El éxito en los negocios va más allá de vender buenos productos a los clientes; la mayor parte de las personas además de buscar obtener algo a cambio de su dinero, quiere una experiencia de principio a fin, la cual es enriquecida por el servicio al cliente, pieza fundamental en la relación entre empresa-consumidor. Para alcanzar la verdadera lealtad de los usuarios, la calidad en el servicio de la atención que se les proporciona debe ser una prioridad.
Si bien a través de los años la forma en que se brinda atención a los usuarios ha ido sufriendo cambios y adaptaciones, este servicio ha recobrado un gran protagonismo desde que las nuevas tecnologías irrumpieron en los procesos de compra de los productos.
La evolución de los canales de contacto
El teléfono fue y reinó durante varias décadas como el medio por excelencia para comunicarse con el cliente. Desde un comienzo, hizo más fácil y rápida la forma de comunicarnos, acortando distancias y aumentando la satisfacción de los clientes, además de permitir una comunicación bidireccional e inmediata.
Posteriormente, con la llegada de Internet, el correo electrónico permitió manifestar cualquier duda o inconveniente dejando un registro como soporte de dicha comunicación.
Con el apogeo y el nivel de penetración de internet en la vida cotidiana, las empresas y los clientes elevaron su nivel de interacción añadiendo la posibilidad de traer la vitrina de sus productos hasta la puerta de sus casas. Aunado a esto, las preguntas frecuentes redujeron el ciclo de contacto y relación con cada caso. Asimismo, se añadió el “chat en línea” con la finalidad de resolver rápidamente los problemas de los clientes y elevando la satisfacción de usuario.
La incursión de los teléfonos móviles incrementó la capacidad de los consumidores para interactuar con las empresas, exigiendo respuestas más rápidas a través de múltiples canales, que ahora se encuentran al alcance de la mano.
En la actualidad, la comunicación de las empresas con los usuarios alcanza las redes sociales, manteniendo un trato directo y personalizado con los clientes quienes activamente manifiestan los aciertos y errores de las empresas, mismas que cuentan con la capacidad de responder y solucionar los problemas que se presentan cotidianamente.
Si consideramos que el número de personas que utilizan la Internet en México se eleva a más de 65 millones de acuerdo al Estudio sobre los Hábitos de los Usuarios de Internet en México 2016 de la Asociación Mexicana de Internet, las empresas se encuentran obligadas a maximizar su atención a través de diferentes canales, siendo congruentes en todos ellos, es decir, entregando la misma experiencia, lo que hace a la esencia de la omnicanalidad.
La asistencia virtual (omnicanalidad + inteligencia artificial)
La tecnología no detiene su paso y se encuentra en constante evolución, por lo cual el servicio al cliente debe mantener el ritmo de dichos cambios. En la actualidad, las empresas atienden a un usuario omnicanal y el reto consiste en tener la capacidad de atender las demandas a través de todos los canales existentes, y ser constante en todos ellos.
El tiempo ha pasado y no sólo han cambiado los canales para ofrecer el servicio al cliente, sino también los consumidores mismos. Según el mismo estudio citado de la Asociación Mexicana de Internet, 77% de los usuarios de Internet en nuestro país entre 19 y 34 años, utilizan su smartphone como medio de acceso a la Web.
De hecho, los latinoamericanos entre 18 y 34 años son quienes pasan 12.7 horas al día usando su smartphone según el IMS Mobile in Latam Study, 2016. Además, en Latinoamérica las aplicaciones más usadas diariamente en el segmento millennial son WhatsApp, Facebook y Facebook Messenger. Por lo que tener presencia en redes sociales es imprescindible para cualquier marca.
Debido a su gran dominio de la tecnología, su necesidad de rapidez en las respuestas, su alto consumo de productos online como redes sociales y su exigencia por asistentes con personalidades desenfadadas, el segmento de usuarios de 18 a 34 años son el mercado ideal para el desarrollo de plataformas de atención y servicio al cliente que transformen la experiencia de los consumidores por completo.
Es así como surgen los asistentes virtuales (conocidos como agentes, bots o chatbots), a través de los cuales se abre paso a la Inteligencia Artificial enfocada en atender al cliente de forma inmediata. AIVO, desarrolladora de software que ofrece una nueva experiencia de interacción entre las empresas y sus clientes a través de soluciones tecnológicas con Inteligecia Artificial, confirma que los asistentes virtuales tienen la capacidad de interactuar con todos ellos al adaptar sus respuestas de acuerdo al canal que estén utilizando, incluidas las redes sociales. Además, los asistentes virtuales ofrecen atención las 24 horas, los 7 días a la semana.
La incursión de los asistentes virtuales en la atención a clientes es el siguiente paso que tendrán que dar las empresas para poder abarcar el vasto universo de comunicación con el que se enfrentan en el presente y así seguir satisfaciendo las inquietudes de los usuarios. Renovarse o descuidar a los consumidores, esa es la cuestión.
