Desde que Hein Schumacher asumió el cargo de CEO en Unilever el verano pasado, ha estado liderando una serie de transformaciones radicales en el gigante de bienes de consumo. Una de las iniciativas más destacadas ha sido la racionalización de SKU (Unidades de Mantenimiento de Existencias), un proceso estratégico para optimizar la rentabilidad y simplificar la cadena de suministro.
Racionalización de SKU: un enfoque estratégico para la rentabilidad
La racionalización de SKU implica la eliminación de versiones y tamaños de productos con márgenes bajos, con el objetivo de reducir la complejidad operativa y mejorar la eficiencia. Schumacher destacó que Unilever busca reducir más del 20% en SKU, materias primas, materiales de embalaje y número de proveedores. Este movimiento no solo optimiza la cadena de suministro, sino que también refuerza la rentabilidad al concentrar recursos en los productos de mayor margen.
“Nos esforzamos por lograr una menor complejidad con reducciones de más del 20% en SKU”, comentó Schumacher durante una reciente conferencia telefónica sobre ganancias. Este enfoque se alinea con una tendencia cíclica observada en la industria, donde la racionalización de SKU se ha acelerado en respuesta a desafíos como la pandemia y la reciente inflación.
Beneficios para los fabricantes de envases
Aunque la reducción de SKU puede parecer una amenaza para el sector de empaques, en realidad ofrece varias ventajas. La racionalización puede conducir a pedidos de mayor volumen para los SKU de rápida rotación, lo que proporciona un flujo de negocio más estable y estandarizado para los proveedores de empaques. Esta simplificación también puede reducir la complejidad en la producción, permitiendo a los fabricantes de envases operar de manera más eficiente.
Brian Wagner, cofundador y director de PTIS, subraya que “los proveedores de envases se benefician de la simplificación al igual que los propietarios de marcas”. Un entorno más estandarizado puede traducirse en márgenes más altos y una producción más ágil, beneficiando tanto a los fabricantes de envases como a los CPG.
La estrategia de racionalización de SKU en acción
Grandes empresas de bienes de consumo envasados, como Mondelēz, Coca-Cola y Hain Celestial, han adoptado la racionalización de SKU para mejorar su rentabilidad. Hain Celestial, por ejemplo, ha eliminado el 6% de sus SKU a nivel mundial desde julio pasado, concentrándose en productos de alto rendimiento. Nestlé, por su parte, redujo sus SKU en un 20% a principios del año pasado, mejorando significativamente los niveles de servicio.
Estas reducciones en los SKU pueden tener un impacto inicial en los ingresos, pero a menudo se compensan con aumentos en los volúmenes de productos más rentables. Robert Khachatryan, director ejecutivo de Freight Right Global Logistics, destaca que “la racionalización de SKU puede llevar a un aumento en los volúmenes de pedidos para los SKU restantes”.
Adaptación tecnológica y el futuro de la racionalización
Para mantenerse competitivos, los fabricantes de envases están adoptando tecnologías avanzadas como la impresión digital y el moldeo modular. Estas tecnologías permiten una mayor flexibilidad en el diseño y producción de envases, facilitando la adaptación a los cambios en la oferta de SKU.
Oisin Hanrahan, CEO de Keychain, sugiere que la tendencia hacia la simplificación de SKU puede durar aún unos años, pero anticipa un posible regreso a una mayor variedad en el futuro. “La simplificación para los bienes de consumo envasados y los consumidores podría durar unos cuatro años más”, predice Hanrahan.
La racionalización de SKU es una estrategia clave para las empresas de bienes de consumo masivo que buscan mejorar su rentabilidad y eficiencia. Al reducir la complejidad operativa y concentrar recursos en productos de alto rendimiento, las compañías pueden optimizar sus cadenas de suministro y fortalecer su posición en el mercado.
