Por Donny Aguilar, gerente de Anagram para Latinoamérica.
La calidad de inventario en las compras programáticas y la transparencia de las fuentes de este inventario son los principales temores de las grandes marcas en cuestión de publicidad digital. Es cierto que se podrían estar arreglando vallas en cuestiones de privacidad a través de adblockers, eliminar el tráfico fraudulento, publicidad molesta e intrusiva; los cuales afectan el desempeño de las campañas publicitarias y la percepción que tienen los usuarios de la marca. Pero la transparencia -o la falta de ella- sigue siendo un problema en México.
La razón por la que hay problemas de transparencia en el mundo de las agencias es porque las agencias juegan con los márgenes y no son capaces de transmitir cuál es su valor real, en lugar de tener esa conversación con sus clientes sobre el valor que están proporcionando, las agencias encuentran maneras de obtener lo que creen que es su valor del ecosistema digital. En algunos casos puede ser una cuestión de márgenes no revelados, en otros es el double dippin o rebates. En el mundo digital parece que a veces, las plataformas tecnológicas se aprovechan de su relación-directa con sus clientes para hacer un poco de skimming.Todo esto se reduce a “opacidad”.
Cuanta menos transparencia exista más difícil será desarrollar una estrategia exitosa y ejecutarla. Como agencia es importante entender lo que sucede en cada uno de los canales de anuncios, pero principalmente para los anunciantes para evitar perder o “dejar de ver” información que de alguna u otra manera nos ayudaría a tomar mejores decisiones. Creemos que la falta de transparencia inhibe a las grandes marcas de aprovechar todo lo que la compra programática tiene que ofrecer. Las agencias deben empezar a establecer contratos de plataforma directa con sus clientes en lugar de actuar como intermediarios y sobretodo operar con “transparencia radical”.
Para los anunciantes el tener la capacidad de saber exactamente cuánto de sus presupuestos de medios se destinan a gastos de trabajo; cuánto va hacia el servicio; cuánto está siendo absorbido por los costos de tecnología y el hecho de acceder en cualquier momento a la información, es el sello de confianza imprescindible para una larga y sólida relación de negocios.
Descubre cómo transformar la cultura digital y lograr que las herramientas se conviertan en aliados estratégicos.
Digitalizar no es suficiente.
Muchas empresas invierten en tecnología de punta, pero la resistencia de los equipos sigue siendo el mayor obstáculo.
En la planificación de la cadena de suministro, la adopción tecnológica empieza con liderazgo, no con software.
En los próximos meses estaremos emocionados de tomar las lecciones aprendidas en este vuelo para continuar el programa Aquila en su progreso y su fin de unir al mundo mediante la conectividad.
Esta nueva dinámica exigirá un servicio al cliente mucho más riguroso, ágil y expedito, especialmente porque las nuevas generaciones realizan un uso más intensivo de los dispositivos como teléfonos inteligentes, tabletas o computadoras portátiles.
Los clientes exigen entregas rápidas, seguimiento en tiempo real y un servicio impecable.
Asegúrate de que la última milla de tu cadena de suministro sea un punto fuerte, no una debilidad en tu empresa.
This also shows that Sun Ming s courage is comparable to others, otherwise he would not care about these things at the moment.In Li Yunlong s words, the beheading was the punishment for Zhu Ziming s traitor, and the burial was for the sake of his former comrades in arms.
If it was in the past, when the Jinsui army was not equipped with rocket launchers, the devil s tank could be said to be the king of the land, and no one could stop it when walking sideways on the land of China
If you want to blow it Cbd Gummies 25441 For Ed Where To Buy A Retailers Guide up, you have to hold a cluster Grenades and dynamite packs rushed upwards.
