Las tendencias de movilidad actuales han transformado por completo la manera en la que nos comunicamos y accedemos a la información si comparamos nuestros hábitos con los de hace 20 años. Aunque todavía consumimos noticias por televisión o la radio y de vez en cuando hacemos llamadas telefónicas personales o de negocios, los medios y canales con los que contamos para poder transmitir un mensaje ahora son tan diversos como inmediatos.
En México, el crecimiento acelerado del uso de smartphones ha transformado no sólo la dinámica de consumo de medios, sino, la forma en que los usuarios interactúan entre ellos. De acuerdo con el Estudio de Consumo de Medios y Dispositivos entre Internautas Mexicanos del 2017 realizado por IAB (Interactive Advertising Bureau) de México, en el año pasado el 71.5 millones de personas se conectan a Internet, cifra que equivale a 60% de la población. Por si fuera poco, de estos más de 70 millones de personas, 81% lo hacen a través de un smartphone, el cual es usado de forma predominante (62%) sólo para comunicarse con sus contactos.
En este contexto, las apps y plataformas móviles de comunicación encuentran un gran mercado el cual se encuentra ávido de opciones rápidas, fáciles de usar y que permitan una interacción compatible con todo el contenido que consultan los usuarios en otras páginas. Una empresa que ejemplifica claramente estas características es WhatsApp, app de mensajería instantánea creada en 2009 y que fue adquirida en 2014 por el gigante de las redes sociales Facebook.
Whatsapp tiene más de 1,300 millones de usuarios alrededor del mundo y posee la seguridad y prestigio de pertenecer a la empresa de redes sociales más grande del mundo. En México se estima que el 93% de internautas la usan, de acuerdo al 13° Estudio sobre los Hábitos de los Usuarios de Internet en México 2017 de la Asociación de Internet.
Al encontrar esta gran gama de usuarios que utilizan esta herramienta, WhatsApp recientemente decidió lanzar la fase piloto de WhatsApp Business, producto pensado con la finalidad de que las empresas puedan interactuar con sus clientes de una forma más simple, automática y manteniendo una comunicación permanente.
WhatsApp Business le da a las empresas la oportunidad de dar un gran salto al conseguir operar un negocio interactuando con los clientes a través del canal de mensajería más utilizado por ellos. La apertura de este nuevo canal también puede venir acompañado de una automatización de la atención: simplificando la autogestión del cliente, obteniendo una ilimitada capacidad de atención, reduciendo costos operativos y aumentando satisfacción y ventas.
Por lo tanto, para que una atención por WhatsApp Business sea exitosa, la resolución de las necesidades de los clientes debe darse de forma natural. Las empresas necesitan entender la intención real de los usuarios y lo que requieren para que estos puedan tener una experiencia de resolución instantánea.
Piensa que todas las acciones que ejecuta tu empresa pueden incorporarse a una herramienta tan práctica y sencilla como WhatsApp. Desde consultar el saldo, activar un producto o poder hablar con un representante en caso de ser necesario, todo en un solo lugar simplificando la operación del usuario en una misma ventana de interacción.
Consejos para aprovechar WhatsApp Business
Antes de incorporarlo a tu sistema de atención, será de utilidad asegurarte entregar la misma experiencia de interacción en todos los canales de forma unificada (Web, Facebook Messenger, WhatsApp, Apps y otros). No es recomendable crear experiencias diferentes a las que ya tienes funcionando en otros canales. Esto hará que dupliques el esfuerzo al mantener varias plataformas y que los clientes tengan versiones distintas al tratar de resolver una necesidad.
Asimismo, es importante crear respuestas empáticas y utilizar todos los recursos que el canal te permite como mensajes multimedia, mensajes de voz, carruseles de imágenes, emoticones y otros. Entrega más que sólo información en texto plano.
También es es necesario considerar que los mensajes de voz cada vez son más usados como un complemento de los mensajes tradicionales. Son muy simples y rápidos. En este caso es recomendable contar con la tecnología que te permita interpretar y contestar los mensajes para mantener la interacción con este tipo de usuarios.
