Las tendencias de movilidad actuales han transformado por completo la manera en la que nos comunicamos y accedemos a la información si comparamos nuestros hábitos con los de hace 20 años. Aunque todavía consumimos noticias por televisión o la radio y de vez en cuando hacemos llamadas telefónicas personales o de negocios, los medios y canales con los que contamos para poder transmitir un mensaje ahora son tan diversos como inmediatos.
En México, el crecimiento acelerado del uso de smartphones ha transformado no sólo la dinámica de consumo de medios, sino, la forma en que los usuarios interactúan entre ellos. De acuerdo con el Estudio de Consumo de Medios y Dispositivos entre Internautas Mexicanos del 2017 realizado por IAB (Interactive Advertising Bureau) de México, en el año pasado el 71.5 millones de personas se conectan a Internet, cifra que equivale a 60% de la población. Por si fuera poco, de estos más de 70 millones de personas, 81% lo hacen a través de un smartphone, el cual es usado de forma predominante (62%) sólo para comunicarse con sus contactos.
En este contexto, las apps y plataformas móviles de comunicación encuentran un gran mercado el cual se encuentra ávido de opciones rápidas, fáciles de usar y que permitan una interacción compatible con todo el contenido que consultan los usuarios en otras páginas. Una empresa que ejemplifica claramente estas características es WhatsApp, app de mensajería instantánea creada en 2009 y que fue adquirida en 2014 por el gigante de las redes sociales Facebook.
Whatsapp tiene más de 1,300 millones de usuarios alrededor del mundo y posee la seguridad y prestigio de pertenecer a la empresa de redes sociales más grande del mundo. En México se estima que el 93% de internautas la usan, de acuerdo al 13° Estudio sobre los Hábitos de los Usuarios de Internet en México 2017 de la Asociación de Internet.
Al encontrar esta gran gama de usuarios que utilizan esta herramienta, WhatsApp recientemente decidió lanzar la fase piloto de WhatsApp Business, producto pensado con la finalidad de que las empresas puedan interactuar con sus clientes de una forma más simple, automática y manteniendo una comunicación permanente.
WhatsApp Business le da a las empresas la oportunidad de dar un gran salto al conseguir operar un negocio interactuando con los clientes a través del canal de mensajería más utilizado por ellos. La apertura de este nuevo canal también puede venir acompañado de una automatización de la atención: simplificando la autogestión del cliente, obteniendo una ilimitada capacidad de atención, reduciendo costos operativos y aumentando satisfacción y ventas.
Por lo tanto, para que una atención por WhatsApp Business sea exitosa, la resolución de las necesidades de los clientes debe darse de forma natural. Las empresas necesitan entender la intención real de los usuarios y lo que requieren para que estos puedan tener una experiencia de resolución instantánea.
Piensa que todas las acciones que ejecuta tu empresa pueden incorporarse a una herramienta tan práctica y sencilla como WhatsApp. Desde consultar el saldo, activar un producto o poder hablar con un representante en caso de ser necesario, todo en un solo lugar simplificando la operación del usuario en una misma ventana de interacción.
Consejos para aprovechar WhatsApp Business
Antes de incorporarlo a tu sistema de atención, será de utilidad asegurarte entregar la misma experiencia de interacción en todos los canales de forma unificada (Web, Facebook Messenger, WhatsApp, Apps y otros). No es recomendable crear experiencias diferentes a las que ya tienes funcionando en otros canales. Esto hará que dupliques el esfuerzo al mantener varias plataformas y que los clientes tengan versiones distintas al tratar de resolver una necesidad.
Asimismo, es importante crear respuestas empáticas y utilizar todos los recursos que el canal te permite como mensajes multimedia, mensajes de voz, carruseles de imágenes, emoticones y otros. Entrega más que sólo información en texto plano.
