Por Clayton Da Silva | Director de Soluciones y Logros para LATAM de Zendesk.
Históricamente el Servicio al Cliente ha sido uno de los procesos más complicados para construir y operar dentro de las empresas. Se tiene la mala costumbre de concentrar las energías y, sobre todo, el presupuesto en aspectos productivos y de marketing, haciendo a un lado el paso más importante para “enganchar” a los usuarios: dar un buen servicio al cliente.
Una de las razones por las cuales suele relegarse este proceso radica en la gran complejidad que por años ha representado elaborar un efectivo y eficiente servicio al cliente. Grandes equipos de call center, ventanillas con filas interminables y trabajadores estresados por la complejidad de la tarea de atender a clientes con alguna molestia o duda.
Sin embargo, recientemente esta idea se ha ido desvaneciendo en el pensamiento de los empresarios dada la incorporación de las nuevas tecnologías para la atención de usuarios. En la actualidad las empresas están volteando cada vez más la vista a la inteligencia artificial como una herramienta de gran valor. Empresas vanguardistas tienen a su servicio agentes virtuales con atención personalizada omnicanal, a través de la cual los usuarios obtienen una respuesta inmediata sin importar la hora del día ni el medio que utilicen.
Para lograrlo es importante seguir estos pasos:
Conoce tu empresa
Es imperativo que antes de saber cómo operar con eficiencia tu proceso de servicio al cliente conozcas qué es lo que ofreces, cuáles son tus fortalezas tanto como marca y como producto, así como tus áreas de oportunidad. El conocimiento de la naturaleza de tus productos te dirá el camino para incorporar una estrategia en atención para el cliente.
Conoce a los clientes de tu empresa
Este probablemente sea el paso más importante de todos. Muchos le llaman tener “empatía”, lo cierto es que conocer con detalle las características de tus clientes, sus necesidades y sus inquietudes, te hará resolverá la mayor parte del problema.
Una vez teniendo un análisis de tus usuarios, puedes planear y desarrollar estrategias para que tus servicios y productos atiendan y respondan sus necesidades. Esta es una tarea compleja dado que los clientes suelen cambiar y adaptarse a diferentes circunstancias, mismas que pueden ser ajenas a tu propio negocio, por lo que hacer estos estudios de forma periódica será de gran utilidad para tu empresa.
Pierde el miedo a lo nuevo
¿Robots? ¿Inteligencia Artificial? ¿Agentes Virtuales? Quizá estas palabras parezcan salir de una cinta de ciencia ficción pero son mucho más comunes de lo que piensas. Las redes sociales, portales de Internet y conmutadores telefónicos ya funcionan con agentes virtuales que atienden a miles de usuarios en sólo minutos.
Incluso la inteligencia artificial se adapta y reconoce a los usuarios. No se trata sólo de dar una respuesta automatizada, así que seguiremos viendo a los agentes humanos trabajando en la resolución de problemas complejos mientras los bots se dedican a manejar tareas más transaccionales.
Acude con un experto
Esto de la Inteligencia artificial parece un mundo nuevo lo mejor que puedes hacer es acercarte a una empresa especializada. Con Zendesk, ayudamos a concentrar el conocimiento de los problemas de los clientes y la manera de resolverlos de forma automática, generando respuestas inmediatas y automatizadas a esos problemas sencillos para que los ejecutivos puedan concentrarse en solicitudes de mayor complejidad, contribuyendo así tanto al incremento en el número de casos atendidos como en la productividad de los centros de contacto. Estos sistemas le pueden brindar a los clientes respuestas e información más pertinente de forma automática y con contexto. Esto garantiza que la experiencia de la respuesta automatizada, sea satisfactoria.
Un factor que cambiará la dinámica de las compras por internet será la alta penetración de usuarios de smartphones, tanto en los mercados desarrollados como en los emergentes.
Considerar todo el ciclo de vida de un producto permite al Estudio de Diseño optimizar los diseños y tomar mejores decisiones de producción sostenible.
Los chatbots ya han empezado a infiltrarse en el mercado a un nivel básico, pero en el futuro podrían convertirse en nuestra fuente de conversación más común.
Las PyME y los pequeños contribuyentes son, en este punto, los más afectados, pues al no prevenir con tiempo estos gastos tendrán que desembolsar una fuerte cantidad, de un día para otro, para tener dichas actualizaciones.