Es muy importante que tu plataforma de atención tenga reportes de aprendizaje en tiempo real (machine learning) posibilitando identificar oportunidades de mejora en la atención. Esto te permitirá evolucionar la calidad de servicio sin necesidad de un técnico o un especialista del lenguaje y que cada mejora que apliques se vea reflejada en tiempo real.
Sin embargo, el paso más importante en todo este proceso es ser empático con los clientes: ponerse en su lugar y brindarles la mejor información y atención en relación con lo que ellos buscan, son las claves fundamentales para generar compromiso o engagement y obtener mejores resultados. Si desconoces cómo hacerlo puedes asesorarte con especialistas en atención al cliente, ellos tendrán una estrategia ideal para tu compañía.
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Tianman Peak is not controlled by Zhenjun, and it is mainly used as Tiansin Peak to control the law enforcement hall.This made her breath confused and she felt a violent and uncontrollable emotion.
Jiang Yuebai uses all the basic array disks of the Five Elements Replenishing Formation.Xie Jingshan went to the Sword Tomb, so did he foster you here An Xin will come to pick you up when he leaves the Sword Tomb.
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with complicated emotions. She wanted to call her out, but she could no longer muster the courage.If it doesn t rain, she will make it rain herself It turns out that cultivating immortals is contrary to heaven and destiny Jiang Yuebai s eyes were fixed, and the imperceptible golden light completely disappeared in the depths of his eyes.
Cui Sheng knew what Hong Tao meant, and hurriedly made an invitation gesture and took him and Jiang Yuebai around to check.There was an alchemy furnace in the middle and a row of shelves in the corner.
They were the two men who had just left the sect and were thrown away by Jiang Yuebai.Really, you are really good at bargaining. Jiang Yuebai raised his eyebrows at Yun Shang, and Yun Shang s eyes Torch CBD Gummies: A Comprehensive Guide to Their Benefits and Uses (uOYHy)
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Qi Yue was furious, You Senior Sister Jiang has been kind to me.Jiang Yuebai was stunned for a moment. There were no osmanthus trees around Tiankui Peak.
Fang Mingyi s bloodline power is indeed something. I can t control him anymore.But Xiaobai, why are you practicing so fast It s obviously me.
How can that bitch become an inner disciple She is my maid and will be for the rest of her life Jia Xiuchun calmed down after being angry and asked Qi Ming to get out first.Jiang Yuebai bowed and got in through the hole. Lightning crossed the sky and suddenly illuminated a valley in the mountains.
When she reached out and touched the nail, she felt an electric like paralysis.Everywhere you look are big trees as black as carbon.
In the sea of consciousness, two palm shaped leaves swung rapidly.They are also proficient in Liangyi, Sancai and Four elephants and three sword formations.
Whether it s a battle between immortals and demons, or The Tianqing disasters all have the shadow of the Heavenly Witch Clan.Squeak ah the sound of the door opening echoed in the rain, and it was bone piercing.
Snapped The crisp sound of the slap echoed far away, which was particularly pleasant to the ear.I have taken the fourth snake slough fruit. The effect is not as good as before, but it has also helped me to complete the training of the bones in my arms and my strength has greatly increased.
With two bowls of rice and a plate of pickles, Tao Fengnian put down two pairs of chopsticks.Zhao Fuyi adjusted her breath and woke up. Except for her Dantian being sealed, her soul, sea of consciousness and meridians had all recovered.
Among them are dozens or even hundreds of seventh order monsters, as well as sixth order monsters whose strength is approaching the Golden Core stage, dormant under the yellow sand, waiting for opportunities to move.Dong Kun Vicks Sleep Gummies: A Natural Solution for a Restful Night's Sleep (LdChA)
looked at Jiang Yuebai carefully again, his eyes fell on Zhao Fuyi behind him, and he couldn t help but frown.
The No. 1 True Master of the Formation, who was proud of all the heroes at the beginning, may be in ruins.Thousands of needles are flying, and pear blossoms are raining heavily Tao Fengnian immediately protected Jiang Yuebai.
