Por Javier Abdala, Account Development Manager SAS México.
En la industria mundial del petróleo y el gas, existe un refrán clásico que aún se puede escuchar: “todas las perspectivas se ven muy bien…hasta que empiezas a perforar”.
Más allá de su ironía, la frase es un recordatorio de la incertidumbre que rodea al sector. Por ejemplo, según un estudio del Foro Económico Mundial (WEF, por sus siglas en inglés), la perforación de un solo pozo marítimo (offshore) implica una inversión de entre $200 y $400 millones de dólares, un gasto que quizá no sea retribuido ya que apenas el 25% de estos fosos se materializa en un proyecto rentable.
La dificultad para ofrecer certezas tiene su origen en la complejidad del sector. En las actividades esenciales de la industria (exploración, extracción, refinación y distribución), hay múltiples factores y riesgos que influyen en el desempeño general del negocio; y dichos elementos provienen de ámbitos muy diferentes -geología, medioambiente, regulaciones, nive les de consumo energético (por temporada y por país), logística, entornos geopolíticos y un largo etcétera.
En un contexto así, en donde un fenómeno atmosférico o una crisis gubernamental tienen el mismo poder para alterar la actividad del sector, la estabilidad parece una meta imposible. Sin embargo, gracias a las innovaciones en analítica avanzada, el sector del petróleo y gas ya está superando el reto de la incertidumbre.
Al utilizar analítica especializada en el nicho energético, las empresas -en todas las áreas y funciones críticas de negocio- aprovechan sus datos para monitorear las operaciones, detectar tendencias y prever escenarios, lo que les brinda una mejor capacidad de reacción ante las circunstancias del mercado.
Con Advanced Analytics, las organizaciones de la industria pueden realizar acciones como:
Interpretar diversos indicadores (información geológica, química, historial de perforaciones previas en la zona, etc.) para estimar el potencial de un pozo (de cualquier categoría, como aguas profundas, petróleo pesado, gas y petróleo de esquisto -Shale Oil, Shale Gas-, arenas de alquitrán); esto ayuda a calcular el riesgo y el monto de inversión, así como el lapso en el que se recuperaría el gasto.
Tener una visión completa y oportuna de todas las operaciones, y que abarque distintas disciplinas, departamentos y hasta subcontratistas. Con esta perspectiva única, las compañías vigilan el avance de las metas de producción, garantizan la seguridad de las actividades, dan mantenimiento proactivo a su costosa infraestructura (ya que monitorean el rendimiento de la totalidad de los equipos), y verifican el cumplimiento de diversas regulaciones, entre otros beneficios.
Bajo un modelo predictivo What if… (¿qué pasaría si…?), capacidad para realizar simulaciones que permitan prever el efecto en el negocio de múltiples situaciones; por ejemplo: una caída o aumento en la demanda de productos refinados y sus consecuencias en las cadenas de distribución (regionales e internacionales).
Definir estrategias verdaderamente integrales, ya que con Advanced Analytics es posible crear planes que consideran todos los procesos relevantes de la industria: exploración, perforación, refinación, gestión de reservas, distribución y comercialización.
Para las organizaciones de este ramo energético, dichas capacidades -que apenas son una muestra del potencial de la tecnología- significan el acceso a nuevas opciones de eficiencia, control y rentabilidad. Mejor aún: los beneficios pueden trascender las fronteras del sector.
De acuerdo con la investigación del WEF, para 2025, la industria del petróleo y el gas, gracias a la eficacia operativa que aportan las innovaciones analíticas, podría contribuir con otros indicadores muy valiosos:
Una reducción estimada de 54,000 barriles de crudo en los derrames causados por operaciones de exploración y extracción.
La liberación de 800 millones de galones de agua, líquido que la industria dejaría de utilizar y que podrá asignarse a objetivos de mayor impacto social.
Una caída del 3% en los accidentes y lesiones graves que se presentan en el sector.
350 millones de toneladas: disminución estimada en emisiones de carbono.
Al aprovechar las innovaciones analíticas, las empresas de este nicho energético descubrirán que la inestabilidad y la incertidumbre no son condenas inevitables, sino condiciones que se pueden superar. No importa lo que afirmen los mitos de la industria.
