Por Sergio Muñiz | Director Sales Enterprise & Cybersecurity Latam.
En esta época de fin de año el flujo de personas en centros comerciales va en aumento y realizar compras se convierte en un problema, por lo que las compras en línea se han convertido no solo en una moda, sino en una ventaja para aquellos usuarios asiduos a las comprar o aquellos cazadores de ofertas. Sin embargo, también representa un riesgo para la seguridad de los usuarios o empresas que utilizan este tipo de métodos de compra.
A lo largo de los años las campañas organizadas por ciberdelincuentes han tenido una clara evolución adoptando las mejores prácticas empresariales y estableciendo negocios con el fin de aumentar la eficiencia de sus ataques sobre las empresas y los consumidores, haciendo un cambio organizacional para beneficio propio, hoy en día la preocupación no debe ser si seremos víctimas de un ataque o no, si no cuando pasará, esto ya es inminente, explica,
Hoy en día son varios los sectores víctima de estos ataques y uno de los que han sufrido constante y crecientemente es el comercio electrónico, el sector minorista o de retail, debido al manejo de grandes volúmenes de información.
La tendencia por las compras en línea se encuentra al alza y esto permite que sectores de negocios que antes no eran foco ahora se mantengan bajo ataques, afectando grandes ecosistemas. De acuerdo con cifras de la Asociación Mexicana de Internet a partir del 2015 el comercio electrónico tuvo un salto importante en un casi 60 porciento, registrándose ventas por 16.22 billones de dólares o 257 mil millones de pesos. Asimismo, se estimó que siete de cada 10 usuarios de internet en México realizaron al menos una compra digital entre mayo y julio del año pasado en alguna página internacional, colocando a Estados Unidos como el país con mayor compra internacional.
De acuerdo con un estudio realizado por Gemalto en 2017, el Breach level index, durante la primera mitad de 2017, hubo 918 infracciones de datos en todo el mundo, en comparación con 815 en los últimos seis meses de 2016. Eso representa un aumento del 13%. De estos, el robo de identidad representó tres cuartas partes de las infracciones de datos, un aumento del 49% en comparación con los seis meses anteriores. Donde encontramos que uno de los métodos más utilizados para realizar estos ataques fue a través del correo electrónico en donde la relación pishing/ correo electrónico fue de: 1 de cada 680.
Navidad es la época en la que la mayoría de los compradores optó por el internet, es decir el 65 % lo hace en esta temporada, el 53% durante el buen fin y el 43 % durante el día de las Madres (Asociación Mexicana de Internet)
Las llamadas Amenazas Avanzadas son otro reto de seguridad más grave al que se enfrentan las organizaciones de Servicios Financieros y las empresas de Retail, al igual que amenazas de código malicioso donde al usuario le llega un correo con información de alguna tienda de retail conocida en el cual se le solicitan datos personales o bancarios y ahí es cuando cae en la trampa del phishing para robar información o por el lado del malware al abrir los correos maliciosos.
Los consumidores se han vuelto más inteligentes, analizan las diferentes opciones y se decantan por compras donde la información, la seguridad y la atención al cliente, les permiten realizar una compra segura y rentable. Durante todo el mes de diciembre se están registrando grandes cifras de tráfico; al tiempo que en estas dos semanas que aún quedan de diciembre, con la previsión de ventas de productos navideños estima un crecimiento en comprar por internet por ello proporcionamos algunos consejos útiles para mantener seguro el Sitio Web de su Negocio:
Checa que las direcciones del navegador tengan el famoso HTTPS o el ícono del candado cerrado antes de compartir datos personales y prefiera digitar el nombre de la página directamente en tu navegador comparándolo con darle click a una liga que recibas en un correo, que pudiera ser fraudulento
Asegúrate de que el sitio sea genuino en la barra de direcciones y cerciórate que cuente con datos de contacto o atención a clientes
Si el sitio Web cuenta con certificaciones que te garantice que es legitimo
Es necesaria para identificar los sitios disfrazados y saber cuándo una oferta o promoción es muy buena para ser real.
Usa contraseñas fuertes. Es primordial que tus contraseñas combinen MAYÚSCULAS, minúsculas, además de números y caracteres especiales.
Protege PC, Lap top, Smartphone, y/o Tablet con servicio de seguridad integral y fácil de usar.
