Las tendencias de movilidad actuales han transformado por completo la manera en la que nos comunicamos y accedemos a la información si comparamos nuestros hábitos con los de hace 20 años. Aunque todavía consumimos noticias por televisión o la radio y de vez en cuando hacemos llamadas telefónicas personales o de negocios, los medios y canales con los que contamos para poder transmitir un mensaje ahora son tan diversos como inmediatos.
En México, el crecimiento acelerado del uso de smartphones ha transformado no sólo la dinámica de consumo de medios, sino, la forma en que los usuarios interactúan entre ellos. De acuerdo con el Estudio de Consumo de Medios y Dispositivos entre Internautas Mexicanos del 2017 realizado por IAB (Interactive Advertising Bureau) de México, en el año pasado el 71.5 millones de personas se conectan a Internet, cifra que equivale a 60% de la población. Por si fuera poco, de estos más de 70 millones de personas, 81% lo hacen a través de un smartphone, el cual es usado de forma predominante (62%) sólo para comunicarse con sus contactos.
En este contexto, las apps y plataformas móviles de comunicación encuentran un gran mercado el cual se encuentra ávido de opciones rápidas, fáciles de usar y que permitan una interacción compatible con todo el contenido que consultan los usuarios en otras páginas. Una empresa que ejemplifica claramente estas características es WhatsApp, app de mensajería instantánea creada en 2009 y que fue adquirida en 2014 por el gigante de las redes sociales Facebook.
Whatsapp tiene más de 1,300 millones de usuarios alrededor del mundo y posee la seguridad y prestigio de pertenecer a la empresa de redes sociales más grande del mundo. En México se estima que el 93% de internautas la usan, de acuerdo al 13° Estudio sobre los Hábitos de los Usuarios de Internet en México 2017 de la Asociación de Internet.
Al encontrar esta gran gama de usuarios que utilizan esta herramienta, WhatsApp recientemente decidió lanzar la fase piloto de WhatsApp Business, producto pensado con la finalidad de que las empresas puedan interactuar con sus clientes de una forma más simple, automática y manteniendo una comunicación permanente.
WhatsApp Business le da a las empresas la oportunidad de dar un gran salto al conseguir operar un negocio interactuando con los clientes a través del canal de mensajería más utilizado por ellos. La apertura de este nuevo canal también puede venir acompañado de una automatización de la atención: simplificando la autogestión del cliente, obteniendo una ilimitada capacidad de atención, reduciendo costos operativos y aumentando satisfacción y ventas.
Por lo tanto, para que una atención por WhatsApp Business sea exitosa, la resolución de las necesidades de los clientes debe darse de forma natural. Las empresas necesitan entender la intención real de los usuarios y lo que requieren para que estos puedan tener una experiencia de resolución instantánea.
Piensa que todas las acciones que ejecuta tu empresa pueden incorporarse a una herramienta tan práctica y sencilla como WhatsApp. Desde consultar el saldo, activar un producto o poder hablar con un representante en caso de ser necesario, todo en un solo lugar simplificando la operación del usuario en una misma ventana de interacción.
Consejos para aprovechar WhatsApp Business
Antes de incorporarlo a tu sistema de atención, será de utilidad asegurarte entregar la misma experiencia de interacción en todos los canales de forma unificada (Web, Facebook Messenger, WhatsApp, Apps y otros). No es recomendable crear experiencias diferentes a las que ya tienes funcionando en otros canales. Esto hará que dupliques el esfuerzo al mantener varias plataformas y que los clientes tengan versiones distintas al tratar de resolver una necesidad.
Asimismo, es importante crear respuestas empáticas y utilizar todos los recursos que el canal te permite como mensajes multimedia, mensajes de voz, carruseles de imágenes, emoticones y otros. Entrega más que sólo información en texto plano.
También es es necesario considerar que los mensajes de voz cada vez son más usados como un complemento de los mensajes tradicionales. Son muy simples y rápidos. En este caso es recomendable contar con la tecnología que te permita interpretar y contestar los mensajes para mantener la interacción con este tipo de usuarios.
Es muy importante que tu plataforma de atención tenga reportes de aprendizaje en tiempo real (machine learning) posibilitando identificar oportunidades de mejora en la atención. Esto te permitirá evolucionar la calidad de servicio sin necesidad de un técnico o un especialista del lenguaje y que cada mejora que apliques se vea reflejada en tiempo real.
