Por Felipe González | Director de Ventas Comercial, Cisco México.
El negocio de la hospitalidad, conformado por los viajes de negocios o placer, hotelería, entretenimiento, transporte, restaurantes y todo lo que tenga que ver con la parte lúdica de la vida vive en estos momentos una revolución por la digitalización y el uso de tecnología que permite conocer en tiempo real cuál es la necesidad que se le presenta a cada persona.
Nómada por naturaleza, pero sedentario por múltiples razones, el ser humano ha encontrado en los viajes una manera de saciar su curiosidad por conocer el mundo, lo que ha generado una próspera industria de resorts, cruceros, y centros de congresos.
La “hospitalidad” representa en la actualidad 3% del PIB mundial, por lo que Cisco ofrece soluciones que apoyan la digitalización de las organizaciones que participan en el mismo, para hacer de los viajes, experiencias únicas e irrepetibles, como sucede, por ejemplo, con los visitantes a la Arena MGM de Las Vegas, Nevada, donde los huéspedes desde su llegada reciben información de sus reservaciones de espectáculos deportivos y musicales, restaurantes y demás atractivos del complejo turístico , casino y centro de entretenimiento.
En el caso específico de México, la industria turística, que recibió cerca de 40 millones de visitantes el año pasado, representa ingresos para el país por más de 21 mil millones de dólares al año, 8.7% del PIB, al ofrecer al viajero 63 aeropuertos internacionales, 58 centros de convenciones de clase mundial y atractivos turísticos para todos los gustos, como son: 150 zonas arqueológicas, ciudades coloniales y playas, además de 58 centros de convenciones de clase mundial por lo que el país ocupa el 5to lugar en el sector de reuniones en el continente americano y el 21 a nivel mundial.
Las cadenas hoteleras y de resorts en el mundo están conscientes de lo difícil que es mantener fiel a un visitante a una marca en especifico y que puede lograrse en buena medida través de la digitalización de los procesos internos de los colaboradores y de servicios al huésped, por lo que Cisco desarrolló una arquitectura de soluciones que abarca tres aspectos fundamentales: empoderar al personal y equipos de trabajo de los hoteles y resorts con herramientas que ayuden a realizar mejor su trabajo; herramientas innovadoras que permitan al huésped tener una experiencia que lo haga fiel a la marca (engagement) y por supuesto ciberseguridad que proteja los datos de todos los involucrados.
Empodere a sus colaboradores para transformar la experiencia en hospitalidad:
Gracias a la era digital, los colaboradores de la industria de hospitalidad han evolucionado de estar simplemente sentados atrás de un mostrador a verdaderos consultores para sus huéspedes a través de tecnologías móviles que permiten acelerar la asignación de habitaciones, aplicar promociones y ofrecer reservaciones para actividades de entretenimiento dentro y fuera de las instalaciones de los resorts, cruceros, casinos, arenas de espectáculos, entre otros. Además, estas herramientas digitales aceleran la capacitación de los colaboradores y mejoran su capacidad de comprensión sobre nuevos servicios y la resolución de problemas se acelera y hace más eficiente.
Haga a su huésped fiel a la marca:
Existe una gran oportunidad para “fidelizar” a los clientes, razón por la cual se busca retenerlos, por lo que herramientas digitales como las de Cisco, permiten que los viajeros obtengan experiencias personalizadas a través de sus dispositivos móviles desde su llegada al establecimiento o crucero y con una robusta red Wi-Fi, se les puede informar sobre los servicios y mapa del mismo, programas de lealtad, entretenimiento y compras reforzado con herramientas punto a punto de alta resolución para videos interactivos y promociones.
Seguridad, misión crítica para el crecimiento:
Mantener los datos seguros, tanto de los huéspedes como de los colaboradores debe ser siempre una prioridad. En estudios se ha demostrado que 73% de usuarios de algún bien o servicio camban de proveedor o marca si no se mantienen seguros sus datos. Cisco ofrece a sus clientes un ecosistema punto a punto que entrega seguridad digital a los huéspedes, colaboradores, sistemas y a la marca, ya que ofrece un portafolio de arquitecturas que incluye hardware, software, servicio y consultoría.
Gran parte de los inconvenientes al viajar o al asistir a un evento se presentan por la falta de coordinación entre el lugar que ofrece el servicio y el cliente. La falta de un boleto, la demanda de un insumo, la pérdida o descompostura de una llave para abrir el cuarto de hotel o para limpiar alguna zona se resuelve de inmediato a través de la digitalización, lo que permite obtener una experiencia amigable, sin necesidad de perder el tiempo en llamadas, en esperas o en trámites innecesarios, por lo que los clientes logran una satisfacción completa en los servicios que reciben.
La industria de la hospitalidad ya se encuentra totalmente inmersa en la cuarta revolución industrial, lo que sin duda generará un gran crecimiento en este sector tan importante para el PIB mundial.
Los edificios inteligentes pronto demostrarán enormes beneficios en términos de calidad de la experiencia del usuario final en comodidad, productividad e incluso darle ventaja competitiva global.
La separación y clasificación del flujo de los materiales triturados hacen posible que los plásticos, metales y otros materiales puedan ser reutilizados.