La inercia tecnológica es imparable, y la evolución industrial es una marea irresistible. No se quede rezagado; prepare sus instalaciones industriales para el futuro adoptando estas tecnologías más inteligentes, rápidas y respetuosas con el planeta. La inversión en estas innovaciones no solo impulsará la eficiencia, sino que también asegurará que su instalación esté a la vanguardia de la revolución industrial en curso.
Ambulante abre la convocatoria para inscribir documentales a la próxima edición de la Gira. Se aceptarán películas de no ficción terminadas entre 2017 y 2018, con una duración mínima de 50 minutos.
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If there is an argument.
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It seemed that Chen Ping an was still mumbling something, but he was a little far away, so Liu Xianyang couldn t hear it clearly.For example, the wood used for the roof beams and pillars is not good enough. Fortunately, the four members of the family in the house were not in the house at this time.
Chen Ping an first moved the locust branches outside the house door, then went to get the hatchet used to open the way into the mountain, preparing to make himself a wooden sword.It is always very accurate to judge how lucky a person is Male Enhancement Suajdqxr Gummies Love Bites User Experiences and how much wealth they have. Chen Ping an thought for a while and picked up the lottery tube.
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For example, I told Old Man Yao Master Ruan praised me as a once in a hundred year martial arts prodigy.
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When An Xiaoshan heard Shao Nan s story of more than 20 years of experience, her complexion became not very good.Hongqing Restaurant, one of the symbols of Jiangshui City.
Into his pocket.Putting all the materials in front of him, a large area was laid out, and Shao Nan walked through them one by one, familiarizing himself with the characteristics of each material like a treasure.When Shao Kang came out of the practice room, Zhou Yuliu rushed forward excitedly.
However, the current situation does not allow Zhenjun Puyang to use this strategy at all.Fire control is not something that can be done quickly in a day or two.
The Sacred Fire Glazed Sect is worthy of being a great sect that has been passed down for countless thousands of years, and the collection of books in the Library Pavilion completely exceeded Shao Nan s expectations.What s going on Lan Yuanzhou completely lost the laughter of the past, and asked with a serious face.
The fire sword was easily condensed, and Shao Nan habitually used the dragon slaying and seven killing swordsmanship that he was best at.You help me sweep the formation first, I ll try it myself.
Exit.Regarding Shao Nan s closed door retreat, it caused a heated discussion in the Sacred Fire Glazed Tile Sect.As a spiritual cultivator of grass and trees, Yun Tianlin always had the urge to leave the Sacred Fire Glazed Tile School for refuge.
Chai is very honored.Let s stop gossip. Let s go straight to the topic.The two hundred fellow daoists who received the invitation letter will be able to taste the first alchemy after the alchemy.As soon as Powervigor Male Enhancement Gummies Fke Alternative To Viagra the Qicailan dragon sword was activated, Shao Nan felt completely different from the previous envoy Feijian.
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Fortunately, did not go, the original map is fake.What a scam.But I probably know what they are planning.Shao Nan had been researching what Lanyin s thunder fire root could do, but now he suddenly had such a fire control skill after the mutation.
It happened to be the moment when Shao Nan took the second step and succeeded.It is really exhausting for both of us.Ju Fengxi finally recovered.
As soon as he entered the range, Shao Nan felt that the Power Cbd Gummies For Erectile Dysfunction Analyzing Their Strength Dufd And Potential formation he had arranged was being attacked, and it seemed that the solution lived up to his expectations and trapped the enemy.Zhenjun Gan Yan has done his part to become the referee, and it is a restriction that needs to be opened only when fighting in the Nascent Soul stage.
Min Haoyan s future is not as simple as twists and turns, it may be ruined directly.Now that the test has come to the last juncture, some of the monks who are still here look at Shao Nan and the others with great interest.
Seeing that the three finally left, many people were able to breathe normally.Although I really want to Shark Tank Ed Gummies Episode Review And Ummbw Insights see the unique skills of many fire control geniuses again, it is a pity that there are too many fire control geniuses participating in the fire control competition this time.
Did my junior meet my master Jiuli Sword Master before Zi Huang asked kindly.Perhaps this is the legendary strict teacher produces excellent apprentices.
