Desde que Hein Schumacher asumió el cargo de CEO en Unilever el verano pasado, ha estado liderando una serie de transformaciones radicales en el gigante de bienes de consumo. Una de las iniciativas más destacadas ha sido la racionalización de SKU (Unidades de Mantenimiento de Existencias), un proceso estratégico para optimizar la rentabilidad y simplificar la cadena de suministro.
Racionalización de SKU: un enfoque estratégico para la rentabilidad
La racionalización de SKU implica la eliminación de versiones y tamaños de productos con márgenes bajos, con el objetivo de reducir la complejidad operativa y mejorar la eficiencia. Schumacher destacó que Unilever busca reducir más del 20% en SKU, materias primas, materiales de embalaje y número de proveedores. Este movimiento no solo optimiza la cadena de suministro, sino que también refuerza la rentabilidad al concentrar recursos en los productos de mayor margen.
“Nos esforzamos por lograr una menor complejidad con reducciones de más del 20% en SKU”, comentó Schumacher durante una reciente conferencia telefónica sobre ganancias. Este enfoque se alinea con una tendencia cíclica observada en la industria, donde la racionalización de SKU se ha acelerado en respuesta a desafíos como la pandemia y la reciente inflación.
Beneficios para los fabricantes de envases
Aunque la reducción de SKU puede parecer una amenaza para el sector de empaques, en realidad ofrece varias ventajas. La racionalización puede conducir a pedidos de mayor volumen para los SKU de rápida rotación, lo que proporciona un flujo de negocio más estable y estandarizado para los proveedores de empaques. Esta simplificación también puede reducir la complejidad en la producción, permitiendo a los fabricantes de envases operar de manera más eficiente.
Brian Wagner, cofundador y director de PTIS, subraya que “los proveedores de envases se benefician de la simplificación al igual que los propietarios de marcas”. Un entorno más estandarizado puede traducirse en márgenes más altos y una producción más ágil, beneficiando tanto a los fabricantes de envases como a los CPG.
La estrategia de racionalización de SKU en acción
Grandes empresas de bienes de consumo envasados, como Mondelēz, Coca-Cola y Hain Celestial, han adoptado la racionalización de SKU para mejorar su rentabilidad. Hain Celestial, por ejemplo, ha eliminado el 6% de sus SKU a nivel mundial desde julio pasado, concentrándose en productos de alto rendimiento. Nestlé, por su parte, redujo sus SKU en un 20% a principios del año pasado, mejorando significativamente los niveles de servicio.
Estas reducciones en los SKU pueden tener un impacto inicial en los ingresos, pero a menudo se compensan con aumentos en los volúmenes de productos más rentables. Robert Khachatryan, director ejecutivo de Freight Right Global Logistics, destaca que “la racionalización de SKU puede llevar a un aumento en los volúmenes de pedidos para los SKU restantes”.
Adaptación tecnológica y el futuro de la racionalización
Para mantenerse competitivos, los fabricantes de envases están adoptando tecnologías avanzadas como la impresión digital y el moldeo modular. Estas tecnologías permiten una mayor flexibilidad en el diseño y producción de envases, facilitando la adaptación a los cambios en la oferta de SKU.
Oisin Hanrahan, CEO de Keychain, sugiere que la tendencia hacia la simplificación de SKU puede durar aún unos años, pero anticipa un posible regreso a una mayor variedad en el futuro. “La simplificación para los bienes de consumo envasados y los consumidores podría durar unos cuatro años más”, predice Hanrahan.
La racionalización de SKU es una estrategia clave para las empresas de bienes de consumo masivo que buscan mejorar su rentabilidad y eficiencia. Al reducir la complejidad operativa y concentrar recursos en productos de alto rendimiento, las compañías pueden optimizar sus cadenas de suministro y fortalecer su posición en el mercado.
Los humanos aprovechan el poder de las nanopartículas —elemento central de los puntos cuánticos que acciona las imágenes sorprendentes del televisor QLED.