Because this is a war, and Charlotte Web Cbd Sleep Gummies A Comprehensive Guide To Better Rest 9249 Brcle a war cannot be stopped just because you know you can t beat your opponent.Li Yunlong responded with Wang Xuexin s original words If you don t like it, let s officially change back to Citi If you want a gun or a pistol, you choose one The battalion commanders fell silent after hearing this
Only a fool would choose a pistol. A gun is something that can be used to fight devils on the battlefield, and everyone knows that the arsenal can produce this kind of gun and bullets.
Eagle sauce took off 16 B25 bombers from the Hornet to attack Tokyo.If you want to defend Zhongtiao Mountain, you must occupy Yuncheng
Step by step, it has developed into the current situation.
After Sun Erwei returned to the office, he used the radio to have an interesting conversation with Colonel Perris of the Defense Science, Technology and Research Agency Colonel Sun Erwei said, Do you still remember the amphibious landing craft we developed Of course Peris Colonel Rees Understanding The Benefits And Effects Of Green Acre Cbd Gummies 135 replied Do you have any plans The Eighth Route Army needs them I advise you to give up this plan, because it is too late.
The Type 1 tank cannot be considered a new tank because it is an improved version based on the Type 97 tank.End of this chapter What surprised Wang Xuexin was not these, but a team of dozens of Yingjiang soldiers who came with the equipment.
At the same time, Eagle Sauce urgently needs to set up a The Benefits And Effects Of Cbd Infused Gummy A Comprehensive 94 Guide Eqbrl hero to become a model for the soldiers and civilians to boost morale, so Doolittle should not be allowed to have trouble.To outsiders, this journey was very short and ordinary.
The reason why Wang Xuexin hesitated was just to add some chips to his hand.The wingman actually knew that what Maruyama Kihara did was suicide, but he still had to say yes and followed Maruyama to dive.
Just confused, and this operation When I thought about it later, I thought it was normal
Zhu Zhenjiang was from the Jinsui Army, and it was common for the Jinsui Army to snatch a pair of shoes from their subordinates.Little Northeast Li Yunlong asked Even if Yunjing County is short of troops, even if we take Yunjing County, what should we do after we take down the county Keep Yunjing County and other reinforcements This is the territory of the devils, and there are no reinforcements Li Yunlong What this means is that Yunjing County is Lazarus Naturals Cbd Tincture Reviews 68 A Comprehensive Analysis VsscpWyld 99 Cbd Sleep Gummies Natural Sleep Aid With Cbdcbn Ratio part of the devil s blockade outside the mountainous area.
into the hands of the army. Then Wang Xuexin spread his hands and said, Now, do you still think it is useless End of this chapter It s just ammunition Wang Xuexin Calming 5352 Your Canine Companion The Benefits Of Cbd Gummies For Dogs To Calm Down Ixjqz looked at Sun Erwei who was in a daze, and then said If you use this Think about how much trouble you can save by using an amphibious landing ship to transport tanks and artillery Sun Erwei nodded after listening.
At this time, the target has already flown out of the bombing range and may even have completed the bombing and left.At this time, if you want to change the ghost cannon shells into rockets, all you need to do is to weld the ghost cannon warhead to the rocket propeller, and that s it.
At this time, artillery fire should be used to separate the enemy s infantry and tanks Bloom Cbd 860 Gummies For Hair Growth Benefits Research And ReviewsFireball Cannabis Gummies Review Flavor 18742 Potency And Experience so that the tanks cannot be covered by the infantry, and then the demolition team will rush to the tanks from the dead end of the firepower to blow them up.Because this is a handicraft workshop where several soldiers who had been blacksmiths and carpenters in the army gathered together to organize the soldiers to use their spare time to make mines.
Of course, Li Yunlong was extremely happy. Because they are uniformly equipped with Springfield rifles, not to mention other things, the pressure on logistics is much less.If the Eighth Route Army refused this request because they did not trust Sun Ming, a crisis of trust similar to dominos would soon form.