También es es necesario considerar que los mensajes de voz cada vez son más usados como un complemento de los mensajes tradicionales. Son muy simples y rápidos. En este caso es recomendable contar con la tecnología que te permita interpretar y contestar los mensajes para mantener la interacción con este tipo de usuarios.
Es muy importante que tu plataforma de atención tenga reportes de aprendizaje en tiempo real (machine learning) posibilitando identificar oportunidades de mejora en la atención. Esto te permitirá evolucionar la calidad de servicio sin necesidad de un técnico o un especialista del lenguaje y que cada mejora que apliques se vea reflejada en tiempo real.
Sin embargo, el paso más importante en todo este proceso es ser empático con los clientes: ponerse en su lugar y brindarles la mejor información y atención en relación con lo que ellos buscan, son las claves fundamentales para generar compromiso o engagement y obtener mejores resultados. Si desconoces cómo hacerlo puedes asesorarte con especialistas en atención al cliente, ellos tendrán una estrategia ideal para tu compañía.
Con iPads en las cabinas de mando, los pilotos tienen de primera mano las actualizaciones en los aplicativos encaminados a potencializar las labores a bordo.
WCL mejora las operaciones de distribución a través de FCA US LLC para reducir sistemáticamente los deshechos y mejorando la calidad enfocándose en 10 pilares clave técnicos y 10 administrativos.
Tener la capacidad de saber exactamente cuánto de sus presupuestos de medios se destinan a gastos de trabajo es sello de confianza imprescindible para una larga y sólida relación de negocios.
Los entrevistados para este reporte coinciden en afirmar que la asociación con un 3PL integral experto, sea en gestión de operaciones como de bienes raíces, puede proporcionar una solución perfecta y potente.
You are really like my child in the past seven years.In my opinion, in the eyes of the royal family of Qu Xiong, Xiong Leiting is dead, and His Majesty is seriously ill.
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this rule, I heard from He Xiangu, the Dragon King seems to be a bit special Lin Haoming asked.Qing and Wei have actually had border conflicts for many years, but over the years, the border between the two countries has gradually become stable.
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not be too dangerous.The old man immediately gave instructions to the young man, seeing that the two should be father and son, and as a father, the old man is still quite dignified, That Wu Niu immediately brought Lin Haoming into the house with a smile.
He is definitely a young man who knows how to fight, and he is ashamed to be raised by Lin Haoming, Unveiling the Secret: The Best Apple Cider Vinegar for Weight Loss
so I want you to join me.From the point of view of everyone, if what the other party said is true, then the devil king will immediately come to his side if he destroys them.
Feeling the power of our artillery fire, Lin Haoming breathed a sigh of relief.If you want to leave, you will take us with you. Lin Haoming sighed and said, But you are serious.
Count it all in, it s more than your bounty. At this time, He Wanfeng took out a yuan and threw it directly to the buddy.In the past two or three months, Lin Haoming greedily snatched incense, and he was really terrified.
When Lin Haoming said that, he also made others nod.But the morning after Lin Haoming was about to arrive, when Shu Yan just got up, she saw a person she liked appeared inside.
I found that your driving is getting worse and worse.You expect everyone to live a worse life. Lin Haoming said seriously.
Lin Haoming was planning to transplant them. Just as Lin Haoming was about to say something, the hovering bird suddenly swooped towards the two of them.There are twenty or thirty flying masters. Including the 7 Essential BHB Keto Gummies for a Healthier Winter Holiday Celebration
number on the island, fifty or sixty flying masters will fight together.
He visited a few places, so he asked the people who were originally sent out to check those places.Some people felt a little dizzy, and some people with strong body and willpower still felt dizzy.
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this moment, the soldiers had blocked everyone from the outside, even the members of the Che family could not enter, and the so called disciple of the national teacher passed directly in front of him without even saying a word to Che Guangye.Hudong County is a large county in Kun Kingdom, and it is distributed along the narrow and long Shengmin Lake as a whole.