Of course Chen Pingan can be considered an old enemy, but swordsman Liu Cai is the key winner and loser tailor made by Zou Zi for Chen Pingan, which has a different meaning.In the ruins of the Immortal Mansion, Yu Qing, who had lost his Taoist heart, Tru Bio Keto Gummies Reviews [fox5zyvd7]
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have been here. The dignitaries in the capital who were drinking tea and drinking all said that they were elegant and elegant.
But you were unwilling to apprentice with anyone at that time. Master was still regretful, but he thought more highly of you.Chen Ping an, I have actually accepted a close disciple who has only a slight grudge against you but hates you deeply.
The number of flying swords jumped over the steps, one hundred thousand, two hundred thousand, four hundred thousand.Chen Pingan said The second kind. Pu Liu was silent again. Chen Ping an stretched out his finger and tapped the coffin gently, How long do you think they can last Will they starve to death, die of thirst, or be scared to death The old woman frowned and did not dare to speak.
Besides, Master said that as long as the fight is lost, there is no need to look for him. It is doomed to be in vain. Gao Ming continued. Master also said that as soon as he dies, you can restore your identity and real name.So Old Man Yao is helping him. Liu Xianyang couldn t stand the smell, so he would sit on the threshold and call sissy a lot of nasty things, and then call Chen ACTIVE KETO GUMMIES ⚠️ALERT⚠️Active Keto Gummies Review - Active Keto Apple Gummies - ACTIVE KETO [fs7nde57g]
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She took a long breath and was about to run to the house. Over at the Bamboo House, she found that Chief Zhou and Yu Mi were standing not far away, helping her become a good person.I was afraid of missing a Taoist senior, so I dared to come here to talk about it. Cheng Fengxuanfu. He smiled and said How can you take the self proclaimed Taoist title seriously Fellow Taoist Wu is not frightened, right Or does he regard the poor Taoist as a villain and intends to go to the county government to ask for reward Chen Pingan said Master of the temple.
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Xiao Mo was angry. Since she didn t refute, it was the truth. Li Sheng asked In the wild battlefield, the Confucian Temple s arrangements are quite secure.
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will make you miserable. Hearing this, Taoist Ding sighed softly, It s true that every family has a sutra that is difficult to recite.
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can live without grains and not eat whole grains. However, in this Taoist temple, we have to climb over the wall to come in and out like thieves.Zhang Fenghai was of course the sect leader, and Lu Tai, who had worked so hard and accomplished so much, was not only the chief minister as agreed, but also the deputy sect leader.
Let s chat face to face, what the hell.
Sirs, ladies, don t be stunned, hurry up and start walking. Pei Qian walked to Cen Yuanji, hesitated for a moment, maybe he thought it was better.The woman stood up straight, covered her mouth and said with a sweet smile Young master, is this trip a safe one Gu Can ignored it and just asked the shopkeeper Does the shop sell the Seal of the Hundred Swords Immortal The shopkeeper was confused and curious.
When you looked back at the sea, what was your state of mind and how did you feel. Bai Xuan widened his eyes and said, These things are all discussed by Brother Jiang in private with you.Chen Ping an did not hesitate and was decisive. Said No The Li Sheng nodded and did not embarrass Chen Pingan.
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Pingan is like the green curtain wine flag of a restaurant in Xianjia Ferry Xiao Pu patiently listened to the teachings of a young man without getting bored.Her advantage should be that after reaching the Ascension Realm, most pure green people will know how to do it.
Looking at the man in green shirt with a sad face but Gemini Keto Gummies 2022 - Gemini Keto Gummies Review [y192uh7io]
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That s why Lu Chen found it so painful to read tonight. There was a high mountain near the Taoist temple. A passing monk in purple stopped here, glanced at the small Taoist temple, and let out a sigh, obviously very surprised.The girl in the mink hat was full of surprise. Oh, oh, oh, oh, my sister is a middle level god in the fifth Apple Keto Gummies Review 2022, Story nest & Shopping Craze, Weight loss, Amazon products, Fat burn, [80g79nty8]
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Why are you sad for me Are you actually secretly in love with me a long time ago Lin Shouyi, Dong Shuijing, you like Li Huai s sister, is this a cover up And Li Huai likes Li Baoping, are you just pretending Lin Shouyi and Dong Shuijing looked at each other and smiled.Fool, protect the Apple Keto Gummies – ((BEWARE!)) - Apple Keto Gummies Reviews - Apple Keto Gummies Is Scam? [bbfql216x]
Tao well and let this group of Huayang Palace Taoist priests reach a higher level. Difeishan Mountain is recognized as an excellent Taoist temple.