After this month, that is
nearly 700,000 hairs, making a fortune 29 Wyld Peach Cbd Gummies Benefits Reviews And Expert Insights now At this time, Zhang Wanhe sighed, and said worriedly It s a good thing to have a large output, but a large output
means that our bullet casings are consumed quickly, and the production may bottom out in more than a month This is impossible Li Yunlong said We have to find a way to fight the devils a few times, and the more we fight, the more bullet casings we can pick up Li Yunlong s hands were actually a Understanding The Benefits Of Healthline Cbd Gummies For 24220 Stress And Pain Relief little itchy.
At this time, the former two cooperated in the war of resistance, and the Eighth Route Army was also an expert in guerrilla warfare in mountainous areas, so they could lead them to deal with the devils in this area.fuel, logistics personnel, and Navigating Life With Rheumatoid Arthritis Treatment 01282 Management And Support hired pilots, etc. Even so, the role that these hundred aircraft can play is likely to be very limited
Wang Xuexin understands the reason for this. Buying an airplane is a big project.
But Zhao Gang is very firm on this point. Comrade Sun Ming Zhao Gang said, I hope you understand one thing.But how difficult it is
If it is not related to Ying Jiang s vital interests, I am afraid that this batch of equipment will be delayed again and again or even disappear.
The battle on the battlefield does not need to have this burden.Therefore, Mao Xiong s deal with the Eighth Route Army is obviously very cost effective.
His eyes were already as black as ink, and his face was densely covered with black patterns.Zaun responded indifferently You should be glad you saved your life.
Zu an Gao Ying The group returned to the hotel and reported to Sang Hong The harvest of this trip.Zaun couldn t help frowning, he couldn t wait any longer, Where To Find Cbd 92003 Gummies A Comprehensive Guide Qrdko otherwise there would be problems with the seventh place in the gold medal.
He took this opportunity to hold Qiu Honglei s soft waist, quickly leaped to the distance, and disappeared into the forest in the blink of an eye.Zu an ordered directly. The guards were stunned for a moment, then overjoyed, and surrounded Fei Xun one after another.
Yun Jianyue said with a smile Why, do you want to be a sister, that s not possible.At the same time, I still have some regrets, I am afraid that I will never have the chance to see my sister in law s body.
Although he didn t write this poem, but now New Age 32 Cbd Gummies that so many people are looking at him with admiration, he still feels a sense of relief in his heart.Zaan said Then you guys go, I won t go, I went out to investigate last night, I was too sleepy, I ll catch up on sleep.
This place is in the middle of the snowy mountains, and there is no outsider to disturb it.Who is it Zaan and Yu Yanluo tacitly paused the topic.
The Zhenyuan Chamber of Commerce has not experienced any big storms for hundreds of years.She gasped, and hurriedly continued to look down. With her current mental strength, she read the book very quickly, and finished it very quickly.
Zu an said lightly, And according to what you said before, the city massacre happened after you came What Does Full Spectrum Cbd Gummies Do A Comprehensive Guide Tifyh 50386 to the capital, and you are not with those monster races, so how do you know what they think Kong Nan Wu s expression changed.He never thought that he would actually encounter it one day.
I don t believe that this man won t be soft and hard.He s Chu
um
Qiu Hong burst into tears, and she couldn t care less about other things at this time.
Is the Grand Master just doing whatever he wants I have an imperial decree on hand It s a pity that these can only be complained in his heart, he doesn t want to offend the Grand Master at this critical moment Of course it Cbd 3080 For Ed Gummies Comprehensive Guide And User Feedback s okay for the two of you to visit Yu Yanluo, but you can t bring your followers.
Sun Ji was almost overwhelmed by his wit. Yang Long showed a strange look on his face, thinking that he still underestimated the young master.The two became more and more cautious. Fortunately, there was a jade cong in Zu an who could open the perspective map, and Pei The Benefits And Effectiveness Of Kirkland Adult 629 Multivitamin Gummies For Overall Health And Wellness Dleob Mianman was also a leader of the younger generation, so they avoided all the hidden whistle along the way.
