Por Carla García | Gerente de Ventas de Latinoamérica
en Zoho Corp.
A pesar de que las cifras sobre adopción de tecnologías podrían ser alentadoras, si comparamos a México con algunos países de América Latina, le falta un largo camino por recorrer para poder alcanzar el nivel necesario para dominar herramientas como la inteligencia artificial, misma que ya llegó y está para quedarse.
El 77% de las grandes empresas en el país invierten en infraestructura tecnológica, y solo 33% de las PyME destinan un pequeño porcentaje de su inversión a la adquisición de tecnología. Un estudio conducido por PwC encontró que la IA podría ayudar al PIB global a ganar 15.7 trillones de dólares, un crecimiento del 14% desde 2016 hasta el año 2030.
Las incógnitas surgen y las empresas en México se preguntan ¿qué es la Inteligencia Artificial?, ¿para qué sirve?, ¿viene a reemplazar nuestros puestos?, ¿cómo podemos competir contra ella?
La inteligencia artificial se ha convertido en un miembro más de nuestras actividades, desde el momento al que ingresamos a un buscador; esta inteligencia artificial nos ayudará a ordenar y complementar nuestras ideas. No llega para reemplazarnos, más bien ayudará a fortalecer nuestro puesto y trabajo, automatizando procesos de demora y enriqueciendo nuestro análisis, convirtiéndose así en una herramienta o asistente y no en un competidor.
Pero, ¿por qué se ha vuelto tan popular hoy en día?
Cada 2 años se colecta el 90% de toda la información que existe en el mundo (Data) y la IA toma esta información organizándola en diferentes procesos. Nos ayuda a analizar y priorizar toda la información recabada y crea un código de aprendizaje para generar nuevas soluciones a diferentes tareas programadas.
El verdadero desafío es compenetrar nuestras actividades en los diferentes campos con la IA, abriendo puertas a nuevos proveedores de software como Zoho, que ofrezcan una solución tecnológica y complementaria a este gran desafío. Un ejemplo de su aplicación lo podemos encontrar en el manejo de ventas. Zoho, a través de todo su sistema operativo e integración con el correo electrónico, calendario de eventos, CRM, y su IA ha podido crear un ecosistema que permite a los empresarios obtener mayor información de los clientes, adaptándose a sus necesidades y ofreciendo soluciones integrales.
«Lo que hacemos en Zoho, referido a la inteligencia artificial es que les damos el sistema para conocer: Cuándo debemos contactar al cliente, el contexto del correo para satisfacer a tus clientes, análisis de anomalías en las operaciones de la empresa y finalmente te va a sugerir acciones a partir de todos estos procesos repetitivos como análisis», nos cuenta Fernando Sotelo; ingeniero de Preventas y Soporte de Latam y España en Zoho Corp.
Esta nueva inteligencia artificial cobra vida en ZIA, la cual se encarga de realizar seguimientos, recomendaciones, generar estadísticas, así como crear simulaciones para cada proyecto o gestión que se estén llevando a cabo mientras que, por otra parte, la inteligencia humana se encarga de generar relaciones, vender, negociar y educar. La IA no reemplazará la inteligencia humana, la complementará, el capital más importante dentro de una empresa son las personas.
Si ustedes trabajan de forma conjunta y lo van implementando a su día a día en cualquier modo de trabajo, va ayudar a mejorar sus leads con base a toda la Data captada de todos los sitios, ayudándoles a aprender ciclos de ventas más cortos y finalmente, a entablar relaciones duraderas con sus clientes.
La confianza cero es un concepto ampliamente conocido en ciberseguridad, arraigado en la idea de que ninguna entidad, interna o externa, debe ser considerada como
Talleres humanistas para vincular a los jóvenes con las 10 licenciaturas que ofrece el Claustro de Sor Juana, únicas en su tipo. La cita es en Izazaga núm. 92, Centro Histórico de la Ciudad de México. Entrada libre.
Como parte del programa E-Fan X, Airbus, Rolls-Royce y Siemens contribuirán cada uno con su amplia experiencia y sus conocimientos en su respectivo ámbito de competencia.
Piñatas Aldi y UPS México trabajan para enfrentar juntos los desafíos logísticos y continuar llevando alegría a través de sus piñatas a otros mercados desde su página de internet www.aldimyshop.com
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silk threads tangled around his feet and his body was being pulled with a crunching sound, Luo Chen knew that he wouldn t be able to resist this for long.Princess Mingyue and Qin Xiaofei, who were standing nearby, looked at Luo Chen s eyes twinkling.
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At this time, Lin Beichen didn t know that he had been targeted.I woke up very early in the morning. I thought it would rain today, so I suddenly wanted to come here to see thunder and lightning and study it.
What does it mean to strike down What Lin Beichen fell into deep thought.He nodded and agreed, Yes, I think it s good too
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Okay. Lin Beichen agreed, and his head was already running at high speed.The child is fine. Seeing that the child was in a stable condition, with nothing wrong at all, the big stone in his heart fell to the ground.
Moreover, Lu Feiyu did not like to be an official, but liked to travel the mountains and rivers, and travel across the land of China.What the young master of the Yaksha tribe said was purely a threat.
The results of it What we are talking about today is actually about the city lord and the general establishing Yunyi City together.Su Ye patted the drowned ghost on the shoulder There are quite The Science Behind OLLY Sleep Gummy Ingredients (wqKDW)
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Therefore, they do not meet the useless in the Hell of the Undead world, but useful in the Wilderness World condition.You I don t understand. Diplodocus murmured, That unforgettable feeling that even time can t change.
All students participating in the competition this year are C level students, and the content is to compete for each other s identity wooden plaques.The Ghost King walked out again in an instant. There were seven or eight more holes in his long robe, and blood could be seen flowing down.
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Uncle Lin, I can t use this. My cultivation is too weak and I can t withstand the properties of the medicine.Then he patted the word quiet in front of him, and the word quiet flew out and penetrated into the old bustard s body.
But it can t be concluded with one word. After all, Su Ye has not traveled all over the world of the Undead Prison.What Luo Qingqing is holding is the sample that shopkeeper Rong brought yesterday
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At this time, inside the bedroom. Lin Beichen lay on the bed in a irritable mood, feeling aggrieved.
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come to the Imperial Capital It s not because of you Zheng Xia glared at Lin Beichen angrily, and then told the whole story about coming to the Imperial Capital.
Laozi s Tao Te Ching , Liezi s Chongxu Jing , Guan Yinzi s Wen Shi Zhen Jing
read them one by one. Lin Beichen could feel that his mood had improved, but the improvement was minimal and far from being able to solve the current mood problem.The first time, it was very stiff. The second time, it went much smoother
With his incredible understanding, Lin Beichen was able to realize every time he performed a move where there were flaws in it, he could feel where the moves were awkward, and he could improve them.
Por Carla García | Gerente de Ventas de Latinoamérica