Por Felipe González | Director de Ventas Comercial, Cisco México.
El negocio de la hospitalidad, conformado por los viajes de negocios o placer, hotelería, entretenimiento, transporte, restaurantes y todo lo que tenga que ver con la parte lúdica de la vida vive en estos momentos una revolución por la digitalización y el uso de tecnología que permite conocer en tiempo real cuál es la necesidad que se le presenta a cada persona.
Nómada por naturaleza, pero sedentario por múltiples razones, el ser humano ha encontrado en los viajes una manera de saciar su curiosidad por conocer el mundo, lo que ha generado una próspera industria de resorts, cruceros, y centros de congresos.
La “hospitalidad” representa en la actualidad 3% del PIB mundial, por lo que Cisco ofrece soluciones que apoyan la digitalización de las organizaciones que participan en el mismo, para hacer de los viajes, experiencias únicas e irrepetibles, como sucede, por ejemplo, con los visitantes a la Arena MGM de Las Vegas, Nevada, donde los huéspedes desde su llegada reciben información de sus reservaciones de espectáculos deportivos y musicales, restaurantes y demás atractivos del complejo turístico , casino y centro de entretenimiento.
En el caso específico de México, la industria turística, que recibió cerca de 40 millones de visitantes el año pasado, representa ingresos para el país por más de 21 mil millones de dólares al año, 8.7% del PIB, al ofrecer al viajero 63 aeropuertos internacionales, 58 centros de convenciones de clase mundial y atractivos turísticos para todos los gustos, como son: 150 zonas arqueológicas, ciudades coloniales y playas, además de 58 centros de convenciones de clase mundial por lo que el país ocupa el 5to lugar en el sector de reuniones en el continente americano y el 21 a nivel mundial.
Las cadenas hoteleras y de resorts en el mundo están conscientes de lo difícil que es mantener fiel a un visitante a una marca en especifico y que puede lograrse en buena medida través de la digitalización de los procesos internos de los colaboradores y de servicios al huésped, por lo que Cisco desarrolló una arquitectura de soluciones que abarca tres aspectos fundamentales: empoderar al personal y equipos de trabajo de los hoteles y resorts con herramientas que ayuden a realizar mejor su trabajo; herramientas innovadoras que permitan al huésped tener una experiencia que lo haga fiel a la marca (engagement) y por supuesto ciberseguridad que proteja los datos de todos los involucrados.
Empodere a sus colaboradores para transformar la experiencia en hospitalidad:
Gracias a la era digital, los colaboradores de la industria de hospitalidad han evolucionado de estar simplemente sentados atrás de un mostrador a verdaderos consultores para sus huéspedes a través de tecnologías móviles que permiten acelerar la asignación de habitaciones, aplicar promociones y ofrecer reservaciones para actividades de entretenimiento dentro y fuera de las instalaciones de los resorts, cruceros, casinos, arenas de espectáculos, entre otros. Además, estas herramientas digitales aceleran la capacitación de los colaboradores y mejoran su capacidad de comprensión sobre nuevos servicios y la resolución de problemas se acelera y hace más eficiente.
Haga a su huésped fiel a la marca:
Existe una gran oportunidad para “fidelizar” a los clientes, razón por la cual se busca retenerlos, por lo que herramientas digitales como las de Cisco, permiten que los viajeros obtengan experiencias personalizadas a través de sus dispositivos móviles desde su llegada al establecimiento o crucero y con una robusta red Wi-Fi, se les puede informar sobre los servicios y mapa del mismo, programas de lealtad, entretenimiento y compras reforzado con herramientas punto a punto de alta resolución para videos interactivos y promociones.
Seguridad, misión crítica para el crecimiento:
Mantener los datos seguros, tanto de los huéspedes como de los colaboradores debe ser siempre una prioridad. En estudios se ha demostrado que 73% de usuarios de algún bien o servicio camban de proveedor o marca si no se mantienen seguros sus datos. Cisco ofrece a sus clientes un ecosistema punto a punto que entrega seguridad digital a los huéspedes, colaboradores, sistemas y a la marca, ya que ofrece un portafolio de arquitecturas que incluye hardware, software, servicio y consultoría.
Gran parte de los inconvenientes al viajar o al asistir a un evento se presentan por la falta de coordinación entre el lugar que ofrece el servicio y el cliente. La falta de un boleto, la demanda de un insumo, la pérdida o descompostura de una llave para abrir el cuarto de hotel o para limpiar alguna zona se resuelve de inmediato a través de la digitalización, lo que permite obtener una experiencia amigable, sin necesidad de perder el tiempo en llamadas, en esperas o en trámites innecesarios, por lo que los clientes logran una satisfacción completa en los servicios que reciben.
