Desde que Hein Schumacher asumió el cargo de CEO en Unilever el verano pasado, ha estado liderando una serie de transformaciones radicales en el gigante de bienes de consumo. Una de las iniciativas más destacadas ha sido la racionalización de SKU (Unidades de Mantenimiento de Existencias), un proceso estratégico para optimizar la rentabilidad y simplificar la cadena de suministro.
Racionalización de SKU: un enfoque estratégico para la rentabilidad
La racionalización de SKU implica la eliminación de versiones y tamaños de productos con márgenes bajos, con el objetivo de reducir la complejidad operativa y mejorar la eficiencia. Schumacher destacó que Unilever busca reducir más del 20% en SKU, materias primas, materiales de embalaje y número de proveedores. Este movimiento no solo optimiza la cadena de suministro, sino que también refuerza la rentabilidad al concentrar recursos en los productos de mayor margen.
“Nos esforzamos por lograr una menor complejidad con reducciones de más del 20% en SKU”, comentó Schumacher durante una reciente conferencia telefónica sobre ganancias. Este enfoque se alinea con una tendencia cíclica observada en la industria, donde la racionalización de SKU se ha acelerado en respuesta a desafíos como la pandemia y la reciente inflación.
Beneficios para los fabricantes de envases
Aunque la reducción de SKU puede parecer una amenaza para el sector de empaques, en realidad ofrece varias ventajas. La racionalización puede conducir a pedidos de mayor volumen para los SKU de rápida rotación, lo que proporciona un flujo de negocio más estable y estandarizado para los proveedores de empaques. Esta simplificación también puede reducir la complejidad en la producción, permitiendo a los fabricantes de envases operar de manera más eficiente.
Brian Wagner, cofundador y director de PTIS, subraya que “los proveedores de envases se benefician de la simplificación al igual que los propietarios de marcas”. Un entorno más estandarizado puede traducirse en márgenes más altos y una producción más ágil, beneficiando tanto a los fabricantes de envases como a los CPG.
La estrategia de racionalización de SKU en acción
Grandes empresas de bienes de consumo envasados, como Mondelēz, Coca-Cola y Hain Celestial, han adoptado la racionalización de SKU para mejorar su rentabilidad. Hain Celestial, por ejemplo, ha eliminado el 6% de sus SKU a nivel mundial desde julio pasado, concentrándose en productos de alto rendimiento. Nestlé, por su parte, redujo sus SKU en un 20% a principios del año pasado, mejorando significativamente los niveles de servicio.
Estas reducciones en los SKU pueden tener un impacto inicial en los ingresos, pero a menudo se compensan con aumentos en los volúmenes de productos más rentables. Robert Khachatryan, director ejecutivo de Freight Right Global Logistics, destaca que “la racionalización de SKU puede llevar a un aumento en los volúmenes de pedidos para los SKU restantes”.
Adaptación tecnológica y el futuro de la racionalización
Para mantenerse competitivos, los fabricantes de envases están adoptando tecnologías avanzadas como la impresión digital y el moldeo modular. Estas tecnologías permiten una mayor flexibilidad en el diseño y producción de envases, facilitando la adaptación a los cambios en la oferta de SKU.
Oisin Hanrahan, CEO de Keychain, sugiere que la tendencia hacia la simplificación de SKU puede durar aún unos años, pero anticipa un posible regreso a una mayor variedad en el futuro. “La simplificación para los bienes de consumo envasados y los consumidores podría durar unos cuatro años más”, predice Hanrahan.
La racionalización de SKU es una estrategia clave para las empresas de bienes de consumo masivo que buscan mejorar su rentabilidad y eficiencia. Al reducir la complejidad operativa y concentrar recursos en productos de alto rendimiento, las compañías pueden optimizar sus cadenas de suministro y fortalecer su posición en el mercado.
Cada decodificador tiene contenido educativo almacenado precargado y 5GB de internet que mensualmente serán recargados para uso y consumo de los contenidos del programa Hogar Conectado.
Five spiritual crystals can be said to be stingy in Su Ye s eyes, but in the world of the Undead Prison, five complete spiritual crystals are enough to make people scratch their heads.Su Ye said Still recruiting people That s true. No more recruiting.
I just want to play a game quietly, why do I have to do this Su Ye lamented.Chen Xian said We have just entered Bailu Academy, and there are a lot of trivial matters.
Su Ye glanced at the drowned ghost and asked curiously, Do you know that woman That woman is the ghost king Rakshasa Ah It s not from this generation.He was really an official. He was the first mate of the Weiyuan and the second in command on the ship.