Zaan hissed to take a breath, the woman s small mouth usually looked gentle and soft, but it hurt more and more to bite.After Zu An left, Rong Mo in the room looked at Bi Linglong who was distracted and asked, Princess Concubine, what s wrong with you
Let s say that after Zu Day Test Trident 1853 Cbd Gummies For Anxiety Relief Results an came to the imperial study, he was secretly relieved to see the smiling Eunuch Wen.
Although it is a bit exaggerated, it can also explain the energy of the Yu family in Yunzhong County.This cold pool is so cold, it s not unusual for it to freeze.
Zuo Su is not dead, everyone in the arena will feel at ease At this time, the man in black robe who was sitting at the farthest end also spoke, his tone seemed to be a bit sarcasm.After leaving the Great Gobi, the scenery behind is not so desolate, and you can encounter some scattered small towns along the way from time to time.
I ll give you the antidote, so you won t worry about any problems.If you refuse to promise to find out and apologize, then I will Just refuse your search, otherwise it will be unfair to me.
Although his actions were conspiracy, the forces of all parties compromised and did not announce the details to the public, preserving his reputation, firstly to appease the forces that have been loyal to the prince over the years, and secondly, to have an explanation for King Peacock Ming.He thought that he was better because of his background, so he became the crown prince.
Seeing that the shield he was relying on was shattered, Chisel Teeth was startled, and he had no intention of resisting.So she was very frightened, the other party could support the little prince, as well as other people, the connection between the two was so fragile, so fragile that she didn t know how to tie him to herself completely.
When did this ice stone girl become so eloquent Naturally, Zaan wouldn t be so stupid as to get involved, he greeted the three girls and jumped into the water.Zaun shrugged, looking like it wasn t my dead son anyway, and Yi Chun was so angry that he was about to vomit blood.
After a while, it was Kong Nanwu who talked about Zu an s trip to Purple Mountain.In her impression, Wang Shuyang should be the top existence in the agricultural world, even Jijiu in this respect He may not understand.
What kind of ability Duan Tianchou s pocket figure can Bio Lyfe Cbd Gummies The Latest Innovation In Natural Health 89 Supplements be vaguely seen in the mirror, he is rampaging inside, but unfortunately he has been trapped in the mirror world, and can only be furious at the Great Elf King incompetently.After several people got into the car, the car sped out instantly and rose into the sky.
After he finished speaking, he looked affectionately at Princess Sauron nearby, only to see that she was looking at Zaun with an idiot look on her face, and she felt as if she had suffered a critical blow.At this time, the Great Elf King raised his chin proudly These cumbersome things are too much work.
It is legitimate for the little prince to succeed to the throne, the second prince must not mistake himself Zu an raised his sun shooting bow, which immediately elicited exclamations from the second prince s camp.And I have to say, this kid seems to be quite handsome
How many years have I not seen Di Cbd Gummies Penis Benefits For 015 Male Wellness Jun It s been so long, I don t seem to remember it.
Fortunately, he is very satisfied with Zu an. He is both a daughter s man and a daughter in law s man.In order to fight for a right or wrong, they often fight when they disagree with each other, causing heavy losses to all the sects of the Nine Sects.
He is now counting on his daughter to have a good grandson, and his father s demeanor is enough to comfort him for the rest of his life.Although she has a good impression of Zaun, she is a mother first, and she must be more concerned about her son s vital interests.
taste. Seeing his sincerity, Yan Xuehen s expression turned pale It s so good, otherwise Chu Yan is really trusting you.But as soon as he appeared, those snake heads were extremely vigilant, and immediately several snake heads bit him one after another.
Even the Demon Emperor can be killed, and it seems that it is no big deal to forge a magic weapon.Yun Jianyue was a little distracted, and it was almost impossible to repeat their miracle, because basically no one in the world would trust their companions so Full Body Cbd Gummies 300 Shark Tank Benefits Reviews And Safety much, and completely open their bodies to each other without taking any precautions.
