Por Ernesto Hernández, director de Zebra Technologies México
Imagínese lo siguiente: su hija espera ansiosamente el lanzamiento de la nueva muñeca “It”, un juguete que todas sus amigas están pidiendo y esperando recibir esta navidad. Desafortunadamente, después de una exhaustiva búsqueda en cada tienda de la ciudad, la nueva muñeca está agotada. No solamente se siente como el peor papá o la peor mamá del mundo, sino que además perdió la confianza en todas esas tiendas…si tan solo hubieran podido ayudar.
Las tiendas de retail de todo el mundo, incluidas las de Latinoamérica, enfrentan un aumento de la demanda durante la temporada de vacaciones, la cual va desde mediados de noviembre, hasta finales de diciembre. Durante este periodo, las tiendas tienen el reto de satisfacer la demanda con un eficiente control y manejo de sus inventarios, según los pronósticos realizados para la temporada. Atrás quedaron los días en que los inventarios y las revisiones de stock eran rastreados a mano.
Según la Federación Nacional de Minoristas, las compras navideñas continúan creciendo año tras año –se espera que las ventas navideñas del 2017, crezcan entre 3.6% y 4%-. Si bien esto puede ser una pesadilla, los minoristas deben ver esto como una oportunidad de crecimiento. A medida que el mundo va evolucionando, más consumidores usarán la tecnología para hacer sus compras de temporada. El comercio electrónico está progresando rápidamente, con cifras que demuestran que los usuarios planean realizar sus compras navideñas en una variedad de canales minoristas como páginas web (59%), tiendas por departamento (57%) y pequeñas empresas (25%).
Cuando los colaboradores de las tiendas están bien equipados con herramientas orientadas a los datos, los minoristas pueden convertir simples visitas a sus tiendas, en enriquecedoras experiencias de compra para sus clientes; mismas que se convertirán en ventas. Una experiencia positiva del cliente se traduce en lealtad, posicionamiento y recompra. ¿No sería agradable que los empleados de una tienda supieran exactamente lo que necesita basados en su historial de compra? ¿Qué pasaría si le dieran una selección de opciones de juguetes, según la edad de sus hijos?
Con los elementos de productividad aumentada, los datos de activos inteligentes y los robots, los minoristas están adoptando soluciones tecnológicas para mejorar dicha experiencia de compra. La trazabilidad de los activos proporcionará información y datos de análisis para que los retailers entiendan mejor las tendencias de sus clientes.
La capacidad de hacer seguimiento al inventario asegurará el cumplimiento al pedido de los clientes. Los sensores inteligentes tales como RFID (Identificación por Radiofrecuencia en inglés), permiten la entrega de los pedidos el mismo día, su recolección en tienda y/o envíos más rápidos, ya que equipos como los scanners de captura de datos en bodega y soluciones de IoT (Internet de las cosas en inglés), a través de las operaciones de la cadena de abastecimiento, facilitan cada paso del proceso. Los minoristas ahora pueden ayudar a los padres frustrados a encontrar el regalo perfecto con herramientas que alertan cuando se disminuye el inventario de cualquier producto, y así mismo rastrean las tendencias de compra basadas en el análisis del comportamiento general de los clientes y la demanda del mercado.
El nuevo Estudio Global del Consumidor realizado por Zebra, arrojó que al visitar la tienda, el 70% de los clientes se ha ido sin comprar lo que estaban buscando. Sin embargo, cuando se trata de problemas de mercancía agotada, los minoristas pueden recuperar seis de cada diez incidentes, ofreciendo descuentos u otras opciones de cumplimiento.
En los próximos años el enfoque de ofrecer una experiencia ejemplar al cliente seguirá cambiando con los avances en innovación y tecnología. Al profundizar en la era digital, los minoristas deben centrar sus esfuerzos en tres áreas clave: mano de obra, cadena de suministro y el cierre de la brecha entre lo digital y lo físico. A medida que miramos al futuro, los minoristas se deberán adaptar. Las soluciones de Zebra para el sector de Retail, están entregando valor a los clientes mientras se preparan para enfrentar con éxito la próxima temporada de vacaciones, pero a la vez, todavía hay oportunidad de mejora. De acuerdo con el reciente estudio de Zebra, el Retail Vision Study, el 72% de los minoristas planea reinventar sus cadenas de suministro con visibilidad en tiempo real, generada por la automatización, los sensores y los datos de análisis. De hecho, el 65% de los minoristas planea invertir en la automatización de la cadena de suministro e inventarios para el año 2021.
Las “Zebras” han comenzado a reemplazar a los renos como principales aliados de Papa Noel durante la temporada navideña. A medida en que el mercado evoluciona, la experiencia de compra agregará valor a los consumidores. Muy pronto Rudolph se llamará Zudolph. Será solo cuestión de tiempo.