Con la actual tendencia tecnológica a la miniaturización, el diseño y construcción de los nanosatélites acelera su paso en México, gracias al talento y entusiasmo de nuevas generaciones.
Ambulante abre la convocatoria para inscribir documentales a la próxima edición de la Gira. Se aceptarán películas de no ficción terminadas entre 2017 y 2018, con una duración mínima de 50 minutos.
El arco eléctrico es uno de los fenómenos más peligrosos que pueden presentarse en los sistemas eléctricos de potencia. Los daños producidos pueden ser muy graves y dado que éste surge en cuestión de segundos, para un operador es prácticamente imposible ponerse a salvo al originarse.
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Zhu He suddenly lowered his head and saw a short old man, no taller than his waist, with slovenly white hair and white beard.She walked towards the courtyard door and added, The house The lock on the door will also be replaced with the same one.
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In addition, your grandma s body bones were not strong, so she died. Since it was a Qi Practitioner who took action, it is probably related to Chen Ping an and the foreign girl in Mud Bottle Lane, or the young woman who deliberately For Best Relief Relax Stress Gummies And Anxiety Cbd 00 ruined Shui Guan s mood at the covered bridge before, in order to take revenge.
The wood of the main beams and pillars are all cut down from the old forests in the My Gummies Relief Reviews Just Bliss Or Real 3259 Honest Tetra Cbd Hype mountains that have been closed for countless years.Peace with your destiny. The maid Zhigui also drank a glass of wine, looking dizzy and playful, and did not look at the majestic archway from beginning to end.
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Meaning. Chen Pingan helped her cook a pot of porridge first and asked her to pay attention to the heat.The light rain on the street was as moist as cake. After the rain, the medicine shop had soft outlines and hazy water vapor.
Ruan Qiong opened the cloth bag and butter paper and found that the two maps were almost in perfect condition.Chen Pingan smiled at the tall man, then pointed to the shore, indicating that he would come ashore soon and would not disturb their chat.
What is the solution You can t fight across the realm This.Although most of the Sacred Fire Glazed Tile School will recruit disciples with fire roots, it doesn t mean that they will give up disciples with other spiritual roots.
Shao Nan knew that now was not the time to speak up, so he could only leave with the crowd.What made the three members of the Sacred Fire Glazed Tile Sect return to the void was that on this day, exactly two months before the start of the fire control competition, the tumbling magma in the restricted area of the volcano finally stopped rolling and returned to calm again.
Especially Fan Tianyou felt his world spinning for a while.If Lan Yuanzhou heard Min Haoyan s inner voice, he would definitely be shocked.
As long as I can work hard, Almost all the requirements can be met.The lower level disciples of the two shadow piercing Kong sects who were closer to each other were seriously injured.
Take your seats with the guests.Xianle, the dance will begin immediately.Although Chai Jingming s barbecue method is very fancy, you have to taste it to know how it tastes.
To be continued.Chapter 409 Nascent Soul Falls and flies away for dozens of miles in one breath, without being attacked by the shadow again.Oh Shao Nan sighed.Even Zhenjun Yuanying couldn t protect himself.
Knowing that it was time for him to go out, he quickly stood up.Looking at Chai Jingming who was sound asleep, Shao Nan found a place to sit cross legged and began to practice all night.
Fortunately, I have just refined a set of Colorful Mist Dragon Sword, and I am quite familiar with the Colorful Mist Dragon Sword.Three months later, Shaonan s No.5 dantian and No.
Shao Nan is now a little fortunate to have Can Delight What For Hemp Functional Gummies Do You The 3682 arranged the formation to isolate the consciousness to check in advance.Shao Nan responded in a low voice.Which two things Lan Yuanzhou asked.
Shao Nan spoke a little sharply, but What Buyers Cbd 035 Report Microbio Gummies Reviews he said something that made everyone s face change drastically.The sooner he could refine the Flying Sword of Fate, the sooner he could prepare for it.
More than a dozen Jindan real people decided to block the news, and they must not let more people know about the Misty Island, otherwise, when they came to the door, I guess it would be hard for me to eat soup.The illusion of the Bibo Huanyue Clan is mainly based on the eyes of the Could Exploring 22094 Costner Be Evergreen Farms Gummies Cbd Kevin Right hexagram.
Presumably with Lan Yin s ability, it should be no problem to call the wind and rain in the Colorful Continent in the future.Originally, Shao Nan thought that even if Lan Yin could gather these materials in the Sacred Fire Glazed Tile School, it would take at least three to five years, and it would cost a lot of money.
Shao Nan felt that he did not have such complicated emotional changes.Beside Jian Aoshan is also a stunning woman, wearing a long dress embroidered with purple stars, her appearance is not inferior to Jian Aoshan at all.
I never thought that the senior had already reached the late stage of the golden elixir.Although many monks have noticed this problem, but considering the crazy rewards provided by the Sacred Fire Glazed Tile School, it is nothing.