Los consumidores en línea alrededor del mundo están comprando en mercados digitales y minoristas internacionales, y dependen más de dispositivos digitales con opciones de entrega alternativas.
A través de estas apps los usuarios de GM México tienen acceso remoto a la info de sus vehículos mediante sus smartphones con el mismo usuario y contraseña del Centro de Propietarios.
Li Yuanba was also surprised. He never thought that there was a spiritual weapon that could withstand so many rounds of sword attacks.I found a video of the drizzle in spring from IBMz15, and then connected it to a video of plants that have been nourished by the spring rain and accelerated their growth using ED Pills Without Prescription: Safe Options special filming methods.
Old monk Hao is a monk at the sixth level of Qi refining.The level of the Hundred Thoughts and Thousands of Returns Technique is still low, and if he uses his knowledge to modify the technique, it may affect the final effect.
The sword elder had a battle with three Arhats this time.This is the nameplate of your cave. Elder Lu took out a Noxitril Male Enhancement: User Reviews and Effectiveness storage bag, then put each spiritual object into the storage bag and introduced it to Li Yuanba.
Unlike those monks who are constantly improving their attack capabilities, Junior Sister Zheng had saved the spirit stones for many years and replaced them with this Best Over the Counter Sex Pills: What You Should Know spirit gathering disk just to speed up her cultivation and stand out from the other monks of her generation.He took several needles and inserted them into the strongest pain sensing nerves in the bearded body.
After obtaining the white phosphorus, he went to the garden again and filled some chemicals in a wooden box underground next to the rockery.The seemingly fatal attack in the late stage of Qi refining did not Choice CBD Gummies for ED Reviews: User Testimonials and Results shake the protective spiritual power at all.
This wooden sword was as small as a toy. After injecting spiritual power, it was far sharper than the Fierce Flame Sword.For flights that require more stability and larger space, a more expensive airship is needed.
It thought of the Monkey Wine. Even if it died, it could not leave the Monkey Wine to its enemies.This is my initiation gift for you Master Ma Blue Vibe Gummies for ED: Analyzing Their Unique Formula thought about the arrangement and arranged it.
When Yun Xingyi saw the high grade magic weapon electromagnetic gun, he was still a little confused.Li Shiming accepted the storage bag with some joy. Junior Brother Li, Although spiritual stones are easy to obtain, they cannot be spent like this Yunze felt a little heartbroken for him and persuaded softly.
It still had some oxygen. It did not die from lack of oxygen.However, based on the cultivation speed of the computer room space, it only takes five days to plant all five acres of spiritual fields with spiritual rice seedlings.
With this move alone, most of the spiritual weapons in the hands of monks in the early and middle stages of foundation building cannot withstand this round of attacks.He was not familiar with the world of immortality. He only knew some things about Tianhai Sect and Xuanming Sect, but he knew nothing about further places.
And even if they solved a few war fortresses, they would only do so through tricks.Is that normal. This is also the normal state of the six major camps of the two opposing alliances in the Silver Federation.
There are so many ruthless people that even he would tremble.For bed crossbows, fog has a great impact. After all, the range is several hundred meters away.
As a bone dragon with such a proven background, his attributes shouldn t let him down
right. Understanding Male Girth Enhancement Options 1 second to remember the fun book Alibuda Level 1 size grows with level Race Bone Dragon Race Talent Crisis Sensing can detect danger and avoid or respond to it , Dragon s Greed extreme Greed, making it extremely sensitive to valuable items HP 1000 Magic value 0 Attack power 10 Defense power 20 Sex Pills Gas Station: Convenient Performance Boosters Intelligence 0 Knowledge 0 Damage 30 12 Skill Breath Concealment Breath Concealment Proficiency 0 30000 top level As long as you don Biolyfe CBD Gummies Reviews for ED: Industry Insights t deliberately reveal your traces, no one will be able to detect you.
Because once the opponent solves the besieging demons in advance, he will be the tragic one, because it is not surprising that the opponent can just watch him fight the demons, and even help the demons kill him.It got this name because this kind of demon likes to lurk underground and wait for its prey to rise up when it passes by.