On both sides of the passage more than three feet wide were towering bronze walls, stained with rust and ancient.And the Kong Wenliang in front of her was the strongest of the Discover the Benefits of Orange CBD Gummies - Your Comprehensive Guide
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An ancient loess city with ruined walls stands under the Milky Way at night, desolate and old.From the roots of the plants buried deep in the ground, she could sense the locations of several fierce battles around her.
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Sun Chao became anxious, and quickly repeated what had happened in a serious tone, and finally added Uncle You Quan Don t you all know how Uncle Quan died He was also killed.
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overseas personnel, there is no way to continue searching like this, what should we do As early as the day after the interrogation of Sun Chao, Xiao Peng also completed the interrogation of Zou Huaide and two other human traffickers.This is true No, this guy is Have you become a fool Do you regard yourself as the protagonist of fantasy Raise your hand for thunder Can t you distinguish reality He s not kidding, right
The audience thought about Lin Beichen s countless answers, but they could not think of his answer.
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now that I look at it
I am a clown
How influential is even the top scorer in Liang Ping Ke Lin Beichen, who was at the center of this public opinion storm, returned to his room at this moment and collapsed on the bed with a look of exhaustion on his face.
I also met two famous students in the city this morning.Maybe we cannot change the entire social atmosphere, but at least we must stay out of the mud and become a pure land in the noisy and impetuous world.
They were floating around the swollen position as if they were part of the body.As soon as I entered the door, these five spies rushed in and asked us to gather with guns.
I have to go back to the house to study Lin Beichen knew that when he talked about studying, his mother would definitely not say anything more.There was never any distraction, and the focus was always on the liver.
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realized that the human trafficker gang behind Li Youquan was not simple.A bolt of lightning Purple with a hint of red. Like a sharp sword piercing the clouds, with a fierce momentum of cutting through thorns, it cut through the darkness and chopped down This
No one reacted, but they all had an inexplicable feeling that the lightning seemed to be hitting Lin Beichen Even Lin Beichen himself feels so Boom Wait until they react.
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Drivers in Shenzhao Country generally do not interact with others and prefer to remain silent to keep the car quiet.One second
Two seconds
Time passes by minute by minute. He got nothing I can t feel anything special about me at all How about
Try visualizing An idea flashed in Lin Beichen s mind.
Tang Ru thought he was a bad guy with Norton Hu, so she stopped crying, but her body shook even more violently, and she moved and huddled in the corner.He would try whatever came to his mind first. With all his strength, he ran quickly into the sea.
Regarding the outbreak of Shizuri Mountain, he has known about it since he was a child.Thinking that he would have to get up early to rush to Jingli Mountain tomorrow, and that he might gain something later, he knew that he needed to recharge his batteries, so he stopped talking to his roommate.
The Internet completely exploded. Public opinion has shown a one sided trend.And the family living in this house is not an ordinary family, but a martial arts family Roar Ha
Violent shouts kept coming from the inner courtyard.
His heart skipped a beat. These things posted on the Internet
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It was much earlier than he estimated. It only took most of a day
He felt that his arms had reached their limit and there was no need to continue practicing, and then he returned to the hotel.I m not traveling to Wuling Mountain, it s because starting from tomorrow there will be thunderstorms in Wuling Mountain, which will last for more than a week, and I want to go there to study the natural phenomenon of thunder and lightning.
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and shouted with a smile Everyone Dihuanggen is priced at a low price of 20,000 taels of silver.But Wen Yan ignored these people. After the first round, he did not want to give those players a rest, but directly announced The first round is over, the second round is over.
Uh Looking at the beautiful figure who put the package back into the room and then went to the kitchen, Luo Chen s face froze.Hehe You guys, let s see how I deal with you Outside the cultivation mountain, Xiaopang looked up at the sun in the sky, then walked out of the back mountain with a smirk and walked out of the Purple Mist Guard station.