Sin embargo, el paso más importante en todo este proceso es ser empático con los clientes: ponerse en su lugar y brindarles la mejor información y atención en relación con lo que ellos buscan, son las claves fundamentales para generar compromiso o engagement y obtener mejores resultados. Si desconoces cómo hacerlo puedes asesorarte con especialistas en atención al cliente, ellos tendrán una estrategia ideal para tu compañía.
EY FinTech 2017: El índice de adopción mundial de estas herramientas digitales es de 33%; el BID destaca que en México la creación de tecnologías emergentes creció 50% entre 2016 y 2017.
El año pasado, 50% de las empresas de servicios financieros dijeron que les preocupaba volverse obsoletas dentro de 3-5 años (5% más que el promedio mundial).
Si se garantizara la seguridad de los ciclistas y se construyeran nuevas vías especiales para ellos, 71% de los entrevistados reconocieron que utilizarían la bicicleta como medio de transporte.
El conocimiento financiero es un imperativo para los gerentes de operaciones y cadena de suministro en el mundo actual. Hablar el idioma financiero no solo les brinda un asiento en la mesa de toma de decisiones, sino que también les permite influir en el rumbo estratégico y operativo de la organización.
The best magic weapons are only mid grade magic weapons.Like other monks who had not seen military bombs in their previous lives, he did not pay attention to mortal objects without spiritual power fluctuations.
The sword light suddenly accelerated, and he heard the sound of Ygfl Cbd Isolate Gummy Bpln tearing through the air.Due to the previous situation, he looked at it very carefully and was ready to look away at any time.
On the ground is the good wine you prepared secretly.But now it belongs to his clone. Although this sword is good, it has been completely refined and coexisted 5vbbbew Cbd High Dose Gummies Senj by the clone.
I believe that with seven foundation building pills as a guarantee, there will be no big problem in breaking through the foundation building period.He has little experience, but as the number of times the video is repeated increases, he will always find some abnormalities.
When Zheng Captou found out, he quickly put away his momentum.Fan Yiyang s figure jumped out towards the river bank, a talisman of light flashed by, and his figure became nothing and disappeared.
This time he used the fire attribute Thunder Strike , and a red lightning entered the Thunder Array.He had a guess that perhaps the death of this monk in the Qi Refining Stage had nothing to do with the Law Enforcement Hall, but was suffered on his behalf.
The formation of Seven Star Island also had a part about the thunder system, and since Understanding The Qnzz Benefits Of 1000 Mg Cbd Gummies For Overall Well Being Dd2z it needed to be repaired, it was almost open in front of him without any cover.Mom, I m going to protect Li Shiming Ren Fei er raised her hands excitedly and shouted.
He first took out the Fiery Flame Sword and mobilized his spiritual power to cut the wall.The Xianzhan Canal is a straight river, unlike normal rivers that turn according to the terrain.
The Shushan Hunyuan Pill he refined will be mixed and exchanged with the low level and intermediate Shushan Hunyuan Pill , so the sect monks who exchanged for the Shushan Hunyuan Pill these days found that in a bottle of Shushan Hunyuan Pill , a rare high level Shushan Hunyuan Pill appeared unexpectedly.
It is currently in the early stage of the second level.This This is the storage bag issued to you. In addition to the identity jade plate and the Tianhai robe, there is also a paper crane and a standard low grade long sword weapon Zhu Jixiao looked at Li Shiming and said.
The bases of these 1,500 Fresnel reflectors are connected with a universal rotating device, and the direction of their rotation can be controlled by an electric motor.After several days of traveling, he and Li Yuanba were no longer flying at high speed.
The Senluo Sect s own management method of its sphere of influence is also different from that of normal sects.As for random quotations, the Thousands of Miles of Mutual Respect for the Second Generation is bound to the identity of the Jade Disc, and Qianlong Trading Company knows the identities of the participants.
Everyone dispersed to the side and guarded the entire blood pool so that Guo Kaifeng could get the blood lotus root.Several alcoholic bees swarmed in and stung Tao Youcheng hard.
The key is that he is too rare and cannot be exchanged for spiritual stones.Is there any outsider here So wouldn t it be true that more people know about what everyone just talked about With so many people sharing it, how much do you have left The three women from the Yin Yang Sect were better off, but the expressions of the three men from the Yuling Sect changed dramatically.