Facing the adventurers with full firepower, the camp guards were naturally no match.Hello Wearing what looked like a robe, but was actually a dress, the bright fireworks were stunned for a moment, and then an impeccable sincere smile appeared on her fair and pretty face.
Where am I Qin Hu sat up in a daze, feeling a chill on his body, and there was a whistling outside.I didn t expect that One of the two time assassins disappeared like a point of light, leaving only its main body thoughtfully.
It s not because of mental influence, it s because of the inability to hold back when faced with huge temptations.Not only was the giant s back pierced by the crystal dragon horns on the crystal dragon s head, its two forelimbs were also deeply pierced into its body.
We can Your Ultimate Guide: Where to Buy CBD Gummies for ED for Enhanced Intimacy and Wellness come up with 1. 5 billion at most. I don t know if it will be enough. Murong Xue thought for a moment and asked.If he wasn t Ye Fei, how could you use your spiritual power to stand in for him at the expense of your own reputation and deceive the fifth grade alchemist of the Yin Yang Sect Because the people of the Yin Yang Sect are after Ye Fei, so you want to do your part for him.
Just be down to earth and take one step at a time. Don t be too ambitious.With a flick of his finger, the nine A very high temperature flame appeared in the orifice copper furnace, burning brightly.
Girl, okay, he is dead. You have to take revenge. Stop Ye Fei was worried that she was going crazy and stopped her in a hurry.This is a true showdown of martial arts and magical powers.
By the way, he just said Ye Fei This name looks so Proper Evaluation: Reviews of Proper CBD Gummies for ED familiar, could it be him For a moment, the provincial governor woke up and couldn t help but glared at Ouyang Tian fiercely, blaming him for not reminding him earlier.The man suddenly became a flaming man. He let out a scream and struggled desperately, trying his best to extinguish the true fire of the sun.
The case of the Wang family in Xiliang three months ago has not been solved yet, and now the Emei tragedy has occurred, which has caused panic among the people Long Yan He said solemnly.Although she was from a big family in the Southern Comprehensive Reviews: Gummies for ED Management Territory, she was only in a remote place.
Then, a figure rushed out, and his whole body seemed to be formed into a large bloody ice cube.The news in the restaurant cannot be disbelieved, nor can it be fully believed.
Stepped aside. Boy, I won t let you die for the time being, but you have to wait with me back to the Yin Yang Sect.Strong people appear frequently. Even the Buddhists who have never Science CBD Gummies for ED: Analyzing the Science Behind Them appeared have appeared.
After all, this is a valuable treasure that can hold life.His headless body teetered, and finally fell to the ground with a thud.
In this case, Blue Vibe Gummies for ED: An In-Depth Look the deal was worth it. Yes, please let me know in detail, senior.Suddenly, a Spectrum CBD Gummies for ED Reviews: B2B Focus mountain of pressure came, spiritual power surged up the mountain, and the energy of heaven and earth gathered to form a terrifying mountain of spiritual power, which pressed down on this person.
Ye Fei said with a serious expression. The three women nodded, so the group of four hurried Best Over the Counter ED Pills at CVS: What to Buy back to Beihai overnight.An expensive elixir cannot be refined even by a fifth level alchemist.
Ziwei Star Territory, is this the Ziwei Star Territory It is indeed a prosperous world.There is something lurking in her body. I wanted to kill her.
I have seen Emperor Wa At this moment, all the talented and powerful people present, including the powerful people of the older generation, including the human king Kong Xuan and the barbarian Wang Yangang, all saluted respectfully and did not dare to be rude.Fire Cloud Horse It seems that Shangguan Lingyun is very kind to you.
They were all sweating profusely and looked frightened, as if they ED Gummies on Shark Tank: Exploring Their Impact had collapsed.Step onto the Ziwei Star Territory and enter the forest of the strong.
I ll be satisfied if I can be with the one I love in this life, even if I die.Many people s expressions changed when they talked about it.