La industria de la hospitalidad ya se encuentra totalmente inmersa en la cuarta revolución industrial, lo que sin duda generará un gran crecimiento en este sector tan importante para el PIB mundial.
La solución de ingeniería de software integrada de Siemens para la industria automotriz finalmente traslada el desarrollo de software incorporado a su lugar apropiado, como parte integral del ciclo de vida completo del producto.
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Has it been amputated I can t feel my feet at all now.Now as long as the external evil can be released, his damaged heart, liver and kidneys will not kill him.
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The people in these villages are arrogant, but they are also really timid.Du Heng nodded and stepped forward confidently. Ma am, please bear with me for a moment.
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The mother of the child was also the same. The woman who got the needle was reprimanded.Du Heng held a pen in one hand and a prescription pad in the other hand, listening to Wu Buwei After saying that, he continued, It is basically consistent with my dialectic.
It s really not worth it to risk the life of a young man for four thousand people.Lao Zhang, you re not interesting anymore. Hurry up and say it properly.
It can also greatly shorten the time window of treatment, improve the accuracy of surgical treatment, and ensure Patient safety.Du Heng took a breath, and the thing he was most worried about appeared.
Chichi pad.
Hao Zheng read Ping Xu and Bai Sha Banchang Xu Nan jumped to allow it.Reaching out and rubbing his head, Du Heng said helplessly, If you find someone, you must make it not scary.
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But every time the old man would change the topic in the middle of Du Heng s words and then go around in circles, Du Heng would forget about it.As soon as the woman finished speaking, she saw Du Heng s expression change, and hurriedly said, Let me tell you, you get what you pay for.
This sentence is a bit of a mouthful, Xu Qi an thought for a while before he understood, it probably means the change of seasons is the law of heaven and earth, no one can change it, but spring, summer, autumn and winter can t decide who comes first and who goes first according to his own preferences So in a sense, rules don t exist.
Wei Yuan looked calmer, but he had never been so focused on looking at a person.Just now if you devour me, he can With my spiritual accumulation, I will break through the seal and open the gate of heaven, forcing you to transform into Taoism.
The huge body that almost covered the entire pool slowly emerged from the pool.The Mahayana Buddhism has been established, and the Buddha still has the luck to swallow the Western Regions Xu Qi an took out two sets of robes while talking, and threw one to Shenshu.
While running, his figure began to change.The original young boy was nowhere to be seen, and what appeared in place was a tall black unicorn.Gu Ze s spiritual power was exhausted, and facing Nian Rong at this time, he was naturally at a loss.
It s just that all of this is now a fantasy.The voice of the head of Guiyi Sword Sect sounded at this moment, interrupting Meng Jingzhe s thoughts.Master took photos of all the demon pills.I heard that his cultivation has been reversed by hundreds of years.
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This is not a good thing.Among the members of the Tiandihui, Asuro is in retreat.In the next two months, it is estimated that I will lose about ten catties from exhaustion.
He only wishes to practice constantly and make some progress.A Xi then said A Yuan, since you said you saw it on my bed, then I will search this bed for you.
Although she tried her best to hide it, people could still see the jealousy towards Axi between her brows.And such a great cause for thousands of years has been achieved in his generation.
but picked up the little girl, ran in the opposite direction.Confucian saints can also forcibly modify the rules, but that is a special system, and they will suffer backlash afterwards.
Other than that, there is nothing else.Martial gods do not need too many instruments and brilliant spells.His face is always towards the South.South, Overseas.
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He was going to find someone to take care of Lu Zhongjiang.After making an appointment, Du Heng was ready to go out for a walk.
Wu Shengnan narrowed his eyes slightly, Let s go, follow us all night today, if we still don t gain anything, let s Just withdraw.But Du Heng knew Du Ping s temper all too well. Before Du Ping could ask any questions, Du Heng said directly, Brother, the pharmaceutical company my classmate and I cooperate with share the money.
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Jin Zan saw Du Heng straighten up and asked again, How are you doing Are you sure Du Heng breathed out slowly, The reset technique can work.Do you know the director or someone here I want to go in and have a look.
Guan Bo was stunned for a moment by the roar, stopped and looked at Tang Yinglong, You don t help.As for the hair and blood on his wife s mouth, he didn t care at all.
If the patient listens to your advice and chooses bone setting treatment, but the final effect is not that.
then What internal fixation is good, and who is responsible Rock Steady Male Enhancement Pills ED Gummies Featured on Shark Tank: Analyzing Their Performance and Feedback for this Du Heng answered seriously, We will make a detailed evaluation of this before.It must be responsible for medical services within its jurisdiction and at the same time complete some routine tasks assigned by the district bureau.