Hoy, en un mundo repleto de ofertas de marcas y servicios, querrás darle valor a tu producto ofreciendo un trato cercano y personalizado y lo mejor de todo, es que puedes comenzar a hacerlo desde hoy.
La donación de Bayer fue el primer cargamento recibido en almacenamiento seguro en la Ciudad de México donado por Kuehne + Nagel International, que servirá como centro principal de logística para Direct Relief México.
La participación del ferrocarril en el transporte de carga en México ha crecido de manera continua y ha alcanzado niveles comparables con varios de los grandes sistemas ferroviarios del mundo.
La fabricación ecológica no solo es esencial para abordar desafíos ambientales, sino que también ofrece beneficios comerciales significativos, desde la reducción de costos hasta la mejora de la percepción de la marca y la atracción de nuevos talentos comprometidos con la sostenibilidad.
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There were no less than a thousand monks flying with swords above the foundation level Far more than the warriors and archers of the Golden Crow tribe.A young woman in a green dress appeared at Qianhong Villa.
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Ye Ling summoned all the spiritual beasts, and set up the Xiaosanqi Sword Formation, holding wind flags and Shura Demonic Swords, ready for battle.
However, they were separated in the formation on the third floor of Scarlet Flame Pavilion.Those who care about you the Full CBD Gummies: Benefits, Uses, and Reviews of Best Products
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However, as he watched, Lian Peng discovered something was wrong.
The Luoyue Palace was a first class Cangshan Cultivation Sect in the Cangshan Star Cultivation World, and techniques like the Qixuan Sword Manual were valued so highly.Lu Yu ignored the excitement of the Evil Slaughter Ancestor and felt as if he had found a treasure.
Lu Yu looked at the Xielu Ancestor, with a look of interest on his face, and said slowly Say When the Xielu Ancestor saw that Lu Zi was not blaming him, he immediately breathed a sigh of relief and spoke excitedly
Sure enough, as Lu Yu expected, the important news about the Evil Killing Ancestor was news about the way to other major star regions.
The aftermath of the battle would be unbearable On the other hand, Lu Yu was not frightened.Therefore, the Thousand Blades Sect is not easy to mess with and is also famous.
Seeing this scene, the Tianwai Sect leader and the elders felt a thump in their hearts.If something goes wrong, you will become a monster Maybe the Thousand Blades Sect has discovered some good treasure However, the people of the Thousand Blades Sect have always been arrogant and domineering.
For a moment, his pretty face turned pale and his beauty turned pale.He shook his head and didn t bother to argue with Lu Yu.
My ancestor, is it possible that you still have to watch from the sidelines What Zhang Guicheng, the head of Zhangzhou Palace, is also here In an instant, several of the supreme elders of Wanli Sect, as well as Lord Liehuo, Master Hanbing and other worshipers and powerful men of 2025 Fitness Trends: Cardio vs Weights for Fat Loss Among Young Adults
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In the expression of the incarnation god level god.
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This is really inappropriate Moreover, if little brother Lu Ziji hadn t taken action, maybe when he was in Scarlet Flame Pavilion, Yan My son has already fallen into the phantom killing array and Finding the Best Fiber Gummies for Men: A Comprehensive Guide to Improving Digestive Health (rFSil)
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Listening to his favorite little daughter He Yan er acting coquettishly and cutely, He Zhenlong felt helpless and said with a wry smile Okay, okay, it s really true.
It has been soaked in the blood of the strong and has reached the level of a top grade holy weapon As for Qian Rendong, the leader of the Thousand Blades Sect, after taking charge of Thousand Blades Peak, which is comparable to a top grade holy weapon, his strength is comparable to What Do Male Enhancement Gummies Do: A Comprehensive Guide (dEMpR)
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Mo has been resisting, blood mist bursts out from his body from time to time.Stop At this time, the lobby manager yelled angrily.
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Teacher Ke, we are here today. The first thing is to continue talking about the project That Midsummer.Somehow, it felt as if a fist had been punched on cotton.
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Not long after Zhang Sheng deleted these brush ads, Zhang Sheng received several more private messages.
Occasionally, a few people talk about this topic, but they just use it as a conversation piece.But the state was getting worse and worse, and it even started to go out of tune
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It seems that the goods will arrive over there around five o clock today.
Although Starlight Future was severely beaten by Shengshi Entertainment last year, a skinny camel is still bigger than a horse.Reaching a new strategic agreement
Before you finished listening, you were keenly aware that it was an opportunity.
Por Ernesto Hernández, director de Zebra Technologies México