Desde nuestra perspectiva como compañía, el 2017 solo fue una muestra de los éxitos que nos esperan el siguiente año, ya que seguramente seguiremos presenciando la consolidación del e-commerce
A través de geolocalización las compañías han logrado atraer un mayor número de clientes, potencializar ventas y desarrollar nuevos modelos de negocio.
6 de cada 10 trabajadores reportan ser más productivos en sus trabajos gracias a las tecnologías móviles, mientras que casi la mitad (48%) están más satisfechos en su trabajo si perciben que su empleador es un buen proveedor de condiciones móviles de trabajo.
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It seems that Huangfu Ling found a hypnotist for her.Gu Ruoyi has never been here for vacation and sun bathing.
Prison life did not change his gentle manner. It seems that I will be able to see this little nephew soon Gu Ruoyi smiled.Ye Zixiu looked in the direction of Li Shaoting s gaze and saw Gu Ruoyi.
There are some things I need to tell you. Xiang Yanyi just went to see Xinran What did you say Xiang Yanyi went to Xinran and said some outrageous things to Xinran.He turned around and left Qianran. She would come back to him after she finished her class today.
How come this little guy asked questions that people didn t know how to answer Don t you have classes this afternoon I ll take you two back to school now.He looked at it as if he was frightened. Said that Gu Chenxi was arrested He slammed on the brakes, causing the little man behind him to suddenly lean forward due to the force of inertia.
However, she should be happy Yiyi, you re here Gu Chenxi saw her sister with gentle eyes.She quickly kept up with Li Shaoting, Li Shaoting, I m really curious how you raised the little guy to be so big.
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After talking to the little guy for a long time, Mr.Forget it, let s end the matter between Xinran and Ye Zixiu.
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The most important thing is that he is a man from the Li family, how could he be allowed to have someone else s surname here There are many people outside now, and I want to go back, but if Huangfurui finds out that you came to the country to take me away, he won t let us go easily You don t need to worry about this Master, Are you in there In the room, the bodyguard saw the ajar door, so he walked toward the door curiously.
There is no distinction between high and low in work.That old lady must want to take Xiao Min back to the United States.
Recently, Company Z has become the dominant company, and many good resources have been snatched away by Mu Wei from that company.Li Shaoting picked up Gu Ruoyi and walked out anxiously.
I won t go. My mommy is already very tired and she has to take care of me at night.Gu Xiao suddenly felt happy. A lot. He was imprisoned for so many times for no reason, and his grandson didn t know what was going on outside, which made him feel extremely bad.
It won t feel good if you keep it in your heart My father is dead.It s the same, so boring that I can t breathe. Gu Ruoyi took Megan 9wf01l948 Fox Weight Loss A the wine glass over and poured herself a glass, No one stipulates that mothers can t come here But some people stipulate that only adults can enter the bar Gu Ruoyi comforted.
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Zhang Zhongcai yelled angrily.Lan Xin was completely chilled, You are my guardian, not a devil.He secretly cursed the system for cheating him, so he couldn t be sent here sooner.
Chu Han said.Yan Lu felt a little regretful, and he had changed his name if he knew it.Chu Kuan is fine, but the workers who were digging in the cave were buried.
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Xiao Lian replied with a smile.Zhao Ruyue snorted and looked at Xiaolian.Chu Han s representative lawyer.Zhang Zhongcai was surprised.
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Yun Chang chased after her reluctantly, with tears in her eyes, Your Highness.It can be seen how much traffic they have, and he felt deeply.
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Seeing that the time was almost up, Chu Han made a phone call and said, Hey, let s announce what happened to Xiao Xuwei.Unexpectedly.I know it s a bit abrupt for me to say this, but this is my sincere words.
Chu Han hung up the phone, curled the corner of his mouth, opened the car door and entered the car to wait for him.Chu Kuan bowed with a smile.Empress Li sneered, Chu Han, this time you are completely finished.
After receiving back the spiritual seat of the deceased relative, everything in the family can return to normal.Some families with daughters felt that the Hu family s actions were too heartless.
Chu Han looked at the depths of the pond, smiled and shook his head, No, your sister just needs to learn to play.The money will come from the village committee.The child lost his life.
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Cui Chen took the water glass, flicked his wrist, and a glass of water was poured into the pool, turning into a thin blue water curtain.At first, they heard that they were going to Cliff Academy. At that time, this group of people was the happiest.