In an instant, the crowded crowd in this tall Colosseum went crazy.Thank you, Mom Ning Ling was overjoyed and immediately shouted Seventy thousand After shouting, Ning Ling turned her head and looked at her with a cold face.
Above the man s head, there is a rope hanging down along the city wall.Luo Chen left the office and went straight to visit his mother, and then went to the medicine hall to meet his master.
When Iron Hammer saw this, his eyes widened. He never expected that the scimitar could have such a back up move.He hurriedly said I have a formula for elixirs that increase true energy, and I want to share it with you.
When Luo Chen heard this, he knew what was going on without even looking.The bow and arrow on the wall, then jumped out of the half opened window.
Each of these three families has at least one first class late stage master in charge, especially the Nangong family, which is rumored to have innate masters.Li Yandong s eyes were wide open, and the large ring knife in his hand, which was only a short distance away from Yun Mo, fell to the ground weakly, and then his body fell straight to the ground.
After shooting an arrow, change the spear. Yes, Master Seeing that Luo Chen was still so calm, the guards felt relieved.The one eyed man suddenly lost the opportunity, and Luo Tianhe had already raised his sword to strike.
Hearing this, Zhang Junjie paused with the chopsticks in his hand to pick up the food, and Wu also stopped chewing the food in her mouth.There are even many warriors with high cultivation level who can deal with them.
An elegant old man wearing a gray robe, sitting cross legged on a futon, with a surging breath, suddenly opened his closed eyes and scanned everything in the room.If it were me, I don t know how many times he would have died.
You must know that each of these talismans is extremely precious.A small mustard seed ring and mountain magic weapon appeared at the location where the Yuanying exploded.
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Li, let s go back together first.But he suddenly discovered that the spiritual power of the outermost defensive secret technique of his body had been swallowed up by the silver corpse, and the earth spiritual power of his body was also decreasing at an extremely fast speed.
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When she opened her eyes, she remembered that she was walking with Li Shiming, and she fell asleep somehow.The natal magic weapon IBMz15 participated in the analysis, first ruling out the possibility of the formation.
This is Silver Corpse Nanming s greatest progress in Nanming Lihuo s cultivation.Master Pan Xiao immediately contacted the Great Master of Lianhua Temple, and he soon received a reply.
He did not feel the danger, and the old swordsman had told him the precautions in advance, so he Didn t dodge.Li Shiming didn t want Xiaofeng to try to attack the Silver Winged Spirit Gu Insect.
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there are even gold corpses Ancestor Jin Kai looked at the silver corpses with a solemn expression and asked in a deep voice.Observe the aftereffects. But after arriving in Youzhou, he was quickly assigned to the front line serving in front of the vanguard tent.
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spiritual rice in the second season does not require as much effort as in the first season.
He had thought about flying drones before, but those big demons would attack whenever they saw something abnormal, making it difficult for drones to stay in the air.He could feel that there was countless knowledge in the light ball, but he could not see clearly like seeing flowers in a fog.
The number of disciples of Elder Jindan of the Holy Ice Sect had long been filled.If other Jindan monks know about this kind of thing, they may rush to accept him as a true disciple.
Although with their strength, it is not too difficult to destroy the Huadie Sect.An elite Nascent Soul monk from the Hidden Sun Sect, although he didn t know much about Mu Jing, but to be able to participate in the Taichu Sect s grand gathering, Mu Jing s background must not be simple.
This flying boat magic weapon is a public property of Shushan Sect and is controlled by Zuo Ancestor.In order for Elder Youxia to hide safely, Ancestor Jin Kai Then he left his flying boat behind
Ancestor Jin Kai nodded to Ancestor Ren Xun, and the two of them flew into the sky.
One of the fourth grade elixirs belonged to him. He felt the Six Yang Spiritual Fire in the third grade elixir furnace.It is difficult to survive the Nascent Soul Tribulation, let alone with the doubled power, it is feared that there will be no life.
Elder brother, take these fourth grade spiritual tea and fourth grade spiritual fruit back home and eat them slowly.
