Desde que Hein Schumacher asumió el cargo de CEO en Unilever el verano pasado, ha estado liderando una serie de transformaciones radicales en el gigante de bienes de consumo. Una de las iniciativas más destacadas ha sido la racionalización de SKU (Unidades de Mantenimiento de Existencias), un proceso estratégico para optimizar la rentabilidad y simplificar la cadena de suministro.
Racionalización de SKU: un enfoque estratégico para la rentabilidad
La racionalización de SKU implica la eliminación de versiones y tamaños de productos con márgenes bajos, con el objetivo de reducir la complejidad operativa y mejorar la eficiencia. Schumacher destacó que Unilever busca reducir más del 20% en SKU, materias primas, materiales de embalaje y número de proveedores. Este movimiento no solo optimiza la cadena de suministro, sino que también refuerza la rentabilidad al concentrar recursos en los productos de mayor margen.
“Nos esforzamos por lograr una menor complejidad con reducciones de más del 20% en SKU”, comentó Schumacher durante una reciente conferencia telefónica sobre ganancias. Este enfoque se alinea con una tendencia cíclica observada en la industria, donde la racionalización de SKU se ha acelerado en respuesta a desafíos como la pandemia y la reciente inflación.
Beneficios para los fabricantes de envases
Aunque la reducción de SKU puede parecer una amenaza para el sector de empaques, en realidad ofrece varias ventajas. La racionalización puede conducir a pedidos de mayor volumen para los SKU de rápida rotación, lo que proporciona un flujo de negocio más estable y estandarizado para los proveedores de empaques. Esta simplificación también puede reducir la complejidad en la producción, permitiendo a los fabricantes de envases operar de manera más eficiente.
Brian Wagner, cofundador y director de PTIS, subraya que “los proveedores de envases se benefician de la simplificación al igual que los propietarios de marcas”. Un entorno más estandarizado puede traducirse en márgenes más altos y una producción más ágil, beneficiando tanto a los fabricantes de envases como a los CPG.
La estrategia de racionalización de SKU en acción
Grandes empresas de bienes de consumo envasados, como Mondelēz, Coca-Cola y Hain Celestial, han adoptado la racionalización de SKU para mejorar su rentabilidad. Hain Celestial, por ejemplo, ha eliminado el 6% de sus SKU a nivel mundial desde julio pasado, concentrándose en productos de alto rendimiento. Nestlé, por su parte, redujo sus SKU en un 20% a principios del año pasado, mejorando significativamente los niveles de servicio.
Estas reducciones en los SKU pueden tener un impacto inicial en los ingresos, pero a menudo se compensan con aumentos en los volúmenes de productos más rentables. Robert Khachatryan, director ejecutivo de Freight Right Global Logistics, destaca que “la racionalización de SKU puede llevar a un aumento en los volúmenes de pedidos para los SKU restantes”.
Adaptación tecnológica y el futuro de la racionalización
Para mantenerse competitivos, los fabricantes de envases están adoptando tecnologías avanzadas como la impresión digital y el moldeo modular. Estas tecnologías permiten una mayor flexibilidad en el diseño y producción de envases, facilitando la adaptación a los cambios en la oferta de SKU.
Oisin Hanrahan, CEO de Keychain, sugiere que la tendencia hacia la simplificación de SKU puede durar aún unos años, pero anticipa un posible regreso a una mayor variedad en el futuro. “La simplificación para los bienes de consumo envasados y los consumidores podría durar unos cuatro años más”, predice Hanrahan.
La racionalización de SKU es una estrategia clave para las empresas de bienes de consumo masivo que buscan mejorar su rentabilidad y eficiencia. Al reducir la complejidad operativa y concentrar recursos en productos de alto rendimiento, las compañías pueden optimizar sus cadenas de suministro y fortalecer su posición en el mercado.
Resulta tentador saltar directamente al diseño de la cadena de suministro verde; sin embargo, el éxito a largo plazo depende primero de sentar las bases adecuadas en cada eslabón que la conforma.
I won t let my friends do such a thing Zhao Hao shook his head and refused.The biggest thing is that the headquarters of the Holy Church Church, Heavenly Mountain, was attacked by demons.
Who allows his natural enchantment to take a large range and large number of routes.The good news for Ogres is that health bars and barbs have no effect.
100000 Each large totem pole is worth 50,000 contribution points, which increases his contribution value to more than 200,000.That s why Zhao Hao said that it was a blood mine Exploring Canadian ED Pills: Availability and Effectiveness area.
