Por Felipe González | Director de Ventas Comercial, Cisco México.
El negocio de la hospitalidad, conformado por los viajes de negocios o placer, hotelería, entretenimiento, transporte, restaurantes y todo lo que tenga que ver con la parte lúdica de la vida vive en estos momentos una revolución por la digitalización y el uso de tecnología que permite conocer en tiempo real cuál es la necesidad que se le presenta a cada persona.
Nómada por naturaleza, pero sedentario por múltiples razones, el ser humano ha encontrado en los viajes una manera de saciar su curiosidad por conocer el mundo, lo que ha generado una próspera industria de resorts, cruceros, y centros de congresos.
La “hospitalidad” representa en la actualidad 3% del PIB mundial, por lo que Cisco ofrece soluciones que apoyan la digitalización de las organizaciones que participan en el mismo, para hacer de los viajes, experiencias únicas e irrepetibles, como sucede, por ejemplo, con los visitantes a la Arena MGM de Las Vegas, Nevada, donde los huéspedes desde su llegada reciben información de sus reservaciones de espectáculos deportivos y musicales, restaurantes y demás atractivos del complejo turístico , casino y centro de entretenimiento.
En el caso específico de México, la industria turística, que recibió cerca de 40 millones de visitantes el año pasado, representa ingresos para el país por más de 21 mil millones de dólares al año, 8.7% del PIB, al ofrecer al viajero 63 aeropuertos internacionales, 58 centros de convenciones de clase mundial y atractivos turísticos para todos los gustos, como son: 150 zonas arqueológicas, ciudades coloniales y playas, además de 58 centros de convenciones de clase mundial por lo que el país ocupa el 5to lugar en el sector de reuniones en el continente americano y el 21 a nivel mundial.
Las cadenas hoteleras y de resorts en el mundo están conscientes de lo difícil que es mantener fiel a un visitante a una marca en especifico y que puede lograrse en buena medida través de la digitalización de los procesos internos de los colaboradores y de servicios al huésped, por lo que Cisco desarrolló una arquitectura de soluciones que abarca tres aspectos fundamentales: empoderar al personal y equipos de trabajo de los hoteles y resorts con herramientas que ayuden a realizar mejor su trabajo; herramientas innovadoras que permitan al huésped tener una experiencia que lo haga fiel a la marca (engagement) y por supuesto ciberseguridad que proteja los datos de todos los involucrados.
Empodere a sus colaboradores para transformar la experiencia en hospitalidad:
Gracias a la era digital, los colaboradores de la industria de hospitalidad han evolucionado de estar simplemente sentados atrás de un mostrador a verdaderos consultores para sus huéspedes a través de tecnologías móviles que permiten acelerar la asignación de habitaciones, aplicar promociones y ofrecer reservaciones para actividades de entretenimiento dentro y fuera de las instalaciones de los resorts, cruceros, casinos, arenas de espectáculos, entre otros. Además, estas herramientas digitales aceleran la capacitación de los colaboradores y mejoran su capacidad de comprensión sobre nuevos servicios y la resolución de problemas se acelera y hace más eficiente.
Haga a su huésped fiel a la marca:
Existe una gran oportunidad para “fidelizar” a los clientes, razón por la cual se busca retenerlos, por lo que herramientas digitales como las de Cisco, permiten que los viajeros obtengan experiencias personalizadas a través de sus dispositivos móviles desde su llegada al establecimiento o crucero y con una robusta red Wi-Fi, se les puede informar sobre los servicios y mapa del mismo, programas de lealtad, entretenimiento y compras reforzado con herramientas punto a punto de alta resolución para videos interactivos y promociones.
Seguridad, misión crítica para el crecimiento:
Mantener los datos seguros, tanto de los huéspedes como de los colaboradores debe ser siempre una prioridad. En estudios se ha demostrado que 73% de usuarios de algún bien o servicio camban de proveedor o marca si no se mantienen seguros sus datos. Cisco ofrece a sus clientes un ecosistema punto a punto que entrega seguridad digital a los huéspedes, colaboradores, sistemas y a la marca, ya que ofrece un portafolio de arquitecturas que incluye hardware, software, servicio y consultoría.