Those palm flames, one after another in the air, turned into a big red bird, like a phoenix, dazzling.However, they didn t know that a change had taken place at the entrance of the dark canyon at this moment.
Whoosh, the Night King killed without a sound. He was like a ghost, without a breath, let alone a sound.Okay, let s go back too. If you really like that kid, I ll help you find out when you go back.
I was born from killing, tempered a firm sword intent, and an immortal murderous aura.Lin Xuan moved forward all the way, tearing apart countless rays of light this Green Spectrum CBD Gummies Reviews: Weight Loss Breakthroughs for 10 American Remote Workers
is the gorgeous dividing line Please remind novel netizens Please pay attention to rest your eyes when reading for a long time.
It turned into lightsabers in the sky, spread rapidly, and then formed a monstrous formation, sealing off the entire space.The remaining forty or so heads mercilessly drowned them out.
He has also heard of these stones, and they are so evil that even those powerful spirit seekers often miss them.The two fought violently, but at this moment, Lin Xuan frowned.
At that time, he will no longer be the leader here, but will be transferred back.Boom, boom, countless black flames surged from Lin Xuan s body, burning like hell.
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light around him posed an extremely powerful threat to her.This is a gorgeous dividing line sp Even if he really encounters a danger that he cannot resist, he still has the last hole card, the Black Earth.
The black lights and shadows turned into horses and rushed forward, like thousands of spears, piercing the void.Ah suddenly, the woman in green exclaimed, and she felt the air around her become solidified, like an invisible cage, restraining her body.
Lin Xuan even struck out the dragon sword domain, forming a blue dragon, which directly dragged the giant cauldron that was ten thousand feet high.They looked at Lin Xuan, with a hint of panic in their eyes.
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piece of Changchun wood.Unexpectedly, although he quickly understood what was going on, he didn t show anything, and now he was alone in this Shenfengzhou.
The cultivation base of these five people is a little worse than his own under the blessing of Tianyin, but after teaming up, Lin Haoming only felt that he could only parry but had no power to fight back after a while.Lin Haoming didn t speak, but thought secretly. At this time, the host on the high platform has finished introducing the five demons, and reported the items that need to be exchanged.
Oh Miss Lan is still alive, that s great, where are they Tong Guanzhong asked.Near the boundary zone, there is a sandy and gravel ground, but after entering the boundary zone, Lin Haoming found that although the vegetation here cannot be said to be lush, there are indeed some sparse vegetation all over the front, but it is difficult to find huge trees.
Lin Haoming listened to this explanation, with a smile on the corner of his mouth, Although Yuan Chengli s explanation was somewhat unclear, but he already understood the overall idea.I wanted you to experience more. After this incident, I will find a way to transfer you back to Kun County, and then I will make peace with you.
Shu, this Mrs. Shu is really not an ordinary person Qingyu, it was the leader who saved you back then, but now you are betraying the leader The woman behind Mrs.After a few days, Lin Haoming gradually calmed down, and became worried along with the beating of the blood cocoon.
As long as there is not much to share, the other party won t say much Duanmu Pingting said indifferently.Before Lin Haoming was about to leave, Chang Yuan was very polite, and Are ACV Gummies a Safe and Effective Solution for Weight Loss?
really took out two jars of wine and gave them to Lin Haoming, and even gave Lin Haoming the wine that was only half touched on the table.
Why don t you relax Relax, can we enjoy drinking and having fun as well Lin Haoming saw that everyone was under a lot of pressure, and he didn t want to go on like this, at least he had to act more relaxed.Now the opponent has actively turned off this most important means of protection.
Hehe, little girl, as long as you have enough interests, there will naturally be places where you can find out the news Lin Haoming had already thought about it, and didn t pay much attention to this matter.As the big ship approached, more people arrived, and things reached the stage of finishing and cleaning up the battlefield.
