heng sighed softly and said, Wine has the smell of dregs, and drinking it too much is bad.If we continue to add such medicinal materials here, isn t this a repetition Han Yujian also had a copy of the prescription in his hand.
When he got up, his arm hurt so much that he rushed to the hospital.I won t say what it is, but it makes the delicate man anxious.
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Everyone is a bit like a good old guy, even Du Heng himself is the same.He helped you choose the heavier one. Can t you give it to me together Du Heng said a little unsatisfied.
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Appearing here, it seems that the space node leading to the outside world is here, Xu Yang guessed right, he quickly found the space node under the guidance of Wan Dao Lun s beam.Now it was Ouyang Feng s turn to suffer, and was gradually overwhelmed by Ma Nao Patriarch and others with the help of a large formation.
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For the previous children, Du Heng s first phase of work was over.If it weren t for the boss of the health system sitting in front of him, he would have definitely fallen asleep.
How can they like these shabby city women and children So , let alone drinking soup, it is not difficult to smell something.It is just a blockage of stool now, so it is not easy to be found.
That is, it can calm the meridians during vomiting without damaging the qi and blood.
After Du Heng finished writing, he explained it again.told the news he heard, Director, will our department be merged or abolished Gao Qin glanced around the people in the office and suddenly laughed, It s because of this news that you don t get off work.
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In this way, the papers on diabetes mellitus should not only be these, nor should they be scraps.Du Heng absentmindedly took out the report and asked casually.
That s a pity. Li Jianwei sighed again, What does his father do Director Wu from the Breast Surgery Department of the Second City Hospital.However, within these five minutes, the patient s heartbeat suddenly increased only once, and the highest was only 183 beats min.
Internet es una herramienta que ha cambiado, en gran parte, la manera en la que nos comportamos. La mayoría de nuestros hábitos se han visto totalmente influenciados por ella, desde nuestro trabajo cotidiano, la forma en que interactuamos personalmente, hasta la forma en que adquirimos ciertos productos o en el pago de algunos servicios.