What Ye Fei didn t know was that at this moment, the iron block in his body, that is, Lao Wang, the Heavenly Throne, took action, and with a slight shock, it helped Ye Fei suppress the terrible true sun fire.At this time, the nine star continuum had begun to form Bio Lyfe CBD Gummies for ED: User Feedback Explored in Legendz XL Male Enhancement: What You Should Know the space, and she did not dare to delay any longer.
Ma Jun was retired from the Tianlong Army. This tragic death made the Tianlong Army extremely angry.Hmph, of course I know. When I passed by here with my master, the master explained to us about the Nine Heavens Dang Demon.
Summoning the Blue Gummies Strain: Detailed Analysis Undead Zhao Hao began to cast spells.They are professionals who specialize in collecting and hunting those delicacies.
Qin Hu s ancestor was one of the four princes and twenty eight princes who founded the Yu Kingdom.In ten minutes at most, it may be unable to withstand it.
Buzz A dazzling golden light enveloped the area. Golden field Freya, who had just caught the repulsing weapon in mid air, opened it up.Each time, nearly 20,000 tons of food are put into the warehouse.
Perhaps sensing Zhao Hao s scrutiny, the epic level demon with a strong build and blood colored armor looked back.But now that everything has declined, I can only fight back with my tail.
In addition, the opponent s pet is a firebird, which makes the suspicion even greater.There will soon be an endless stream of underground races migrating and completely occupying the southwestern land.
Countless ranged attacks do little damage when they land on these giant zombies.I can only say there are pros and cons. Two priests wearing priestly robes were frantically conditioning the four paladins.
It s the scariest thing before it s used, but after it s used, its intimidation is greatly Amazon CBD Gummies for ED: Quality and Efficacy reduced.Even large champions can kill them in one shot. With such terrifying killing power, it is not surprising that the crossbow arrows easily tore through the body of the Nine Headed Monster like paper.
Zhao Hao could naturally see the little moves of the blood nobles very clearly.Thinking of this, Zhao Hao decisively clicked on the opponent s attribute panel.
Then a disaster happened As for Princess Chang an, it s even simpler.More than 20,000 health points are not just for viewing.
There was no way, too many were killed, too fast. Although the harvest is Blue Vibe CBD Gummies Review: Real User Feedback not as good as the one time harvest of more than one million when saving the Seventh Legion.Buzz The group of bomb flying dragons dispersed and passed by the Roman for Men’s ED Pills: Comprehensive Analysis group of royal griffins that were rushing towards them.
He always exchanges information for Xia Yuan. If it is less, it is easy to say, but if it is too much, Keoni CBD Gummies for ED Reviews: A Detailed Look at User Testimonials and Results it will be very conspicuous
put up As he made his choice, resources decreased rapidly, and a huge market appeared in the functional area not far away
Hejia Xiaobingbing reminds you remember to save it one day after reading it.
In other words, their highest goal in defending the city this time is to delay it, and any command must be based on this.Just talk hard Ordinary players don t know about the situation of half elves.
Even being captured and treated as a guest by the enemy is not a joke, but a real thing.In other words, Zhao Hao and the others are now pure reinforcements in the eyes of the elves.
It s impossible to help either. Wish making Turing said the solution.Seeing countless demons jumping into the ditch like a tide, they all started to run away with buckets.
There are many cannon fodder heroes of ordinary white quality in the tavern, and they can be hired at will, so there is no need to go to such trouble.Of course, he is most in danger when he finds the real tomb.
From these aspects, he has the same purpose as the six principalities and the Holy Church.The Shenmu Castle is built surrounded by a forest. In addition to a wide grassland in the front, there are Where to Find CBD Gummies for ED: Best Retailers giant trees in the other three directions.
That s none of their business. The camp was established in a flat area surrounded by mountains not far behind the fortress.Facing a quasi epic level powerhouse, this is necessary respect.
Unfortunately, there are still several teammates around him.In the heroic world, heroes are the real masters It s a pity that the other party will not give him such an opportunity, otherwise they will not stop those flying demons from dying.