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smiled slightly and said, Your Majesty has this unique fragrance like a flower fairy, it s quite difficult not to smell it.Yun Jianyue s heart skipped a beat, thinking that she might have been recognized by this ice stone girl, right I was about to say something, but I was afraid that the explanation would be too deliberate and would reveal flaws.
Yi Yin is the greatest contributor to the founding of the Shang Dynasty that replaced The Benefits of Consulting with a Doctor Before Taking Lose Weight Medication
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After the speech, Zu an said, Unfortunately, I don t know where to find Yi Yin.Who knew that after killing him, he didn t find the existence of the Sun Shooting Bow.
Although Sang Hong s official position is not high, he is not an exception, but he has the status of an imperial envoy at this time, representing the face of the imperial court.With a wave of his hand, the elite soldiers under his command rushed towards the gate of the palace.
Sang Qian blushed, knowing that she and Zheng Dan Also in a bed.These rebels usually flatter There was no shortage of shots, and it was almost easy to take turns to cheer, but it made Xie Daoyun very embarrassed.
The older man with a reddish black complexion was called Wang Bolin, and he had a sad face all day long, as if everyone owed Health Benefits of Green Tea Pills for Weight Loss: 8 Reasons to Make Them Your Ally
him money.Several people looked at each other, and they all remembered that they saw such a statue with a human face and a snake body in the small temple on Shaoxian Mountain.
At this time, the other snake heads turned around one after another and attacked her at the same time.The other party s reaction Not as the Little Demon Empress expected, she Stay Fit and Hydrated: How to Lose Weight Fast with Water for Athletes
smiled and nodded at them, and then walked out gracefully.
But now that she knew that she had married someone, she immediately gained confidence.Now the investigation has been done, and the remaining clues will take time.
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face, and second
I don t want to lose either. Give it to her. Zu an was a little annoyed There is something wrong with this Tai Shang Wang Qing Pian , Yan Xuehen even taught you some messy things.She never expected that three days after leaving Beijing, the imperial court issued an order.
The Little Demon Empress was surprised, she didn t expect the other party to be so merciless.Zaan was a little sad I m really sorry for hurting you Qiao Jiao interrupted him There is nothing to be sorry for, this is detachment, to me it is It s a happy thing, I ve had enough of this life of being neither human nor ghost, Ben Napier Weight Loss Journey: Inspiring 10,000 Fans to Transform in 2025
thank you.
Such a character was killed in the end Although this Pang Meng is not weak, no matter how you look at it, he is still a lot worse than the legendary Yi s strength.The First Cause of the Worlds seemed to have noticed the seriousness of several people, and in order to explain Goli Gummies for Weight Loss: A Critical Analysis of Ingredients, Benefits, and Side Effects
them away, Qiao Jiao said, But there is one thing he is three times stronger than Yi.
Wu Liang complained secretly, thinking that this was not Zaan s job before.What the other party held seemed to be a magical weapon, obviously not a god level or fairy level weapon, not even a heavenly level weapon, but he felt a killing intent, Keto Gummies: Kelly Clarkson’s Sweet Secret on Amazon
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My lord, spare me Those few people had never seen this before, their faces turned pale with fright, and they kowtowed and begged for mercy.Bi Linglong praised him 7 Reasons Why Shark Tank Weight Loss Liquid Is the Latest Craze in Dieting
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Seeing this scene, Cave Master Mu almost spat out a mouthful of old blood.So it is extremely rare for this cheap son in law to get a mediocre evaluation.
You must know that ordinary people would tremble with fear when they were surrounded by his gaze, so how could they reply in such a pompous manner It made him not sure How to use coconut oil for weight loss
whether his clear light had any effect.I ve seen the Crown Princess Zu an saluted, and there were many eunuchs and maids by his side, so the proper etiquette is still indispensable.
Yan Xuehen and Chu Chuyan had long since disappeared.Zuan was secretly startled, wondering why this kind of thing made in ancient times has a strong sense of technology No wonder there were aliens back then.