Why don t you go and grab it Someone couldn t help but cursed.Just wait for me here. After Su Ye finished speaking, regardless of whether Fei Se Tong agreed or not, he left on his own.
and threw it in the direction of Su Ye. I ve been following him for a long time.coming in the direction of Su Ye. The will o the wisp in Su Ye s eye sockets swayed for a moment, then his fingertips pointed forward, and the Taiyin Sword Qi flew forward.
After all, even if the master among masters relied on these things to make spiritual weapons, he would only be able to make defective products.Su Ye raised his eyebrows, this thing has some tricks up its sleeve The power of that claw is less than the power of a strike at the fifth level of the body refining stage.
Of course, this thing is not without its shortcomings.They can stimulate the medicinal properties of any elixir and do not conflict with the efficacy of any elixir.
After all, Wang Zhizhen s problem has been dragging on for so many years, and many doctors have been consulted.Who will do the work later The two jailors who were whipping people nodded, spit, and came over with whips.
If you are not satisfied with either of these two, there is also the white sand yellow rice paper from the capital.When the last four sentences came out, it was full of despair.
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On the other side, Luo Qingqing said angrily What are you dragging me for The dog bit you, do you want to bite the dog again Su Ye said with a smile Besides, we were sitting at the children s table.Running around and tearing apart the house Is this a national treasure that has taken the husky script At this moment
a jailer appeared on the other side of the mountain road.
However, when the golden fork stabbed the Bone King, the golden fork was instantly shattered and turned into pieces, scattered in all directions.Today, I will let you know a lot about Chishui Academy.
After Su Ye finished speaking, he left with the golden ball and even continued shopping.In fact, Su Ye didn t do much except produce spiritual crystals.
Moreover, this year s Double Ninth Festival Poetry Festival is still controversial.Su Ye waved his hand and left Lingbao Medicine Hall.
The place you walked by, No impression at all Let me think about it
Luo Qingqing pointed to the front and said I have an impression of that rice shop.The screams became smaller and smaller, and finally became silent.
Chen Ah The evil ghost didn t enter Dali Temple, nor did he attack Mr.Most sea crossing magic weapons use a lot of ship making skills, and at least half of the magic weapon is derived from formations, both of which can be customized to a certain extent
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The method of refining medicine pays special attention to the success of the process.Su Ye stood aside and yawned. He had heard this kind of nonsense when he was studying in his previous life, but he had to listen to it again in this life.
The condition is still the same. It must be better than Duke Wen Guo s.
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In order to resist the ghost soldiers and ghost generals, he had almost exhausted all his mana.Ye Ling even took it upon himself to incorporate Shopkeeper Yao into the Huixing Pavilion to be in charge of the acquisition and consignment of spiritual herbs and elixirs.
His head was like a head, and he was immediately extinguished, but he still insisted I think back then, when I was the all powerful demon king, crossing hundreds of thousands of mountains, I was much stronger than this old immortal If my body is still there, and my cultivation is still there, Absolutely wipe out their Yue Barbarian tribe How can you allow others to snore on the side of the bed Ye Ling was too lazy to listen to the devil mentioning his courage in the past, interrupted him, and asked Now, after crossing the Hundred Thousand Mountains, we have stepped into Do CBD Gummies Get You High: Understanding the Effects and Benefits of CBD Gummies
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Even the villages and towns here have the apricot yellow flag of the Wuzhou government.By the way, you run Zuihua Manor. You have planted countless rare spiritual grasses and flowers.
Up to now, Mr. Zhou Mingzhao has no doubts about Xie Xiu Muhan s words He hurriedly picked up his Wuding mountain axe, and with the help of this top quality earth crystal armor, he strode to the front, on par with Wei Tong.The remaining ones resisted stubbornly, but in the end it was difficult to resist the large number of Beizawa.
No matter what happens next, don t look back Xu Mingsheng didn t expect that Ye Ling was so loyal and ended up alone.Most of them were foundation building monks, and only a few scattered them exuded the powerful spiritual pressure of the golden elixir stage.
He still focused on cracking the ice coffin s restriction formation.Only by fighting against the Blood Sparrow alone can we protect the island protecting formation Before the blood sparrow could lead all the demon birds to press forward, the White Dragon Venerable simultaneously launched three colored gourds, blasting at the demon birds and the large group of demon crabs crawling on the beach respectively The blood sparrow hurriedly flapped his blood wings to resist, and at the same time Shooting bloody feathers, the two old monsters were stalemate in one place for an instant.