According to the complicated method on the letter, he poured spiritual energy into the jade plaque, just like writing the word Earthly Branches in different strokes.The old man s originally cloudy eyes suddenly shone with light, as if he had seen a treasure. Wu Shuangjiang smiled and said Fellow Taoist Baolin, are you willing to cut a strand of black hair and give it Royal Keto Gummies Review| Don't Buy Until You Watch This! [gcmyqxty5]
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Wisps of incense curled up, but then fell slowly, each with its own height. He was probably someone who used ancient methods to entertain the gods and seek immortality.Of course, they shouldn t take the old Taoist title that is too famous. Generally speaking, it doesn t matter. Confucian Temple The academy couldn t manage it, and the local court didn t want to.
Wu Que and Cheng Yuanshan were both unable to attend the more private and higher level Luohuayuan meeting.Zong Xuequan sneered and said, How dare you provoke Yang Qing, the Phantom Tower Doesn t this guy know whether to live or die Song Yue, on the other hand, sneered.
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Chen again, where is Mr. Chen s current BE CAREFUL! Apple Keto Gummies Reviews Australia- Apple Keto Gummies Work? Apple Keto Gummies (2022) [bx5t6lle4]
level of martial arts Mud embryo, wooden body, mercury. Heroic soul, heroic spirit, courage. Golden body, long journey, mountain top.Jun Qian looked helpless. The old scholar smiled and said, Don t talk nonsense, don t worry. In the future, Bai will always have a moment of enlightenment, and then just keep the Taoist heart and never retreat, that s enough.
Unfortunately, it turns out that you still can t save yourself. Ma Zhan asked How to say. Chen Pingan Pretending to be surprised, he exclaimed and asked How to say it, how to say it, are you going to ask me next, Shanzhu Chen, how to talk about it, how to talk about it Ma Zhan was speechless for a moment.
Jun Qian smiled and said, Promise. If I had known that I would not come to see Ma Zhan, I should have given my junior brother a headache.Chai Xian outside the door and asked him where he came from and whether he knew the magic of the immortal family that soars into the clouds and rides on the mist.
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felt that the opportunity for this elixir to be created really lay in what Taoist Wu called a piece of mugwort.The green shirted swordsman smiled gently, Then can I treat you to a drink Can you help me settle the bill The man smiled openly and said, That s a good thing.
These things, both on the mountain and down the mountain, are very lacking, and we know very little about them.We outsiders think that at his early forties, he is He F1 ACV KETO Gummies Reviews Scam Shark Tank, Oprah Winfrey [kbzniljc2]
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Pei Qian grinned. Chen Ping an and Liu Taozhi said goodbye, shrunk to the top of the wall, then jumped off the wall with Pei Qian and walked towards the small house.The Taoist priest said Then first Settle the account. Yu Shiwu turned around and asked, Yanshan, how many people in the picture are from your Ma family Ma Yanshan reported a number, six.
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paused for a moment, and said with a smile In Aquarius Continent, regardless of north or south, I have the final say on many things.
The wine table is all supported by others. Remember Yu Shiwu s previous title, Master Chen Ma Yanshan finally came to his senses, Are you Chen Ping an Chen Ping an nodded and said, It s me.The white haired boy who had been temporarily removed from the alliance happened to be here too, laughing and jumping up and down with his disciple Yao Xiaoyan, comparing ⚠️TRANSFORM KETO GUMMIES - Does It Work? Watch This Honest Review & Find Out -Transform Keto Gummies [hnt5d8dbi]
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you have robbed my husband of his martial arts fortune I don t know how high the world is, how many times have I been the strongest, how many martial arts gifts have I obtained.
The answer is Pei Qian. So Cui Dongshan was a little confused. Pei Qian said softly I originally thought it would be a small surprise for Master, but now it s fine.