Protege las visitas de tus clientes a su página web mediante la implementación de SSL en todas las páginas de su sitio
Genera confianza en tus clientes con la barra de navegador color verde mediante el uso de certificados SSL con validación extendida para asegurar los servicios web públicos y muestra las marcas o sellos de confianza reconocimiento en lugares visibles dentro del sitio web
Estar pendiente de intentos de conexión a hosts maliciosos, sospechosos o conocidos desde tu servidor
Implementa seguridad física para proteger sus archivos contra robo
La necesidad de proteger la información es cada vez más importante, por ello es siempre necesario hacer una reflexión para tomar conciencia de los posibles riesgos a los que nos enfrentaremos y poder ir adelante de los cibercriminales en todos los frentes, usuarios, empresas, gobiernos.
Para garantizar la seguridad adecuada, todos los dispositivos requerirán una protección sólida equitativa, incluidos los dispositivos personales que interactuan con múltiples redes.
Estas 10 empresas no solo lideran en términos de ingresos y empleados, sino que también destacan por su enfoque en la calidad, la sostenibilidad y la innovación en sus cadenas de suministro. Su éxito es un testimonio de la importancia de una gestión de cadena de suministro de primera clase en el mundo empresarial moderno. Conócelas! Lee nuestro articulo completo aquí
El almacenamiento por contrato combina la rentabilidad del almacenamiento público con servicios mejorados y seguridad exclusiva. Sin embargo, antes de firmar, las organizaciones deben evaluar todas las opciones para asegurarse de que este tipo de almacenamiento cumpla con sus objetivos y prioridades. La elección correcta garantizará la eficiencia y el éxito en las operaciones de su negocio industrial.
El big data desempeña un papel vital en los procesos de toma de decisiones para las empresas, proporcionando información completa sobre el comportamiento del consumidor.
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Yu Yanluo shook her head slightly The relationship between me and him is not good, it s just a little closer than ordinary people, but after all, we have been husband and wife for so many years, so naturally I don t want to see He had an accident.Yu on weekdays, how could they let go of such a great opportunity now.
Zaan thought, Uncle Ming and Jian Tai were singing together, the two probably colluded together long ago.
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This is the first time Lin Haoming has encountered such a thing, but it also shows the effect of this crystal bead.This place is not far from Liangyi Island. In fact, the eight islands around the whole Liangyi Island are of similar size.
Are you looking for an opportunity to join forces with her After all, after seeing her methods, I am not so sure about the person I will face next.It can even be said that most of the shops and sellers are mortals.
As long as Lin Haoming moved a little, he would activate it.There is no way to go along at all. Obviously, in the eight door sky lock formation, there is a restriction to prevent someone from teleporting away.
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Zhang Dao took the initiative to take out a blood red demon soul contract.If he didn t know that he had been tricked, he would be really stupid.
Okay, since you also have such a plan, let s meet here again after the auction is over.He was quite sure about his method of restraining his breath, otherwise the other party would not be able to determine his cultivation level just because of a little suspicion.
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It s just that the two of them have entered Gangfeng at this moment, and it is obviously impossible to chase them in.Although some are reluctant to waste merit, there is no need to think about it at this time.
Yours. Wind Wing also did not join forces with Iron Mountain.Damage can be repaired, but once a person is injured, then The consequences are naturally unimaginable.
Lin Haoming asked himself that he had never encountered such a thing since he advanced to the Nascent Soul stage.Me, I didn t do it on purpose, I thought there would be a lot of people going out together Amity Yulan was in a trance, and suddenly realized that he was uncontrollably speaking by himself.
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The chance of 20 to 30 is indeed not small. Lin Haoming originally had more than 50 certainty.Although you don t mind sharing it with your beloved wife, it doesn t mean others don t mind having more people participate.
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Lin Haoming didn t dare to be careless in the slightest.Hehe, Tianzheng. Fellow Daoist Lin is a mainland monk after all, so you can t discuss it with me, a monk from Shendao.
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Leng Feng came back to his senses, and he didn t dare to delay, he also walked in, this is a golden opportunity.Lin Xuan said, if it s not for you, then it s for me.
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From a distance, a white jade bridge emerged, connecting heaven and earth.At the same time, another elder next to him also took out soul jade cards.
The peerless sword light, like lightning, surrounded the sky and the earth, killing Lin Xuan and Gu Yue.Master Yan Jiu stretched out his hand and caught the ice phoenix fruit, and then he walked towards Xue Qi in front of him, saying, Xue Qi ,for you.
Have you been living in the heavenly space If so, it would be terrible.
Por Sergio Muñiz | Director Sales Enterprise & Cybersecurity Latam.