Por Javier Abdala, Account Development Manager SAS México.
En la industria mundial del petróleo y el gas, existe un refrán clásico que aún se puede escuchar: “todas las perspectivas se ven muy bien…hasta que empiezas a perforar”.
Más allá de su ironía, la frase es un recordatorio de la incertidumbre que rodea al sector. Por ejemplo, según un estudio del Foro Económico Mundial (WEF, por sus siglas en inglés), la perforación de un solo pozo marítimo (offshore) implica una inversión de entre $200 y $400 millones de dólares, un gasto que quizá no sea retribuido ya que apenas el 25% de estos fosos se materializa en un proyecto rentable.
La dificultad para ofrecer certezas tiene su origen en la complejidad del sector. En las actividades esenciales de la industria (exploración, extracción, refinación y distribución), hay múltiples factores y riesgos que influyen en el desempeño general del negocio; y dichos elementos provienen de ámbitos muy diferentes -geología, medioambiente, regulaciones, nive les de consumo energético (por temporada y por país), logística, entornos geopolíticos y un largo etcétera.
En un contexto así, en donde un fenómeno atmosférico o una crisis gubernamental tienen el mismo poder para alterar la actividad del sector, la estabilidad parece una meta imposible. Sin embargo, gracias a las innovaciones en analítica avanzada, el sector del petróleo y gas ya está superando el reto de la incertidumbre.
Al utilizar analítica especializada en el nicho energético, las empresas -en todas las áreas y funciones críticas de negocio- aprovechan sus datos para monitorear las operaciones, detectar tendencias y prever escenarios, lo que les brinda una mejor capacidad de reacción ante las circunstancias del mercado.
Con Advanced Analytics, las organizaciones de la industria pueden realizar acciones como:
Interpretar diversos indicadores (información geológica, química, historial de perforaciones previas en la zona, etc.) para estimar el potencial de un pozo (de cualquier categoría, como aguas profundas, petróleo pesado, gas y petróleo de esquisto -Shale Oil, Shale Gas-, arenas de alquitrán); esto ayuda a calcular el riesgo y el monto de inversión, así como el lapso en el que se recuperaría el gasto.
Tener una visión completa y oportuna de todas las operaciones, y que abarque distintas disciplinas, departamentos y hasta subcontratistas. Con esta perspectiva única, las compañías vigilan el avance de las metas de producción, garantizan la seguridad de las actividades, dan mantenimiento proactivo a su costosa infraestructura (ya que monitorean el rendimiento de la totalidad de los equipos), y verifican el cumplimiento de diversas regulaciones, entre otros beneficios.
Bajo un modelo predictivo What if… (¿qué pasaría si…?), capacidad para realizar simulaciones que permitan prever el efecto en el negocio de múltiples situaciones; por ejemplo: una caída o aumento en la demanda de productos refinados y sus consecuencias en las cadenas de distribución (regionales e internacionales).
Definir estrategias verdaderamente integrales, ya que con Advanced Analytics es posible crear planes que consideran todos los procesos relevantes de la industria: exploración, perforación, refinación, gestión de reservas, distribución y comercialización.
Para las organizaciones de este ramo energético, dichas capacidades -que apenas son una muestra del potencial de la tecnología- significan el acceso a nuevas opciones de eficiencia, control y rentabilidad. Mejor aún: los beneficios pueden trascender las fronteras del sector.
De acuerdo con la investigación del WEF, para 2025, la industria del petróleo y el gas, gracias a la eficacia operativa que aportan las innovaciones analíticas, podría contribuir con otros indicadores muy valiosos:
Una reducción estimada de 54,000 barriles de crudo en los derrames causados por operaciones de exploración y extracción.
La liberación de 800 millones de galones de agua, líquido que la industria dejaría de utilizar y que podrá asignarse a objetivos de mayor impacto social.
Una caída del 3% en los accidentes y lesiones graves que se presentan en el sector.
350 millones de toneladas: disminución estimada en emisiones de carbono.
Al aprovechar las innovaciones analíticas, las empresas de este nicho energético descubrirán que la inestabilidad y la incertidumbre no son condenas inevitables, sino condiciones que se pueden superar. No importa lo que afirmen los mitos de la industria.
La solución de ingeniería de software integrada de Siemens para la industria automotriz finalmente traslada el desarrollo de software incorporado a su lugar apropiado, como parte integral del ciclo de vida completo del producto.
La tecnología ayuda a los fabricantes de dispositivos a lanzar al mercado de forma más rápida y rentable, y de alta calidad, consistentes en experiencia al consumidor en las aplicaciones y dispositivos Android.
Un solo negocio puede tener diferentes buyer personas; esto quiere decir que el mensaje tendrá que irse adaptando al perfil y necesidades de cada comprador.
El inventario gestionado por el proveedor VMI es una técnica de gestión de inventario en la que el proveedor/vendedor asume la responsabilidad total de optimizar y mantener el inventario mantenido por un minorista
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Wait The middle aged man s voice was indifferent. After he spoke, the four elders behind him also remained silent and focused their attention on the stone steps in front of the sword platform.It seemed that these boys were not lazy and had learned to predict.
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Yes I m retiring, old slave Zhong Xian bowed hastily, exited the room, and closed the door.
As the number of times he took it increased, the effect became worse and worse.If the four Nascent Soul Lei Xiu were only part of it, then the combat power mobilized by the Yuqing Sect was not just for investigation.
Today there are not many sword cultivators here, only two pairs are fighting.One of these three Shushan Tianxuan Treasure Pills is what you deserve, and you must put it away He turned to Li Shiming and said.
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He was very satisfied with the defensive effect of the color changing cloak, but the changing effect was so good that not even spiritual beasts could detect the abnormality, let alone human monks.Perhaps the major sects in the Eastern Qi Continent control several caves and use the caves to protect the sects.
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Patriarch Jinkai tapped his fingers, and there was a faint connecting line between him and the fourth grade Xuanjia puppet.In addition, Li Shiming himself is a monk in the early stage of Yuanying, and has reached the peak of the early stage of Yuanying in terms of physical training and spirit.
He was a senior brother and it would not be too late to distribute the trophies when he got back.Knowing the relationship between the seven sects, he naturally knew that even if Elder Ren was not the Jindan Elder of Tianhai Sect, he still had enough influence.
It also has good defense against the five elements of energy, but thunder and lightning are different.He brought Li Yuanba to a private room door. Before he could open the door, the door opened from the inside.
Once he left the area, he would fall into the magical power of the invisible magnetism.
Lin Huaizheng nodded, then took out two boxes and handed them to Su Ye.Su Ye said However, I don t think it is necessarily a bad thing
Yes, those gangsters are going to be in bad luck. Liang Long also laughed.
And that broken sword
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Su Ye said goodbye to the drowned ghost and left the bone pit.With nothing to do, Su Ye planned to attend classes.
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On the cabinet next to it, there are several alchemy cauldrons of different sizes.