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Chen Fen cried so hard that she buried Zhao Jianren with the remaining money, rented a cheap small house, and started looking for a job to support herself.Instead, she harmed herself.The culprit who caused this incident is Zhao Ruyue Zhao Ruyue didn t want Lin Yiyi to marry into the Chu family, so she secretly instigated Lu Jinxin to kill Lin Yiyi and Hu Peng, and wanted Lin Yiyi to marry Hu Peng.
As a result, Xingqi has become the most powerful performing arts company, no one can beat it Right, not to mention the director, screenwriter and others, the number of fans soared, making people blush and heartbeat.After that, the relationship between the two developed by leaps and bounds and became friends.
That sword is so powerful, so is this person.Zhu He replied He is a worker in the valley, but the villain thinks he should be a spy who sneaked in.That s right, Qinyuan is so big that it can supply fruits and vegetables for the entire Fengyang mansion for a whole winter.
Wu Cuihua stopped him and said Xiang Guo, don t go, let s report to the police Stupid woman, are you out of your mind Are you going to report to the police to arrest us You haven t finished replacing the child yet Liu Xiangguo shouted angrily.Let it go.Liu Xiangguo, do you still have the nerve to ask us for money My Maodou s neighbor is almost ruined.
Whoever made Feng Wencai deprive her of her innocence was his retribution.Yan Zixuan said.Both Yan Lu and Chu Han agreed with his proposal.
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You embroider so well, who did you learn your embroidery from Going back to the empress, my wife learned from an old lady in Huaiyang in the early years, and later made a living by it.He concluded that this person would definitely sell it.
The author has something to say To conceive a new story, write very slowly, that s all, let s write more tomorrow Big cousin, I heard that my aunt asked the most famous matchmaker in the capital to marry you.I don t have one, you have a lot of adults, please spare my nephew You didn t do anything, so seeing Niuniu suffer, don t you know that inaction is also wrong Chu Han kicked him away and shouted.
The luxurious brocade clothes on him were nothing like that.The beggar took the silver and ran away to a place without saying a word.
You are Xiaoxin s friend, that is, our distinguished guest.Zhao Xueer said happily, Also, that great director Yu Dasheng personally Call me and ask me to act as the second female lead in his new play, Sister Yun Shu is the lead female lead in that play, parents, I am confident that I will be able to perform better than Sister Yun Shu.
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It was squeezed into the top four by virtue of being good at farming food.How can she be unhappy It s just that these gifts are too expensive, so she must return some gifts.
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The two laughed for a long time before they stopped slowly.Chu Han also introduced.The name Yan Lu appeared in the original plot.
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With a face, he quickly said Then the five of us looked for an opportunity to work together. We always felt that it was impossible to just wait for death, so we came up with a way.I wonder if God finally stopped taking a nap. Li opened his eyes and woke up, feeling that it was Chen Ping an s turn to make his fortune.
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They did not disperse with the wind, but condensed little by little in the mouth and nose. between. Finally, a three inch long white dragon seemed to be entrenched on the young man s face.With excitement, she raised her head and shouted My name is Ning Yao As long as you give me these three feet of footing today, then in the future, I, Ning Yao, will repay you a hundred times a thousand times when I become a swordsman Chen Ping For Gummies 0557 A Of Adults The Comprehensive Mg Benefits Guide Melatonin Djzpu An opened his mouth wide, thinking this is okay Sure enough, the clay statue remained motionless.
Especially there was a rickety old woman, known as Granny Ma. Her two sons were both very promising, and each owned a dragon kiln.Going in the wrong direction, the smarter and harder you are, the more you make and the more mistakes you make.
To tell you the truth, I can only kill people, but I am not good at saving people. Besides, why should I do it for someone who only has Did the boy who met Benefits Insights Nature Ingredients Cbd Discover Boost User Gummies And 603 each other break the rules that have been followed for thousands of years here The man said this, pointing to the three bags of copper coins, Liu Xianyang s life is not worth so much money without the Baojiajingjing.
It is like wearing a piece of clothing. I wonder if it will be hot in the summer, hahaha.
At the end, The tall boy was amused by himself. There is a gold lettered plaque hanging at this end of the covered bridge.It can be seen that it is very important. In the end, it is The appearance of the supervisor Wu Yuan helped Chen Ping an and Ruan Xiu get out of the predicament.
Song Changjing lifted the curtain and looked out the car window at the scene of the town. From now on, the Great Li Dynasty would completely lose its nominal control over this small cave.He said he would come back tomorrow, but he just didn t believe it. After the man returned home, he bled from all his orifices that day and died suddenly on the bed.
Fu Nanhua s mind suddenly became enlightened. Cai Jinjian turned sideways and asked with a soft voice, Nanhua, what did you think of that makes you so happy She quietly changed her name to a more affectionate one.
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