Gran parte de los inconvenientes al viajar o al asistir a un evento se presentan por la falta de coordinación entre el lugar que ofrece el servicio y el cliente. La falta de un boleto, la demanda de un insumo, la pérdida o descompostura de una llave para abrir el cuarto de hotel o para limpiar alguna zona se resuelve de inmediato a través de la digitalización, lo que permite obtener una experiencia amigable, sin necesidad de perder el tiempo en llamadas, en esperas o en trámites innecesarios, por lo que los clientes logran una satisfacción completa en los servicios que reciben.
La industria de la hospitalidad ya se encuentra totalmente inmersa en la cuarta revolución industrial, lo que sin duda generará un gran crecimiento en este sector tan importante para el PIB mundial.
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The fourteen puppets had been allocated a long time ago.Maybe there will be a chance to escape. With so many monsters chasing after them, Qingyang didn t dare to stop.
The farther the distance, the smaller the impact. However, the one eyed dragon Lengyu did not dare to let the soul catching bell go too far away The Impact of Sugar on Hormones because of the magical and spiritual weapons.With the strength of a monk in the middle stage of Qi refining, it is a little difficult to use the best magical weapons, let alone the lower grade spiritual weapons.
The spider was too weird, and the monk s spiritual sense couldn t detect it at all, and I dodged in time enough.The situation of Qingyang and others was slightly better.
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More than a hundred spiritual stones are not a small amount for a monk in the middle stage of Qi refining.Not only are there many disciples there who can communicate, but there are also elders in the sect who regularly give lectures and lectures at Chuangongyuan.
If there was any conflict between the two sides, he would probably suffer.As for whether what Qingyang said was true or false, they couldn t tell, but they should be 60 to 70 percent true.
On the other hand, he was also looking for Qin Ruyan s whereabouts.But now there is obviously no hope of winning. Knowing that staying here will only lead to death, we can only think of ways.
Escaped. Among the many Qingfeng Temple foundation building disciples who came to Yinfeng Hall this time, Senior Brother Cai was the one who was most familiar with Qingyang.The instigator is very incompetent, so we should Destroy them all in one go.
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The one at the front was the monk Tujiao City. This was a rare event for the immortal sect.Qingyang also thought that it was unlikely that he would get the material for the golden elixir monster.
This subtle change in light and shade is like a palace with thousands of doors suddenly opening one more door and one window, that s all.Is it possible to catch up He Changhe said secretly It is indeed impossible.
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Otherwise, it is all about manifesting one s true nature and taking advantage of the physical body to increase the chance of a successful ascension.Immediately, Lu Qiaoyun said calmly Mr. Lu is no exception.
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In short, the hope was very slim. But no matter what, if you can improve a little, you will have more confidence.It s not that the disciples of the Immortal Sect are too arrogant.
Only a few years have passed, and the Immortal Immortal Order is nothing to me anymore, and it can even be exchanged for spiritual stones.Senior Sister Jiao is worthy of being the biggest dark horse in this year s inner court competition.
Here A group of alcoholic bees were poorly directed, and Tong Yan took the opportunity to kill at least dozens of them, which made Qingyang feel distressed for a while.If there is too much damage, it will be very difficult for the sect.
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If there is no movement here, no one will pay special attention to it.Senior Brother Via Keto: Simplify Your Ketogenic Diet Cai is trying his best to deal with the monsters in front of him.
If Senior Brother Qin wants to buy it, just use the Spirit Stones, otherwise there is no need to negotiate.They were constantly peeping at Qingyang in the dark in the grass, behind the mounds, in the cracks of the rocks, and on the branches.
This battle Shark Tank ED Gummies: Product Reviews and Success Stories is even more unbeatable for the Jingshan Rat.He stood there quietly, Just like a sculpture. Seeing the changes in Luding Mountain, Qingyang couldn t help but feel horrified.
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