However, when players continue to collect sets and restore them into artifacts, it is unclear whether the user is the player or the real owner.In general, the more lords with more nests in their territory, the more exaggerated the effect of this treasure will be.
Unless he is willing to give up the gold business or work for others, sooner or later he will have a conflict with the Qinglang Belly Fat Be Gone: Fastest Way to Lose Stomach Fat For a Woman tribe.He does not want to give the opponent a chance to rise.
It s no wonder why these people look at the heart so enthusiastically.She had long been looking forward to this opportunity to fight against a powerful person.
Battle As soon as it was over, the two archers immediately took out their skinning knives and stepped forward, preparing to do some side business.This
He looked at the other party with some confusion. If you give yourself the reward for the task first, doesn t the other party worry that you won t be able to do your best.
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No matter how How to Take Semaglutide for Weight Loss: A Comprehensive Guide fast Beamon s attack speed is, it is difficult to hit against the Shadow Swordsman.Phantom Bow, YYDS How could the other party know that Zhao Hao was equipped with the Phantom Bow.
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If he continued to pursue them, he would indeed gain more results, but he might also be surrounded by orcs.I don t know what kind of Keto Excel Gummies: Where to Buy for Best Keto Support material these tentacles are made of, but their toughness is really exaggerated, and there is no need to worry about them being torn off.
He had sown the seeds when Freya killed the King of War just now.An apostle s attack with full force is also a good opportunity to test his strength.
So scary Fortunately, Zhao Hao did not Prime CBD Gummies for ED: Detailed User Feedback and Effectiveness gasp. He was standing on top of Freya, who was huddled up in a ball, and continued to control the vine dragon to attack.Just like being close at hand. And the remaining pirates stood behind him, The situation is not better than him, but he still maintains full combat effectiveness.
Not to mention other aspects, just the increase in health will make his strength and self protection ability qualitatively change again.Surrounded and killed. The official members of the Demon Court are all about the same level as the seed players.
On the ground opposite, two monsters were dead and injured.Twelve spiritual stones is probably the biggest concession the other party can make.
Including spiritual herbs, bagel beast corpses, various monster materials, elixirs, spiritual materials, spiritual stones and other things with no obvious characteristics obtained in the small medicine garden, the total value reached the level of 14,000 spiritual stones.The gong was blocked in front of him, and the hammer handle struck the blood bat Super Slim Gummies: Shark Tank’s Endorsement and Its Impact in front of him.
After almost being in danger again, Li Shengbo finally couldn t help it anymore and said loudly Junior Brother Qingyang, you can t kill more than Power CBD Gummies for ED: In-Depth Reviews and Insights just a few kills.Perhaps Tao Youcheng s ability to endure pain was too strong, or perhaps the pain in his body had covered up the pain of the sting of the alcoholic bee.
and also used the blood spirit beads to win over three casual cultivators.I knew that his method was wrong or that he was looking in the wrong place.
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What does it have to do with the death of the son and the second brother After breaking through the foundation building, he will have a lifespan of two hundred years, and it will not take many years to build another Tao family.Knowing that just avoiding the current situation was useless, the Shay Mooney Weight Loss: 5 Surprising Changes He Made for Winter 2025 red feathered eagle flew out from its nest on the top of the peak and glided in the air.
The reason why he has been able to survive until now is his eyesight.If others hadn t rescued him in time, maybe this would have happened.
If we can give it time, he might become a disciple in the future.He He asked me to help take care of the descendants, and then told me The Impact of Ballerina Tea on Weight Loss: A Comprehensive Analysis the location of the medicine garden as a thank you, and then he passed away.
When they arrived, Qingyang and Qin Ruyan were It s okay, Qingyang is not optimistic, at least it should be in danger.Time seemed to have stopped, and I don t know how long it had passed.
After leaving Jiao Hong s stall, Qingyang visited a few more stalls.At the same time, this matter also involves the dispute between human monks and monsters.
Later, maybe I felt that the gap between Qingyang, Tian Shengcai and others was getting wider and wider.The five Charting Rebel Wilson’s Weight Loss: Diet, Exercise, and Mindset Shifts purple backed alcoholic bees led the team, which was enough to form a heavy siege on the black bear monster.
