Por Marco Sicairos | Director general de Time Tracker México.
Desde que soy parte de ese grupo de hombres y mujeres que cada día salen de su casa para trabajar, me he dedicado a las ventas. Aunque al principio no era lo que tenía en mente, al final descubrí que es una actividad que no sólo me gusta, sino que además me considero muy bueno en ello. Llevo casi quince años en esto, y una de las realidades que más llaman mi atención es la manera en que la tecnología nos ha facilitado el trabajo, en especial en las actividades de ventas en campo.
Registros que antes se tenían que hacer en cuadernos o blocks de notas, para después llegar a la oficina a vaciarlos en plantilla de Excel, hoy los llevamos a cabo desde nuestro smartphone, gracias a ciertas aplicaciones con las que se hace el levantamiento de información y que automáticamente la incorporan a las bases centrales. ¡Es maravilloso! Ahora soy más productivo, realizo menos esfuerzo y consigo mayores clientes que no sólo le han beneficiado a mi compañía sino también a mi bolsillo.
La productividad en la fuerza de ventas
Indudablemente, el Departamento de Ventas es un área fundamental en cualquier negocio, en la que se debe poner atención para que sea lo suficientemente productiva y eficiente a fin de que se logren tanto los objetivos de ventas como los del negocio. Y es que no se puede ignorar que de esta área dependen, en buena medida, los ingresos financieros así como un mejor conocimiento de las necesidades del cliente, lo cual es posible gracias a que existe una mayor cercanía e interacción.
Es tal el rol de la fuerza de ventas, que muchas organizaciones la ven como una plataforma para crecer en el mercado, tal como lo indica un encuesta de la consultora Salles Sainz Grant Thornton, que señala que 60% de las empresas prevén impulsar su crecimiento a través de mejoras a su fuerza de ventas, ayudándose de empresas de biometría.
Sin embargo, no es secreto que, en la mayoría de las empresas, no se logran concretar los objetivos de ventas establecidos, debido a una serie de factores, entre ellos la deficiente productividad de cada miembro del equipo, sobre todo cuando se trata de la fuerza de ventas externa, quienes inevitablemente tienen que estar fuera de sus oficinas, ya sea laborando en la calle o en determinados lugares, como es el caso de los promotores en punto de venta quienes trabajan en centros comerciales.
¿Qué sucede especialmente con ellos? Al tratarse de personal en campo es más complicado llevar a cabo un monitoreo y seguimiento eficiente de cada vendedor; de manera que pueden quedar fuera de control diversos aspectos como la puntualidad, las horas reales trabajadas, el levantamiento de datos, etcétera; los cuales son de vital importancia para generar una mayor productividad en punto de venta.
Tecnología: trampolín para la productividad y eficiencia
Aunque un buen nivel de productividad es clave para el éxito del negocio, apenas 6 de cada 10 empresas se ocupan de impulsar iniciativas en relación con este tema, asegura la Amedirh (Asociación Mexicana en Dirección de Recursos Humanos). Un factor importante es que muy pocas empresa tienen idea de qué hacer para impulsar la productividad; y aunque ésta mucho tiene que ver con establecer estrategias, procesos y metodologías sólidas, también es cierto que algunas herramientas como las tecnológicas se han convertido en verdaderos detonadores de la productividad y eficiencia, sobre todo si se habla de la fuerza de ventas de campo.
Al respecto, una de las tecnologías que están revolucionando el control de personal son los sistemas biométricos, sistema de control de acceso. Llos sistemas biométricos permiten verificar tiempos y movimientos de personal que acuda a diferentes centros de trabajo externos, aumentando la productividad de los recursos mediante un control seguro, eficiente y veraz.
Este tipo de equipos ya han demostrado sus beneficios, incluso algunas de las grandes corporaciones de sectores como alimentos y bebidas, electrónica y consumo ya los están utilizando en sus operaciones cotidianas. De acuerdo con el analista de tecnología Gartner, alrededor de 30% de las empresas ya utilizan la identificación biométrica para el control de sus empleados; y según sus estimaciones, el mercado biométrico global crecería a 23 mil millones de dólares en 2019, con más de 500 millones de sensores potencialmente ligados al Internet en 2018.
La productividad de la fuerza de ventas en campo, es clave para lograr las metas de negocio, especialmente en aquellos compañías cuyas marcas necesitan dar a sus clientes una experiencia de compra inolvidable. De allí la importancia de contar con sistemas de registro de asistencia que verifican eficazmente la hora de entrada y salida de su personal en campo; esto ayudará a su empresa a incrementar la productividad.