The catfish old demon was the fastest, as slippery as a loach , when you get to the mud pit, use your fish bone stick to push a little harder into the algae mud With a muffled sound, the algae mud flew up, and the pit was turned upside down.No matter how hard it is, we can advance and retreat freely.
Obviously, the demon cultivators and evil cultivators in Moyun Village rarely come to such a place.scratched his head and said We are going all the way north, and it is also my first time to drive an earthen boat.
He saw Zhao Yuanzhen, the leader of Yaogu Valley, and Tang Xiong, the leader of Nansheng Sect, landed on the southwest corner of the magic array.I m here to keep it. You re okay King Xiwu s soul sank with a thump.
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He can now use his consciousness to drive the generator for up to two hours, and this time is still increasing over time.You should give priority to refining a fourth grade healing elixir for him Zuo Laozu persuaded him.
If you really encounter trouble, don t be stingy with life saving talismans Seeing his refusal, Feng Lanxin explained solemnly.They had released the secret method of detection early, and the Yuanying ancestors had some kind of induction with each other.
No wonder Jian Wuwei was so strict in accepting disciples in Beishu Continent.The cave is just thirty years overdue, so it has just been taken back.
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How terrifying the rules of this cave must be. He also retreated into the Nine Palaces Formation and replaced Zuo Ancestor.In fact, he has a lot of useless spiritual objects in his hands, but his demand for resources is not high, and he does not value the benefits of auctioning.
The Netherworld Ghost Realm Array was placed at the designated location, and four mid level spiritual stones were placed in it.It was mainly an early stage Nascent Soul monk from Tianxing Trading Company.
The battle continued, but Lu Heng on the side was stunned.If the genius monks are lucky enough, they may be able to go one step further and become a golden elixir monk.
Not to mention attacking the enemy, even if it is held in one s hand, it will also produce extremely strong radiation for oneself.Through the perception of the phantom spirit dragon, Li Shiming discovered that there seemed to be some kind of strange energy among the eight early Yuanying monks.
But Nascent Soul seemed to have lost its vitality and moved extremely slowly.But the Jian Ancestor has left, and Li Yuanba, the golden elixir monk, has become the master of Chongxiao Peak.
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thousand flying swords that formed the Tiangang Earth Evil Killing Immortal Sword Formation flew back to the Ten Thousand Swords Peak like birds returning to their nests
Tang Xuening glanced at the Ten Thousand Swords Peak and understood that it should be a life saving thing prepared by the Jian family for Li Yuanba.
He was not asking Li Yuanba. Li Yuanba was preparing to deal with the catastrophe at this time, and he would not disturb Li Yuanba.He couldn t help but shook his head with a wry smile.
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The drowned ghost watching on the side was also excited.They formed a formation and destroyed the Yaksha tribe s city.
The Bone King actually withstood the attack and fought his way out of the Yin and Yang Pillar.If he wasn t the Ghost King, Su Ye would have nothing to fear The moment the thunder in the palm struck in front of Su Ye, Uncovering the Truth Behind Kelly Clarkson and Keto Gummies Scam: Separating Fact from Fiction in th
two yin energy emerged from Su Ye s body and continued to float around Su Ye s body Boom Amidst the roar, the thunder in the palm exploded and turned into countless thunder arcs that scattered around.
Flowing Spirit Stone This is a good thing, known as the enhanced version of the spiritual crystal.But now, all the high aspirations have vanished into thin air.
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Or, to put it more directly. Su Ye s current area is considered a remote rural place in the world of Hell.The woman said, There are only these types of elixirs in stock.
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Corpse Soldiers The fifth prince s trusted sergeant came to the side and whispered What should we do now The fifth prince gritted his teeth and said When I fought with those Bai Yue aliens outside the Great Wall who were as fierce as wealth wolves, I never flinched.
Then he got into the barrel and stuffed an elixir into his mouth.However, know it all is not necessarily a story. Moreover, he also knew that Wang Jinglong was in Montenegro.
You did a good job with this matter. Su Ye said, Continue to collect it for me, or find someone to look for it.There were dried elixirs placed in the yard. Su Ye smelled them and felt they were ready, so he took some and returned to the house.
It is not even a black level elixir, but the lowest grade yellow level elixir.They can t just ignore everything. The mining matter has always been coordinated by Feitian Yaksha.
The person who can be the young minister of Dali Temple is indeed very powerful.Ah, ah, ah
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Secondly, most of them are elixirs related to Yin attributes.