Los clientes exigen entregas rápidas, seguimiento en tiempo real y un servicio impecable.
Asegúrate de que la última milla de tu cadena de suministro sea un punto fuerte, no una debilidad en tu empresa.
Desarrollar, mantener y mejorar la relación cliente-marca es un dilema para los negocios que están sumergidos en una gran cantidad de datos e inmediatez.
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In an instant, the three of them fled away in three different directions with a tacit understanding.What s on your mind. Moon Fairy said seemingly peacefully.
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On the other hand, how did you feel when you faced that guy before Wang Zhihan asked.Hand, some can t believe that Lin Haoming actually refined the Heavenly Demon Armor.
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Immediately afterwards, Lin Haoming only felt his heart tremble, his whole mind trembled, and he almost passed out.Because they both revealed the cultivation base of the Golden Core stage, the two of them seemed polite on the surface, but when they walked into the teleportation array together, at this extremely close distance, they smelled a fragrance, not a sachet, let alone a makeup powder The smell is like the body fragrance of my daughter s house.
Fortunately, that thing didn t seem to be approaching and would not release fire bombs.It turned out to be Martial Nephew He, I see that Martial Nephew has a very strange face, where did you practice before Dao asked seemingly casually.
It is not the first time Lin Haoming has seen the existence of the God Transformation Stage, but in an unfamiliar place, to suddenly meet such an expert at the Spirit Transformation Stage, this makes Lin Haoming somewhat uneasy, especially his hidden own magic skills, If he can t escape the eyes of the head of this stage of transformation, it s hard to say what will happen.
Okay Ren Tiancong didn t have any temper at this time, he stretched out his hands, as if letting the other party do what he wanted.Meng Song said. What The Zeng family only sent a concubine, and they can get half of the share.
It s really a surprise that you haven t found a suitable candidate Lin Haoming said in disbelief.Her daughter begged me to save her, and I saved her.
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It s just that Lin Haoming has seen too much in the Tianmo Pavilion, even if the so called holy water for praying for spirits is not simple, he will not cause trouble for a treasure.
After so many years, I have never seen such a handsome human being, and he has a special temperament and charm
She blushed at the thought of this, what s wrong with her, why are she thinking about these things, and Fang is still a human being After all, she is the Goddess of the Sun, the wife of Emperor Jun, with extraordinary knowledge, and she immediately realized the abnormality in herself.
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If you give enough money, you can kill anyone. But as a killer organization, there are still some unspoken rules for self protection.Zu An was also happy for Sang Hong, so his life was saved, and he alone could not guard Sang Hong all the time.
Gong Gong was also a little surprised, looking around, Where are they now Briefly describe what happened just now.When he came outside the bead curtain, Eunuch Lu saluted Your Majesty, Master Zu has brought you here.
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So no matter how sweet the other party was, she never let go.Zu an said in a deep voice, thinking that Shun should not be that kind of person, Anyway, we have come to this point, let s go to Tanggu to see the situation first.
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I am a real treasure. It is naturally the best to treat these people as real treasures We can provide whatever servants the guest officer needs Caiwei smiled.Right Why should the guild leader deceive himself and others The guild leader ordered his subordinates not to plunder at will.
Cui Fei felt a bit of a headache when he counted the casualties in a day of fierce battle.Of course I won t let seniors do such a thing. I just hope that seniors can help me prepare a body of a human monk.
Wang Shuli, the general judge, also put forward his own opinion at this time idea.Although she was a little puzzled when she saw the girl s appearance at first, she was more sure at the moment that Han Ningxiang in front of her would definitely not be a girl with such a beautiful appearance.
It has been peaceful since the blood locust disaster many years ago.She instantly understood that this white jade bracelet was unusual, at least it was a piece of It is not a low level health preserving mysterious treasure.
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Ah Demon cultivation skills, you just entered the Void Realm and you know the demon skills Seeing Lin Haoming s demonized appearance, Senior Murong s face changed slightly, and the vigilance in his eyes became stronger.I m
I m from the Zeng family, the first family in the underground thief city Lan Qingyu gave an answer that surprised everyone.
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The golden beetle has excellent defense. This kind of insect looks like a thick carapace, but it can t resist ordinary swords.Okay, Mrs. Liu, tell me Fu Kuan still left the negotiation to Liu Xuan.
and after the girl bumped into a bearer, she staggered, unable to control herself, she rushed forward several steps, and rushed towards Qiniang all at once.This surprised everyone, and at the same time, they felt faintly that something important might happen today.
Lin Haoming then aroused the sky seal, and the light of the sky seal suddenly flowed, and it swelled up, and when the two guards saw that the sky seal seemed to be real, they felt relieved, Gummies Effectiveness Blue Comprehensive Ed Reviews Jwpgeuycr And For Cbd but they didn t let Lin Haoming approach Meaning, continue to watch, waiting for his answer.The crack looked narrow at the top and wide at the bottom, as if the underground space was not small, which made Lin Haoming feel that something might be discovered.
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At this moment, the swaying magic circle exploded in an instant with a roar, and everyone hurriedly protected themselves.Miss, what can prove what you said Lin Haoming asked.
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One of them took out a stove. It was a man with a mustache and a stove in his hand.
Por Felipe González | Director de Ventas Comercial, Cisco México.