Según la Asociación Mexicana de Internet (Amipci) el comercio electrónico será la tendencia que potenciará el crecimiento económico de México en los próximos años. Sin duda, las empresas mexicanas ya están visualizando el e-commerce como un canal de ventas con un gran potencial para aumentar la rentabilidad de sus negocios. No obstante, puede ser que algunas organizaciones no están recibiendo los resultados que esperan en relación a las ventas a través de su página web. Ante este panorama, Adext, una startup de inteligencia artificial que impulsa el crecimiento de miles de negocios en Internet, te indica las causas y cómo puedes mejorarlo:
Mente abierta: tienes que visualizar que una tienda online o una página web es tan importante como una tienda o local físico. La experiencia de compra que viva el usuario que ingrese y navegue en tu página web debe ser placentera y se debe ir orgulloso de su compra. Asegúrate de tener un sitio 100% funcional y de ofrecer una buena experiencia al usuario.
Seguridad en el pago: El usuario debe sentirse seguro y protegido al momento de pagar. Ofrece todas las garantías necesarias para que tenga la confianza de pagar online y de que recibirá su compra.
Correcta comunicación de valor: En un sitio web no tienes vendedores o asesores de venta como en un lugar físico. Por eso, debes asegurar que toda la comunicación de tu página esté orientada a transmitir el valor agregado o diferenciador de tu producto o servicio.
Medio de contacto: Si no tienes vendedores en tu página, entonces ¿quién responderá las dudas de los usuarios o resolverá sus inquietudes? Coloca un medio de contacto a la vista o instala un chat en línea donde puedas asistir a los usuarios.
Proceso de compra simple e intuitivo: ¿Qué tan fácil o complicado es tu proceso de venta? En las tiendas físicas es simple: tomas lo que quieres, vas a caja y lo pagas. Pero en las tiendas virtuales puede complicarse más y cuando el proceso de pago se vuelve engorroso o tedioso para el usuario, éste suele abandonar el sitio.
Ofrece estímulos especiales para los usuarios que compren online: Los precios especiales, descuentos y promociones pueden ayudarte para que tu página web atraiga clientes que de otra forma hubieran acudido a la tienda física.
Es necesario que tu página web reciba una cantidad de visitas considerable. En este sentido, se recomienda utilizar la publicidad online para impactar y atraer clientes potenciales a tu sitio web.
En relación a este último punto, existen soluciones automatizadas y de valor que pueden ayudar a los sitios a incrementar las ventas exponencialmente y hacerse cargo de toda la publicidad online, como Adext. Esta plataforma de Inteligencia Artificial es capaz de crear, manejar y optimizar todas tus campañas digitales de forma automática.
La tecnología, junto con una planificación estratégica de la fuerza laboral y la inversión en optimización de flujos de trabajo, ofrece la oportunidad de cerrar la brecha entre las grandes y pequeñas empresas en cuanto a las expectativas de cumplimiento de pedidos. La adaptación de las organizaciones a estos desafíos mediante el uso de soluciones tecnológicas será clave para lograr el pedido perfecto y asegurar la satisfacción del cliente a largo plazo.
Los profesionales astutos de la cadena de suministro saben que construir y mantener una red de fanáticos y animadores, en toda la organización, pero especialmente
La automatización de almacenes está dejando de ser una opción para convertirse en una necesidad estratégica. Con la escasez de mano de obra, la integración tecnológica y las innovaciones en robótica y IA, las empresas tienen la oportunidad de optimizar sus operaciones , reducir costos y mejorar la eficiencia. Al adoptar soluciones como RaaS y mantenerse al tanto de las últimas tendencias en automatización, las empresas pueden enfrentar los desafíos actuales y posicionarse para el éxito en el futuro.
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The room was not big, six or seven square meters, and it was on the third floor, but it was also the top floor.Kang Zhirong nodded casually, and then continued, Brother, what I want to say is that I can t update your short video account.
After all, the main purpose of coming here today is to make Wu Shengnan feel at ease, and again to solve his bad luck.When Du Heng said his name, he still looked at the young man in front of him with cold eyes.
Du Hengqing He nodded lightly, and then said softly, Uncle, I am also a doctor of traditional Chinese medicine.Behind Du Heng. From the inpatient department to the outpatient building, the three of them walked together in silence.
For a small county in the remote northwest, this is an unbearable height.
Du Heng slowly sat up straight, looked at Lao You seriously and asked, Director You, if you have any ideas, please let me know.If it can be implemented, it should have a greater increase in product sales.
But if you keep yelling.
Why I m not really mentally ill, nor am I really here to extort money.Du Heng lowered his head and glanced at the picture on the computer.
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The girl in the yellow skirt didn t answer, but stared at the big meat bun with bright eyes like stars.He rolled his eyes and kicked his legs, and passed out.
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Chen Pingan was particularly impressed by this. Later, I saw her intermittently several times. Once, a little girl was lying at the mouth of an iron locked well, secretly throwing stones into it.Liu Xianyang raised a palm and said, Stop it, stop it I m so grateful Just keep it in your heart Chen Ping an bared his teeth.
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The strange circle of attracting evil is another pitiful end that fails to prolong life but leads to premature death.