Por Ernesto Hernández, director de Zebra Technologies México
Imagínese lo siguiente: su hija espera ansiosamente el lanzamiento de la nueva muñeca “It”, un juguete que todas sus amigas están pidiendo y esperando recibir esta navidad. Desafortunadamente, después de una exhaustiva búsqueda en cada tienda de la ciudad, la nueva muñeca está agotada. No solamente se siente como el peor papá o la peor mamá del mundo, sino que además perdió la confianza en todas esas tiendas…si tan solo hubieran podido ayudar.
Las tiendas de retail de todo el mundo, incluidas las de Latinoamérica, enfrentan un aumento de la demanda durante la temporada de vacaciones, la cual va desde mediados de noviembre, hasta finales de diciembre. Durante este periodo, las tiendas tienen el reto de satisfacer la demanda con un eficiente control y manejo de sus inventarios, según los pronósticos realizados para la temporada. Atrás quedaron los días en que los inventarios y las revisiones de stock eran rastreados a mano.
Según la Federación Nacional de Minoristas, las compras navideñas continúan creciendo año tras año –se espera que las ventas navideñas del 2017, crezcan entre 3.6% y 4%-. Si bien esto puede ser una pesadilla, los minoristas deben ver esto como una oportunidad de crecimiento. A medida que el mundo va evolucionando, más consumidores usarán la tecnología para hacer sus compras de temporada. El comercio electrónico está progresando rápidamente, con cifras que demuestran que los usuarios planean realizar sus compras navideñas en una variedad de canales minoristas como páginas web (59%), tiendas por departamento (57%) y pequeñas empresas (25%).
Cuando los colaboradores de las tiendas están bien equipados con herramientas orientadas a los datos, los minoristas pueden convertir simples visitas a sus tiendas, en enriquecedoras experiencias de compra para sus clientes; mismas que se convertirán en ventas. Una experiencia positiva del cliente se traduce en lealtad, posicionamiento y recompra. ¿No sería agradable que los empleados de una tienda supieran exactamente lo que necesita basados en su historial de compra? ¿Qué pasaría si le dieran una selección de opciones de juguetes, según la edad de sus hijos?
Con los elementos de productividad aumentada, los datos de activos inteligentes y los robots, los minoristas están adoptando soluciones tecnológicas para mejorar dicha experiencia de compra. La trazabilidad de los activos proporcionará información y datos de análisis para que los retailers entiendan mejor las tendencias de sus clientes.
La capacidad de hacer seguimiento al inventario asegurará el cumplimiento al pedido de los clientes. Los sensores inteligentes tales como RFID (Identificación por Radiofrecuencia en inglés), permiten la entrega de los pedidos el mismo día, su recolección en tienda y/o envíos más rápidos, ya que equipos como los scanners de captura de datos en bodega y soluciones de IoT (Internet de las cosas en inglés), a través de las operaciones de la cadena de abastecimiento, facilitan cada paso del proceso. Los minoristas ahora pueden ayudar a los padres frustrados a encontrar el regalo perfecto con herramientas que alertan cuando se disminuye el inventario de cualquier producto, y así mismo rastrean las tendencias de compra basadas en el análisis del comportamiento general de los clientes y la demanda del mercado.
El nuevo Estudio Global del Consumidor realizado por Zebra, arrojó que al visitar la tienda, el 70% de los clientes se ha ido sin comprar lo que estaban buscando. Sin embargo, cuando se trata de problemas de mercancía agotada, los minoristas pueden recuperar seis de cada diez incidentes, ofreciendo descuentos u otras opciones de cumplimiento.
En los próximos años el enfoque de ofrecer una experiencia ejemplar al cliente seguirá cambiando con los avances en innovación y tecnología. Al profundizar en la era digital, los minoristas deben centrar sus esfuerzos en tres áreas clave: mano de obra, cadena de suministro y el cierre de la brecha entre lo digital y lo físico. A medida que miramos al futuro, los minoristas se deberán adaptar. Las soluciones de Zebra para el sector de Retail, están entregando valor a los clientes mientras se preparan para enfrentar con éxito la próxima temporada de vacaciones, pero a la vez, todavía hay oportunidad de mejora. De acuerdo con el reciente estudio de Zebra, el Retail Vision Study, el 72% de los minoristas planea reinventar sus cadenas de suministro con visibilidad en tiempo real, generada por la automatización, los sensores y los datos de análisis. De hecho, el 65% de los minoristas planea invertir en la automatización de la cadena de suministro e inventarios para el año 2021.
Las “Zebras” han comenzado a reemplazar a los renos como principales aliados de Papa Noel durante la temporada navideña. A medida en que el mercado evoluciona, la experiencia de compra agregará valor a los consumidores. Muy pronto Rudolph se llamará Zudolph. Será solo cuestión de tiempo.
na cantidad excesiva de reuniones podría afectar la productividad de cualquier trabajador, hay que aprender a planificarlas, realizarlas de la mejor manera y únicamente cuando sea necesario.
La #demanda de entregas rápidas está en su punto más alto, y adaptarse a esta tendencia puede marcar la diferencia entre el éxito y el estancamiento. Con la entrega en el mismo día a través de crowdsourcing, tu empresa puede cumplir con las expectativas de los clientes, optimizar #operaciones y expandir su mercado.
Descubre cómo la entrega en el mismo día puede transformar tu negocio
Con la actual tendencia tecnológica a la miniaturización, el diseño y construcción de los nanosatélites acelera su paso en México, gracias al talento y entusiasmo de nuevas generaciones.