You and I have a good relationship. Bai Xuan will answer all questions. Pei Qian came to the sword worship platform before, and Bai Xuan instantly Dumbfounded, he was worthy of being the leader among the nine children from his hometown.In the Ma family, they had the honor of Ma Yuemei, and they had aloof status. They were all good martial arts talents selected by the masters Apple Cider Vinegar Keto Gummies Weight Loss Review l Benefits l #link #description #shorts [twilo34kt]
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intact and only manipulate the mind of the cultivator She knew very well that as long as Chen Pingan was willing to erase herself and fill up the lake in her heart, her whole self would become a blank sheet of paper in a sense.
Of course, there is also the replacement of Tuoyue. Shan Dazu became the co master of the barbaric world with outstanding swordsmanship.In front of Chen Ping an, he took a trip to Yuxuan Kingdom and had his revenge avenged. As for her. If a person compares with another person, it will irritate a person to death.
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poplar blade on her waist, and the dull looking Bao Fangzhai, both just nodded to the young hermit official, Chen Ping An also nodded in greeting.Headmaster Lu, who had a kind look on his face, looked at this.
heavenly immortal embryo who had just arrived in Bai Yujing a few years ago A sneer appeared at the corner of Jiang Zhaomo s mouth.
The green city had one of the ten major caves, two of the thirty six small caves, three of the seventy two blessed lands, and six dynasties.a martial artist at the top of the mountain. Ultimate Keto Gummies: [HOAX REVIEWS] "Price or Alert [5ls9ep5gf]
Li Liu thought for a while, shook his head and said, It s hard to say.
Once this happens, in the eyes of some of the people who have been favored, it will not even be as refreshing as the former.At that time, Chen Pingan was kept in the dark anyway, but Qing Tong found it very Kiss My Keto Keto Gummies Review | Keto Gummies | Keto Gummy Review [5bjtxn8qq]
interesting. Chen Pingan said with a smile Seriously I can discuss with Zhu Lian and open a copy of Mirror Flowers and Water Moon for fellow Taoist Qing Tong.
Gu Can was young at that time, so how could he talk about having a Taoist heart but not a Taoist heart What did Chen Pingan tell you about the previous sentence Yes, I have a sharp blade and a murderous intention since I started , right In that Shujian Lake, which can be regarded as a little wild world , there Are Apple Keto Gummies Really Good Truth Exposed Apple Keto Gummies Reviews 2022! Apple Keto Gummies [v4x304kaf]
is a Nascent Soul Realm water dragon who can be recognized as the owner.
At first, Zhengyangshan thought that the next sect would be in the bag, becoming the first person in the history of Aquarius Continent to have a lower sect.Qing Tong had a strange feeling in Total Fit Keto ACV Gummies 'Shark Tank' Scam and Reviews, Explained [zrzhvgmpg]
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uncertain. Don t you young people like to lie down and enjoy themselves Can. No problem at all. Earlier, when Xiao Mo s sword light broke the restriction between heaven and earth, Chen Ping an actually used the bird in the cage plus the moon in the well to send a message to the old master with a flying sword.
Wu Yi pretended not to hear the thorn in the young official s words. She leaned against the pillar, crossed her arms over her chest, and sneered.Lord Chen, who has ever seen someone stick a stick of incense in the mud Qing Tong muttered The tigers of Aquarius Continent are like this.
Cai Jianxiu s support, but with the background of the Dayuan Dynasty Chongxuan Office, in this kind of matter, they will definitely try their best to support Situ Jindang, who is in Shuizheng of Jidu Shangsi Temple, so he still has no chance of winning.A bronze candle stand that can hold two candles, high and low. Finally there is a green whisk. In addition, there are some relatively mediocre and cheap treasures, which are numerous in number and have not Kelly Clarkson Gummies Scam for Weight Loss [4l9morxdg]
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The Holy Master smiled and said Is this a false alarm After all, on the Loushan side of Huangliang Sect, the old blind man must have heard what Chen Pingan and Nen Taoist said at the door of the house.Otherwise, it will be like that Wei She, who failed to break through the realm, and his Taoist heart was dusty.
Of course, it can also be regarded as the old scholar s saying, Those who know themselves do not blame others, and those who know their fate do not blame the sky.
Por Clayton Da Silva | Director de Soluciones y Logros para LATAM de Zendesk.