Si usted da un vistazo hacia las compañías más exitosas, seguro que hallará en ellas tecnologías disruptivas como la biometría que está impulsado la productividad; por esto, no deje pasar la oportunidad de descubrir lo que esta tecnología puede hacer por su negocio.
Acérquese a socios que ofrecen una plataforma biométrica basada en horas reales trabajadas, proporcionando datos exactos e invaluables, eliminando errores y fraudes en el control de acceso, generando así mayor productividad y elevando los ingresos de su negocio.
Esta nueva dinámica exigirá un servicio al cliente mucho más riguroso, ágil y expedito, especialmente porque las nuevas generaciones realizan un uso más intensivo de los dispositivos como teléfonos inteligentes, tabletas o computadoras portátiles.
Los sistemas láser Ultra están diseñados y son ideales para corte de precisión por láser, ablación por láser y modificación superficial por láser en áreas productivas, I&D y prototipeo.
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It was also because he understood this and that his secrets could not be exposed that he decided to take the aboriginal route.With his strength at this time, he is also qualified to be respected.
Boom, boom The originally shining altar seemed to have turned into glass and cracked.Along the way, most of the people who took action were the elite players of the Raging Dragon Guild.
Used at critical moments, it can determine the outcome of a war.If the other party hadn t just proved his worth with intelligence, Zhao Hao would have regretted accepting him as a pet just by seeing this attribute.
If it were an elite vampire, it might not work. After all, it was the lifeblood of the cemetery camp.It is useless for Zhao Hao as a player to get it. He might as well give it to Mick as an angel round investment.
They are all orcs anyway. After killing the orcs of the giant snake tribe, he needs to sacrifice his own people.A few minutes later, the undead army had spread out as new demons began to appear in the portal.
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It s okay if it doesn t hit, but if it does hit
it s the most honorable end to have a whole corpse.Dark Flame A completely different form of damage than fire.
Yang Chengzu couldn t remember it, but some people remembered that the sixth level golden elixir monk from the Yang family suddenly changed his expression and said in shock, You
are you the Qingyang Alchemy King of Wantong Pavilion back then This sixth level golden elixir monk is The person who led the team to chase Qingyang had met Qingyang several times, so he was deeply impressed.
He is famous in the Ten Kings Palace area. Although the One horned Ghost King has a certain understanding of Futianliu, he is now facing the attack of Futianliu.Brother, don t worry, just leave this matter to me.
You can use a large number of monks and monster beast corpses to improve your cultivation, but this technique is too bloody, and it is impossible for Qingyang, Elder Wusi and others to use it.Elder Wusi nodded and waved to take Master Lingxu away.
Qingyang could only say Good things come by chance but cannot be sought.Pushed, it collapsed outwards, and the ground of Zhenjun Chiye s entire mansion trembled several times, as if a violent earthquake had occurred.
It is a great challenge to the Coffin Holding Ghost King s strength The big impact is just like someone suddenly wants to borrow Qingyang s five giant swords, and if he borrows them for decades, Qingyang will definitely hesitate.He found that whether it was monster materials or spiritual grass, their calculated prices were extremely low.
The demon king couldn t bear it and fell to the ground and couldn t get up for a long time.There are iron armed monkeys watching from the outside to prevent these people from having any evil intentions.
He remembered that before he started cultivating immortals, when he was following the Songhe Taoist, he had seen his master pretending to be a ghost, causing thunder and lightning to kill the so called evil spirits.It would be embarrassing if I was injured by a sixth level golden elixir monk in front of everyone.
I heard Master Funiu on the throne say The city was in emergency again just now.This was her idol when she was a young girl. She has never forgotten it even after hundreds of years.
In the blink of an eye, it was twice as tall as before, with countless more branches.After reaching a certain level, the role of these pathfinders will not be great, and there are still many roads left.
The world is vast and the world of immortality is full of wonders.This was the first time for Qingyang to see a living person being auctioned in public like this.
I will fight you for three hundred rounds. The elder of the sect quickly responded angrily.After about an hour, Lao Wang took Ye Fei to a desperate place.
There were clusters of buildings here, hidden among the clouds and mist of Qiongshan Mountain, Bliss Rise Cbd Gummies Where To Buy A Comprehensive 48 Guide Wrcjq like a fairyland on earth.Woo creak, creak, creak Ye Fei hadn t opened his eyes yet, but the low whine of a beast could be heard in his ears, followed by the creak, creak, creak, creak, creak, creak, creak, creak, creak, creak, creak, creak, creak, creak, creak, sound of the beast crushing bones.