They all thought that Shao Nan was someone from Lanyin, who came to join Lanyin.
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Uncle Yong is right.Nowadays, the atmosphere in the officialdom is corrupt, and subordinate officials cooperate with corrupt officials to exploit the common people.Wrap Are Uly Blue Gummies Effective For Treating Erectile Dysfunction the soles of your feet in black dog fur.He repeated No.
But he didn t know which point of light Nine belonged to.Xu Qi an pressed the handle of the knife with one hand, slightly bent his knees, calmed down all his emotions, and flicked his thumb lightly after accumulating power for a short time.
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Princess Lin an snorted coquettishly, and said I m giving you a chance, immediately join me and get rid of that woman Huaiqing.The golden tassels are tied with beautiful thousands of knots.
Number six, don t hide it.Daoist Jinlian is sure that No.The eunuch led them into the inner hall, and saw that the curtain was hanging down.
Tian Zun.With a scream in his mouth, the black smoke filled the sky screamed strangely, and rushed towards Yang Yan.Yang Yan didn t dodge, and let the two bloody lightning attack.
Xu Qi an felt that he was exhausted, holding on to the wooden platform for a while, and then followed downstairs.You must not have any contact with them, for fear of your life.
Three A gentleman is magnanimous, why not.However, if you want to know on the 2nd, you need the same information in exchange for it.If you can t break through the formation from inside, then break it from the outside.
He tore off one of the pages and set it on fire.The moment the paper burned out, a green cloud emerged out of thin air, buzzing towards Li Mubai.Everyone seemed to agree This matter is of great concern, and yes, after all, All Pdhau About Cbd Penis Gummies Uses And Effectiveness it is related to Dafeng s Zhenguo sword, such a top secret, no one will not be curious.
Sitting in front of the table, Wei Yuan Cbd Gummies Qmlfjsrb For Ed Where To Buy And What To Expect sipped the tea carefully, and said, The mirror has recognized you as master, and I will leave it to you for safekeeping temporarily.At this moment, Xu Qi an felt that something terrible was watching him, and he couldn t help but hold his breath, but his heartbeat intensified.
If you swing the fishing rod too early, you will definitely not catch it. Fishing requires a fishing rod of moderate thickness.Chen Ping an suddenly asked Will the treasured armor your grandfather left you never be sold to outsiders Liu Xianyang said with a matter of fact expression Nonsense, of course I won t sell it even if I die He punched his side.
In the spring breeze, a tall Natures Boost Cbd Gummies For Jeoeghzc Ed User Reviews And Their Veracity young man Looking forward to the future, the straw shoe boy chewed grass roots carefully, one talked and the other listened.After burning the incense, Chen Pingan felt that his breath became smoother and smoother. Just when he was about to stand up, he glanced out of the corner of his eye and sat back on the threshold.
It was raining so heavily, and the woman had a plump figure and thin clothes. So many people working in the Yang s shop came to join in the fun, and they all had fun and feasted their eyes on her.The woman suddenly sighed to her son Don t underestimate anyone, even a little guy like Lu Zhengchun.
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Whatever he asks for, he will definitely not be happy with it. If he is in a good mood, he is willing to do something good for anyone, but no matter whether he is in a good mood or not, Song Jixin will not give him help in the nick of time.Li Baoping had no choice but to let Shi Chunjia go first, with a face full of disappointment. When they walked into the door together, they didn t forget to feel sorry for Shi Chunjia.
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He used some money to repair this house. Although he had lived in this Mud Bottle Lane since he was a child, Chen Ping an had never seen anyone living in this house.this young man s injury is too serious, if it is outside the town. Master Ruan, who had his arms folded, said with a straight face Stop talking nonsense.
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Song Jixin looked around, and all he saw was the straw futon under his buttocks. It was not as luxurious as he had imagined, let alone surprising.After you decide the winner, this thousand miles At most, the mountains and rivers will be destroyed.
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I will give you two chances to bid. After two bids, it will be like leaving this village without this store.