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The people in the town are not only not surprised by many things, but actually don t have much respect for these statues.I begged many times before I touched it. Sister Su hid it quickly. Chen Dui explained Little girl, you can t blame your sister Su.
Old Man Yao said that this is called moving trees to death. Move the work, move the mud into the nest and become a Buddha.Of course, my family also has its own two major methods of dispersing qi and nourishing qi, but they cannot be passed on to others.
Furthermore, although the possibility of reaching the tenth realm is extremely small, after reaching the peak of the ninth realm, every time Song Changjing takes a step forward, even if it is only half a step, then for a martial arts master in the seventh or eighth realm, a small half step difference , it may be equivalent to the difference between them.
At the same time, Song Jixin is also a very stingy person. As long as it is something he hopes to monopolize, he is not willing to give away any money.After walking out of Mud Bottle Alley, Chen Pingan found that there were many pedestrians on the street.
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But if you are willing to give me a wine gourd, you are a good person. Lin Shouyi said coldly Don t trick me into drinking in the future.Looking back, the young man was still standing at the entrance of the alley, waving vigorously to himself with a bright smile.
The young man turned around and ran as soon as the old ape started, instead of heading north along the endless alleys and roofs.Song Changjing stood mysteriously under the wall, standing with his hands behind his back, raising his head slightly, looking at the woman bleeding from her seven orifices, and said with a smile Little girl, do you think your father or ancestor is very powerful, so he is qualified to serve in this king s position How do you say the word daboda in front of you The vassal king turned to look at his nephew with a smile.
The pressure is so overwhelming. Chen Pingan nodded and said I know. The girl shouted angrily You know shit. Chen Pingan did not refute and continued to cook the medicine.Countless pieces of broken porcelain came out. In the end, it was so full that even a basket could not fit in it, and it was all suspended above the pool under the patio.
Invite your Dinghai Shenzhen to come out and don t take things seriously. If my young lady really gets into trouble here, even I, an old beast in your eyes, won t be able to handle it.If he had known this, Ning Yao would have simply refused to accept the fruit. Ning Yao felt a little regretful, wiped his mouth, turned around and handed over the remaining wild fruit, It s not delicious, I ll give it back to you.
Ning Yao breathed a sigh of relief. In fact, she was not much better than Chen Pingan, but her foundation was much better, so she would not faint, Mr.Liu Xianyang finished all the meat buns in a few strokes, and while wiping his mouth, he whispered There was a guest at Song Jixin s house just now.
This should be The boy rode a carriage for the first time in his life. Song Jixin bent down and sat in the carriage of the front carriage, followed closely by Song Changjing, sitting cross legged.The old woman knelt on the ground and begged for mercy Great Immortal, I don t dare to dare anymore Zhenwu Mountain Sword Cultivator spent a huge price, please come down The true god named Yin faced the rude questioning of the young man Ma Kuxuan.
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Suddenly, there was a strange wind on the bridge, and the horses were frightened.The great scholar carried the jade pendant with him, which was baptized by talent and contained magic.
As an emperor with many heirs, concubines have long been dispensable.Min Yinluo, follow me to the Ministry of Industry.I want the records of the gunpowder factory s entry and exit.
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Let s wait and see what happens.I am a good citizen and I haven t broken the law.ps Ask for a monthly pass.The jailer yelled again, but County Magistrate Zhao remained motionless.
But Da Lang is Da Lang.Lu e wondered. Forget it, my surname is not Wu anyway.The two left the small courtyard side by side and entered Xu s mansion.Soon, Xu Qi an bought three servings of fish meatballs and packed them in a butter paper bag.
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The military crossbow is engraved with complex and mysterious array patterns, reminiscent of the aura surging when the arrow is shot, it is not difficult to guess that this is a magic weapon.Buddhist text The eldest princess stretched her hand in her sleeve unconsciously, stared at Xu Qi an for a few seconds, looked away, and said calmly Alright, after the banquet is over, I will take you to Wenyuan Pavilion.
Today, seeing my colleagues blackmail businessmen with card tickets, I feel uncomfortable.He has a stubborn temper, but he treats his family well.
Zhu Jinluo, how is your son s injury Xu Qi an smiled, took out his waist card, and tied it around his waist with confidence.When the watchman gathers his hands, he will never let this place go.
She took a bite, enjoying the sweetness in her mouth, her big eyes curved into crescent moons, which can hit the softness in the straight man s heart the most.