VeriTran se ha convertido en proveedor de servicios de token (TSP) de Visa. El programa TSP de Visa es una red global de asociados que ofrecen servicios de tokens para pagos digitales seguros, con el fin de que, más allá del factor de forma, los usuarios sean más digitales.
“En los últimos tiempos la escabilidad del canal móvil creció drásticamente, así como el volumen de descarga de aplicaciones. De hecho, y específicamente en lo que respecta a la industria financiera, según estadísticas de VeriTran, basadas en descargas de las tiendas de aplicaciones, los usuarios de Mobile Banking en México aumentaron 42% de 2016 a 2017, llegando a 8 millones de usuarios”, comentó Christian Castello, director de Marketing y Alianzas de VeriTran.
Es por eso que Visa creó una red de aliados globales, la cuál cuenta con 13 prestigiosas entidades, para ofrecer servicios de token de pagos a través de dispositivos de forma segura para garantizar un espacio que ofrezca experiencias diferenciadas en el proceso de transformación digital. De esta manera, VeriTran, a través del servicio VeriTran Mobile Payments, brindará soluciones que permitirán a los usuarios contar con una billetera virtual segura en sus dispositivos.
«Una potencial ola de nuevas cuentas de pago se aproxima – estimaciones conservadoras esperan que, en sólo tres años más, existan alrededor de 21 mil millones de dispositivos conectados a internet, por lo que tener la red de socios y la tecnología adecuada son fundamentales para impulsar los pagos en todos esos dispositivos», afirmó Jim McCarthy, vicepresidente ejecutivo de Innovación y Alianzas Estratégicas, Visa.
Tokenisación es una tecnología de seguridad de pago que reemplaza la información del titular de la tarjeta, como números de cuenta y fechas de caducidad, con un identificador digital único (un token) que puede usarse para el pago sin exponer la información de cuenta más sensible de un titular.
Los sitios que no tienen una versión para móviles ya no aparecen en las primeras páginas de búsquedas, lo cual puede resultar perjudicial para su marca o negocio.
Superar los cuellos de botella en la cadena de suministro requiere un enfoque integral. Desde la identificación de problemas hasta la implementación de tecnologías y la contratación de personal adicional, las estrategias deben adaptarse a las necesidades específicas de cada empresa. La inversión en tecnologías innovadoras y la colaboración con expertos en logística son pasos clave hacia una cadena de suministro fluida y eficiente. Con un enfoque proactivo, las empresas pueden anticipar desafíos y garantizar un flujo continuo de productos hacia sus clientes.
19 mil quejas por robo de identidad se registraron durante el primer trimestre del año. Más de 325 millones de pesos fue el monto reclamado por este delito.
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