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However, after going down, he discovered that there were five thousand caves in the center of the earth.However, the strength of Master Sitian at the seventh level of the Golden Core is not much worse than that of the overlords on the high platform.
Seeing the willow sticks rolling towards him all over the sky, the One Horned Ghost King did not panic.The side of the wall next to the road is covered with mines dug by other monks.
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The young monk at the fifth level of the elixir was none other than Zhenren Guiyun, who once had a grudge against Qingyang.This is the common earth fire in the world of immortality.
Under this situation, Qingyang and Ghost Bird certainly became more and more courageous as they fought, but the Wasteland Demon Mouse was frequently injured.Wasn t the Ziyun Tongxiao Cauldron obtained at Danwang Mountain on Wucheng Island powerful enough It can create a pill pool that improves cultivation, and it can simulate the refining of pills.
But the facts are in front of you, and it s useless not to believe it.At this time, more than 200 people had gathered, almost all monks in the late stage of opening the pulse realm.
Qingyang has always been grateful to the One horned Ghost King for helping him a lot during this time, but for the One horned Ghost King, this small help is just a small effort.He was trapped by the phantom formation and was about to die.
However, this should be the opponent s limit. The power of the sword array is indeed slightly higher than his own, but it is not easy to win against him.After all, a natural and earthly treasure like the Nine Son Ghost Lotus was mature and caused a lot of noise.
Seeing that no one objected, Yuhun Mingzun said Everyone agrees with my suggestion.There were eight guards when they came. now there are only four people left, and the tent is much spacious.
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The performance of several people in the first seven villages is similar to everyone else.There are at least thousands of Qingming stones stored in the small cave.
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he deserves to be a master of alchemy Lin En sighed secretly, and then asked someone to bring the goods for this trade.
Although I had anticipated the horror of the potion before, I never imagined that the effect would be so overbearing and violent.It looks like it should be some kind of alchemy tool.
Harrov s expression became extremely solemn, and then he looked at Aurora and asked curiously.Raphael s face showed an expression of extreme astonishment.
It has to be said that the brains of these wizard apprentices are much easier to use than ordinary people.Its efficiency is more than ten times that of existing steam engines Linn replied affirmatively.
Several of the tentacles floating on the sea had been broken off, and blood and debris were scattered all over the sky.Fortunately, Lin En does not intend to carry it alone this time.
I ll be at the helm. Everyone, please go back to your posts, listen to my instructions, and raise all the sails Do you know anything about ships In such a big wind and wave, once all the sails are raised, what will happen The ship will capsize soon, and then all of us will die The helmsman who had been pushed away Sleep Gummies with THC and CBD: A Comprehensive Guide to Better Rest (iEcWE)
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Sir Messenger The Doomsday Cultists immediately seemed to have found their backbone and gathered around the red robed wizard.Teresa knew very well that she was just a three ring wizard with ordinary talent.
The entire Psychic Academy looks a bit gloomy and is covered by thick gray walls.Hearing this, Linn was also a Exploring Amplified CBD Gummies: Benefits, Science, and Usage Guide
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Philip continued to speak. Isn t this the prototype of a bank It already has the storage function of a bank, but depositing money here not only has no interest, but also requires additional payment
In this regard, it is more similar to a bank. Lin En was thinking this way, and soon discovered that the money exchange seemed to be particularly lively today.
The power of the Balrog s hand that Linn just used can only be described as terrifying.The wizards of the prophecy school who had just raised some hope were dumbfounded.
On the contrary, it made the halfling girl high spirited and read the design drawings very seriously.Lydia fidgeted left and right, staring at her reflection in the mirror with joy.
At this moment, Liu Wenge suddenly raised his body and kissed Lu Yu gently on the cheek.If you get hurt, you ll get hurt. Let alone hurt, even if you kill him, what can you do He didn t Buy CBD Gummies in Maryland - Legal, Benefits, and Reviews
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Shen Nanxing seemed to remember something and immediately shut up.Especially when they thought that all the girls who had gone out had not come back, they felt extremely frightened.
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Yes He is indeed very handsome. He is even more handsome than Xu Kunkun, the young Chinese hotpot from a few days ago.He was really stupid. However, the moment the two punches collided, Gena knew that he was wrong, and it was very wrong.
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This Kong Shanxiu is really terrifying, I m afraid no one in the audience can be his opponent.Jiang Yangzhou looked at Lu Yu with disdain, then looked at Officer Zhang and said, Old Zhang, don t let him continue to mess around.
Facing such a ruthless person and such a strong man, not giving in would only be humiliating and seeking death.Badak is the most proud disciple of Master Lage. His head lowering technique is extremely powerful and cannot be resisted by those pretty boys.
Others will never dare to enter The only way is to lure Lu Ziji out of China and set up an ambush to kill him It s just
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Zi Ji Compared with those cultivating immortal sects, what does Lu Ziji mean When this post was posted, it instantly became a popular post on the International Warrior Network, and countless people started arguing about it.I plan to go out for a trip, and on the one hand, I will stabilize my cultivation.
Wuzun Dacheng, I broke through from Wuzun Xiaocheng to Wuzun Dacheng Dong Caiying was dumbfounded And Xu Huxiao, Nie Yun and Pure Kana CBD Gummies: The Powerhouse of Women’s Health in Boston – Reviews and Results 2025
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Por Ernesto Hernández, director de Zebra Technologies México