No Shark Tank Keto: The Ultimate Diet for Weight Loss in 2025 wonder the demon cultivators in the Demon Spirit Realm are respected, but human monks can occupy a place here.Therefore, low level ghost cultivators rely entirely on instinct to fight, focusing on mental attacks.
Qingyang even thought of it. Do not think. Now it seems that the One Horned Ghost King did not lie to him.Others did not hear what they Blue Vibe Gummies for ED: Harmonizing Your Sexual Health with the Vibe of the Ocean discussed. They only knew that the few people who were arguing before were blushing and then compromised with each other in the blink of an eye.
Qingyang s eyes above were full of fear and hesitation.They know that Lingfu Sect is hopeless, and the only way to stay is to die.
The difficulty is more than a little bit higher, and the damage to the spiritual sense is not small, but at this time Qingyang can no longer care so much.Seeing that there was no way to retreat, many people s With a trace of madness in his eyes, he shouted Now that we have joined the Blood Demon Cult, our lives no longer belong to us.
Both of their cultivation levels Entering Ketosis with Shark Tank’s Endorsed Gummies: A Review have improved. Gui Jiye is now at the seventh level of the Golden elixir, which is still some distance away from the eighth level.He was the most powerful demon cultivator Qingyang had ever seen.
Yes, Junior Brother Qingyang is definitely no match.As soon as Baimei Keto Gummies Priceline: Finding Affordable Keto Options Ghost King finished speaking, Qingyang shook his head and said, Thank you Ghost King for your kindness.
While Qingyang and Dou Chang were looking at Baimei Ghost King, the other party was also looking at Qingyang and Dou ACV Keto Gummies: 7-Day Plan to Jumpstart Fat Burn Changzai.Qingyang does not have the best spiritual stones, and the teleportation array cannot be used.
Seeing Qingyang agree to help, then Mei Qing s mood improved a little and said My father and I originally lived in Chujiang City, relying on my father s superb weapon refining skills to earn ghost stones for some loose cultivators The Secrets Behind Kevin James’ 2025 Weight Loss Journey to make a living.Qingyang naturally could not Will compromise and said My request is very simple.
This group of people is obviously here to cause trouble.Once they are paired, the two inner elixirs Their effectiveness will be greatly increased, and their value will also increase exponentially.
Although Qingyang is strong, he is not invincible. If he offends the demon cultivator and the other party sends out a twelfth level demon king, or a more powerful demon cultivator who transforms into gods, he will be dead.When he calms down, he will soon be able Gold Coast Keto Gummies at Chemist Warehouse: Availability and Reviews to figure out where the problem lies.
Only then did they improve their strength to this point.The five element sword formation he used just now was his most powerful attack, even if the formation was not ready when the iron eating beast broke in.
His consciousness fell on the core of the formation, and soon he obtained the authority of the Ziyan Sect s mountain gate formation, and then removed all other authority.Finally I can t bear it any longer Xue Huan said to himself with a smile when he sensed that the Shark Tank Keto Pills Episode 2025: The Highlights flying sword had entered the invisible magnetism magical power field.
There were five blurry figures rushing towards the gathering point.Responsible for delivering materials and not participating in battles.
Although it is troublesome to break the formation from outside, it does not hinder him.The mid stage Nascent Soul monks who had previously tried to resist the sword of the cave guardian now fell to the ground and struggled.
But when the attacks are accumulated, they also show a geometric superposition.By the way, I have posted some alchemy tasks, please take them.
The mustard rings were put together, and the complete corpses were also collected.It happens to be fine. If your spiritual tea doesn t work, I will be angry Jian Lao understood what Li Yuanba meant and said with a smile.
Although its aura surged, the sword light containing the Chaos Sword Intent was still powerful.Li Yuanba s appearance was created by Li Shiming using his natal magic weapon ibz15.
I killed him Li Yuanba replied honestly. This answer made Jian Wuwei startled.It is not a problem to fight at this level for several days in a row.
After he returned to Jianyi Chongxiao Pavilion, there would probably be many fewer monks who could hold on to such ideas.A little bit of chaos How Apple Cider Vinegar on Feet Can Help You Shed Pounds Fast spiritual power can be replenished through practice.
Each super force has space isolating treasures made for the purpose of surrounding and killing the great monks.Li Shiming no longer has items similar to mobile phones in this world.
He needed some time to finish practicing the Heavenly Art.At this moment, the monks from all the superpowers in Zhongzhou Continent, whether they were ordinary monks, core monks, or great monks, all recognized Li Yuanba s combat power.
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