Qingyang s energy was a little weak, and he almost gave up.He shook his head and said, The trial is coming. I still have a lot of preparation work to do.
Kangzhuang The Lord frowned and thought for a while, then shook his head and said.Moreover, Qingyang practiced the Five Elements All Attribute Kung Fu, the Five Elements Forging Immortal Technique, which is rare in the world of immortal cultivation.
There are relatively few people. Most people have already discussed the team before the trial started.The residences of low level disciples of Qingfeng Hall are all protective formations set up by the sect.
If you say you use the Peach Blossom Talisman on the woman you like, she will He would follow me obediently, but when I tried, not only did I not succeed, but I was beaten severely and had to stay in bed for half a month to recover.Qingyang, who was hanging around behind them and still needed their care, had already been there after not seeing each other for a few years.
Before the surrounding flames dissipated, he used his spiritual mind to observe.If Tao Zhengyou and Tao Yougong also got into trouble, Tao Youcheng would also be in trouble.
General Chuan Lin seemed to have said that Hua Qingyao said that during this period, everyone was trying their best to deal with the human monks, and Hua Qingyao should not be able to care about dealing with the snake plant.At the same time, the big hammer on the right seemed to be inflated, and suddenly became several times larger.
The five purple backed alcoholic bees led the team, which was enough to form a heavy siege on the black bear monster.After waiting for a few seconds and seeing no movement inside, the man banged on the door a few more times and said, Old liar, open the door.
Everyone has been coming to Jingfeng Mountain for several months, so of course They have heard of the reputation of the Jingshan Rat, but they have never seen a real one.He turned around and realized that the disciples around him had turned their attention to a small hill in the distance at some point.
At the top of the steps, at the entrance to the second and third floors of the Geocentric Tower, there is also a hidden formation.Qingyang quickly turned his head. However, he was unhappy with Qin Ruyan s habit of scolding him, and it wasn t intentional, so he muttered in a low voice, What s so rare It s not like I haven t seen it before.
He really wants to know what a talking third level living dead wants to express to him.Duan Rusong and Yun Xiaomei s family were all dazzled.
After thinking about this, everyone couldn t help but become more curious about what secrets there were in this underground palace, which actually killed so many monks.
Since there is no one behind the other party and it is not irreplaceable, there must be some reason for insisting on letting the other party join.Refugees are also property, and they are movable property.
As for the others. But if he didn t have the guts to follow, he would naturally do his own thing.Zhao Hao, who knew these methods, never thought of approaching from the air.
They will be the first to be unlucky if they really want to summon Xiao Green, so they can only choose another route.But in order to quickly support Zhao Hao s side, they can only take the initiative to launch an attack, and losses will naturally be inevitable.
The dark elves that appeared now should be just outposts.In other words, if the Hydra s Wrath crossbow is equipped with this treasure, it can also fly into the sky.
A squadron of archangels, in a blink of an eye, only a small squad is left.Fire Aegis will not reflect damage from long range attacks.
Thousands of shadow swordsmen can t even make a bubble if they are thrown into it, so they can only focus on protecting some areas.Whizzing Figures carrying war scythes appeared out of thin air and floated next to the golden dragon, numbering 12 in a team.
Filial Son Sword s position as an undead giant in its original historical line was largely due to the contributions of its four knights of the apocalypse.The world of heroes is so cruel. Kill them all is a basic operation, not a rare operation.
If it weren t for this size, how could it be possible to produce an entire group of insect eggs on its own According to the agreement, after I finish inspecting the goods, I can let you escort them to the designated place, right Zhao Hao asked Leona, who had brought the three of him alone.Now the old Marquis can t protect you. What Qin Hu opened his eyes When he looked around, he saw that he was staying in a tent, and in front of him was a soldier wearing leather armor.
If I didn t say it Whlg Life Boost Cbd Gummies Customer Service Uutp now, I wouldn t mind letting others see it.Especially the bosses who have been paying attention to the command here naturally understand how terrifying the performance of the phantom shooter and shadow swordsman is.
Okay, we
I really want you to support the Seventh Army Morrie s somewhat hoarse voice sounded, as if he was worried about the Seventh Army.Naturally, it was impossible for the Storm to take that long.
