Una encuesta realizada por un proveedor de tecnología basada en la nube que ayuda a los transportistas a conectar datos y procesos dispares desde paquetes a cargo del último milla
Los datos se basaron en los comentarios de 1,508 consumidores, con preguntas que se centran en las expectativas y preferencias de entrega con el objetivo de comprender qué aspectos de la entrega de los consumidores encontraron Importante.
Esta encuesta detalladó que en relación con las experiencias de entrega, un 98% que indica que el envío afecta directamente su lealtad a la marca, y el 84% dice que es poco probable que vuelva a un minorista después de una experiencia negativa única.
El 51.4% de los consumidores espera un reembolso o un descuento en sus costos de envío de un minorista en el caso de un retraso en la entrega, y el 16.8% solicita un crédito o un descuento en la próxima compra, el 15.1% indicó que desea alguna forma de envío acelerado para recibir un paquete a tiempo
Cuando se observa la manera en que el mundo se está moviendo y cómo las personas consumen servicios, en muchos casos solía ser una relación muy transaccional «, Ahora, el escenario se basa en reconocer que cuesta más mantener un cliente existente que ganar un nuevo cliente, Hay modelos de negocios completos basados en servicios de suscripción, con compañías que representan en su ética fundamental que la idea de una larga relación con un cliente es más importante que el volumen de transacciones individuales.
Los consumidores tienen expectativas más altas y no solo esperan obtener información de seguimiento y entrega rápida, sino que también desean participar y ser parte de una colaboración.
La tecnología actual puede ayudar a desarrollar y sostener modelos de negocios nuevos y se ha vuelto cada vez más sofisticada. La puerta se abre y es el momento de ingresar.
Existen muchas ventajas al incorporar inteligencia artificial, ya que atienden tres pilares fundamentales: Predicciones y previsiones, detección de anomalías y pronóstico de rendimiento de la organización.
La alianza entre DHL y la Asociación Mexicana para Ventas Online (AMVO) ofrece soluciones de logística a las empresas que participan en comercio online: Garantiza la entrega de los productos en tiempo y forma y desarrolla estrategias para que las empresas participantes maximicen su potencial de venta.
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