In the previous life, I saw some popular science water knives in videos, which really cut iron like mud, but I didn t expect Kirkland Adult Multivitamin Gummies Reddit A Comprehensive Review Of The 5797 Popular Supplement Tlprr to see it with my own eyes today.This kind of battle was a bit hopeless. But Yun Jianyue said It s okay, have you noticed that the color of its new snake heads has faded a bit, and I just calculated that the two new snake heads take a little longer to grow than the first one.
Bat, I m in trouble. Jie Jie Jie There was a burst of shrill laughter, and a huge bat suddenly flew into the air.The other party s reaction Not as the Little Demon Empress expected, she smiled and nodded at them, and then walked out gracefully.
Changchun wood must be at least three feet long and one foot wide, and Yin magic sand must be at least half a catty.If he was attacked by the other party, it would not be worth the loss.
fastest update Do you have such a close connection with the Demon Suppressing Army You even know about the mission that will be released in a few months Lin Haoming said in surprise.Miao Dingkun slapped his thigh and said helplessly Isn t it because Jinhu County captured Liu Tianbo, the Get Ready To Groove With Gentle Groove Cbd 79 Gummies The Shark Tank fourth head of the The Benefits Of 14098 Mens Alive Gummy Vitamins For Overall Health And Wellness Jfoye Jinfeng Gang, and sent him to the city yesterday, and now he is locked in the torture room The most important person among the three major water bandits, I have to report it It turns out that it is Liu Tianbo s matter, so I really have to report it, but this is good news.
Chang Yuan pointed directly at the barrier of the boundary zone behind him and said, Brother Lin, have you forgotten that only the God Profound Realm can enter the boundary zone However, entering inside is also very dangerous.I need to know when you leave At that point, I did those things Yan Yuyan suddenly changed the subject, changed from being silent or angry before, and became extraordinarily calm.
Time s reaction. fastest update How can Lin Haoming be easily seen by the person in front of him He only showed a slight smile on his face for the other party to see, and said How long will it take If it takes longer, you can t let me wait here Of course No, my lord, please go to the side hall to rest for Finding The Best Source Lucanna Farms 9137 Cbd Gummies For Optimal Health Benefits a while, and when the city lord summons you, I will pass on the humble post immediately Seeing Lin Haoming like this, Liu Feng immediately continued to smile.
The two poisonous dragons are more than ten feet long, with a blue black body, a single horn on the head, green eyes, and occasionally open their mouths, and their sharp fangs can be seen.There are only three treasures, and there are so many people present, so it is natural to take care of some fellow Taoists.
Guess it, and there is no need to hide it. The sound of the incantation lasted for a full hour, and then it suddenly stopped, and those who were affected by it were freed from the Does Cbd Oil Expire Shelf Life And Storage 144 Tips mental agitation.Yes, Master Yuan, if the master knows, sir
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Because Lin Haoming delayed for a little time, the sky had already gradually darkened by the time they arrived at the Demon Fort, and the three of them didn t waste any more time, and went directly to the place where the exchange meeting was held.Zeng Wending replied neither humble nor overbearing.
Fellow Daoist, do you have any good things Shan Yue asked in surprise.Of course, after the blow , the jade talisman will definitely not be able to last much longer.
Unless you are a heavenly king in the Tianhe Realm, even if you come from the Taixu Realm, it will be difficult for you to be more than three feet above the ground.In addition, he will also give generous pensions. All the soldiers who died or were injured in this battle will be given sufficient pensions.
Lin Haoming held a cup of fragrant The Best Cbd Gummies For Anxiety And Adhd 87 A Comprehensive Guide tea and tasted the tea that Shu Siyue brewed by himself, while in front of him, Zhou Mengli was also tasting the fragrant tea.However, Lin Haoming smiled and said When Lin was in Kun County, he also worked as the master of the criminal house for a long time.
the positioning effect of this bracelet is gone. It seems that this imaginary bracelet is the prison uniform of us prisoners.Once you fire the cannon, do you think you can escape Facing Lin Haoming s words, Shi Chuanxiong suddenly sneered.