Qin Hu sighed inwardly, Qin An was purely implicated by himself, and if things continued like this, they would definitely die.Feida on the other side moved faster. He had already cut off all the heads of the nine headed monster that had lost its two front legs and killed the opponent.
I can issue you a business qualification certificate, but I won t send troops to protect you.If it were another fleet, operating at full speed in unknown waters, it would be almost like committing suicide.
They took two handfuls of snow to put out the bonfire for heating, and then got into the tent.The major forces also have a preliminary understanding of the information about the Explosive Flying Dragon.
What is harvested are the countless arms and troops of the Falcon Principality, as well as the lives of living creatures.
The whole cave buzzed, and the snow above fell down.Tiangong looked at it carefully, with a solemn expression.
For a moment, Ye Fei felt that his body was about to be frozen.Shangguan Lingyun looked at his beloved daughter, and said sincerely, her daughter s strength is too low, follow him, forever She would not grow up, so he wanted to be cruel and let his daughter grow up on her own.
It is a good thing for you to lead them to experience.Starry sky road protectors Hehe, there are such a group of road protectors even in existence that cannot be reached by science and technology.
There was a vacuum in front of him. Boom Ye Fei naturally also took action, and punched an underground demon who rushed up, knocking the opponent back alive, but he could not be hurt.The other people stayed away from the Thirteen Horsemen of Mangshan, not daring to get too close to these people.
Brother Han, you re welcome. I don t even have spiritual power, let alone this precious spiritual weapon.Once the body dies, once the energy blood in the body is released, it will be much more than imagined.
Call Xinglan Chilong replied. Shut up, it s impossible Ye Fei s face changed drastically and he shouted sternly, with a terrifying killing intent in his eyes, which startled Chilong.No one dares to cause trouble here. Once the magic circle is activated, even the strong men in the late Shenzang period can t even think about being completely covered.
He should have erased the spiritual mark on the elder immediately, otherwise If so, how could you, Senior Brother Hao, be easily summoned back by your magical power Some disciples said solemnly, thinking about it carefully made them look solemn.How presumptuous Where does this kid come from, trying to get an advantage here A cry of anger, followed by a strong force, directly shook Ye Fei away, and then a long sword struck like lightning, and the spiritual power surged, even the air trembled.
Fortunately, he sent Ye Fei out in time
Of course, in order to prevent others from suspecting, Tang Wuzang also arranged for two other disciples to go down the mountain one after another, also to comfort the families American Shaman Lxfr0sz Cbd Gummies A Comprehensive Guide To Their Benefits And Uses 3mwz of those disciples who died.Everyone, we did not expect that something like this happened.
Suddenly, a dazzling blue light appeared, with many armors neatly stacked inside.Boom Boom Boom Boom As the depths go deeper, there are naturally powerful ferocious beasts appearing among them.
This is the longevity reducing pill. Only the Demon Sect and the Demon Sect have it.Studying literary knowledge Long Yan couldn t help but be stunned.
Hearing this, Ye Fei clenched his fists tightly and clucked.However, the opponent was the Yin Yang Sect and had launched a hunt for him.
Bold Unbridled Suddenly, Director Han and the provincial governor shouted one after another.Even if his body exploded after being pressed, he would not kneel down, because that would create inner demons in his heart.
However, for some reason, she actually had , this reminds people of that Lu Xie, so Lin Yin er went to Lu Xie to settle the score in order to settle the injustice.What is Jiutian Gengjin that is so precious Ye Fei asked doubtfully.
She knew that there were some
It s not something she can mess with. Even if she does find any clues, she won t disclose them to the public easily, because Wu Juan warned her that coming here is just a formality, so she must pay attention to safety.In the late stage of Tianjing, he actually injured Brother Jiang Ying, who was half way back to his original state.
Ye Fei, you are so cruel. We are also disciples of the academy.If Ye Fei is really that kind of lecherous person, he will be abusing Killing innocent people and destroying women, he didn t need anyone else to take action.
Come down. Break it for me The man shouted, and the Yin and Yang wheels in his hands were rotating at the same time, just like the sun and the moon running in parallel, Yin and Yang were at the same time.No one can save you. Hurry up and catch them. General Manager Wang felt something was wrong. Although there was only one person, it gave him a bad premonition, so he hurriedly ordered.