However, at this moment, Ye Fei s face changed slightly.Beast Ye Fei was furious, used his spiritual power, and smacked the thing down with one palm.
Once it fell into the sword formation, neither death nor injury would occur.Chao er has received news that the Tianlong Army has not withdrawn.
Boy, if I don t kill you today, it will be difficult to understand the hatred in my heart.And once Senior Sister Mo knows that you dare to attack me, you will be severely punished
Ye Fei shouted coldly. Tsk, tsk, what are you worried about Senior Sister Mo, Senior Sister Mo, you are so affectionate.
This is a black catfish like thing about dozens of feet long.Yes, I know Master. So, my method still works, right Have I advanced to the Half Step Return to Hemp Belts Gummies A Comprehensive Guide 3945 To Their Benefits And Uses Iuobg Unity Realm now Ye Fei himself was also very curious, not knowing whether he had advanced or not.
Qianxiu, damn woman, follow me to find the law enforcement elder.It has the ability to defend against water attributes.
There is another news from the Shangguan family in the Southern Region.Therefore, after Ye Fei killed these people, he directly cleaned the battlefield without leaving any traces.
It came from Box 14. These bastards, knowing full well that the bidding will fail, are still trying to raise the price maliciously.Bang bang, bang bang Boom boom, boom boom
In another place, there was Vibez 64 Cbd Gummies Reviews Benefits Side Effects And User Experiences a manhole cover made of steel pillars as thick as an arm, which was covered there, and the sound came from there.
She was looking at Ye Fei with a pair of beautiful eyes, with a somewhat displeased look on her face.You can feel free to do whatever you want. Every table here has a spiritual mechanism that leads to the Shantang s kitchen.
However, He didn t seem to notice that the plum blossom thief who should have fainted moved his fingers slightly.Boom At this time, the underground Gummies With Cbd And Thc Benefits Effects 40 And Guide To Choosing The Best demon appeared. Although he was not the underground demon king, he was still very powerful.
Soon, they brought some gas. Tear gas and anesthetic guns were used to deal with Ye Fei and others.The water snake like female disciple said flatteringly.
This Senior Sister Mo is so powerful Ye Fei didn t feel relieved until she left.She was very uncomfortable and also There is a lack of communication experience in this area.
Old Wang Well, this title is not bad. The throne fragment said.It s a pity that he failed. The true sun fire is a natural fire with extremely high temperature.
The opponent was caught off guard, and the effect was astonishing.Among the six people present, five are monks in the late stage of Qi refining.
attack. The wooden puppet, which had lost an arm, had its combat strength reduced by at least half.The move everyone used just now was just a preemptive strike.
own possessions. I m just used to being free and like someone.No matter how much energy is contained in the best talisman, it cannot withstand such consumption.
But that being said, the approach is another matter.Kangzhuang The Lord frowned and thought for a while, then shook his head and said.
Uncle Zhou said, Isn t this obvious Besides Jingfeng Pavilion, who else could do such a thing It must be from Jingfeng Pavilion.What promise What life Since when did the monks care about this Niu Cheng said angrily, If you don t do it for yourself, heaven and earth will destroy you.
But this Foundation Building Pill is too valuable. I have always regarded Yu Mengmiao as my sister.In the blink of an eye, their bodies are covered with scars.
Qing Min Sanren, the director of the Law Enforcement Yuan, seemed to have a different opinion, saying, I don t think so.They thought that they were far behind the golden elixir monks.
After saying this, the One horned Ghost King flashed and entered the soul gathering flag.There is no Are 5619 Sleeping Gummies Good For You A Comprehensive Guide Vcqbw need for him even if he takes this foundation building pill now
After a long time, Qingyang suppressed the temptation of the Foundation Establishment Pill and returned the jade bottle to Yu Mengmiao, saying, This is prepared by Fairy Duanqing for you.
As for Qingyang and Liang Yudong, the situation is similar.It is really strange that a mediocre disciple on the edge of Chaos Demon Valley often has 84592 Cbd Gummies For Pain Relief Options In endless spiritual stones to use.
Seeing that the two senior brothers agreed to his request, Liang Chongtian was overjoyed.Looking at this situation, there will be at least two thousand people present today, which is at least twice as many as before.
Master Lingxu s cultivation level is slightly worse, only the first level of foundation building.
Por Marco Sicairos | Director general de Time Tracker México.