Por Eduardo Medeiros, fundador de Escuela de Internet.
Cada vez son más las personas que se suman a proyectos que ayudan a desarrollarse mejor en el mercado digital en nuestro país. Sin embargo, aún hay un mínimo conocimiento en este nicho. Como parte de emprendimientos importantes en temas digitales como Marketing, nos encontramos con una brecha de nuevas propuestas que fomentan el conocimiento de estos temas, como Escuela de Internet, que nace debido al escaso conocimiento que los profesionistas y el mercado laboral en general tienen hoy en día.
El marketing digital debe ser tomado en cuenta como un medio con el cual los consumidores o usuarios se sientan cómodos realizando prácticas que les ayuden a generar mejoras en la reputación de una marca o producto, generando así, fidelidad en el mercado y al mismo tiempo, retorno de inversión de la estrategia de marketing.
Con base en mi experiencia, y la de Israel Ramos, mi compañero emprendedor y fundador de Escuela de Internet, en México hay mucho talento pero muchos especialistas logran oportunidades fuera del país, migrando a regiones más desarrolladas, lo que hace que este conocimiento se tarde en difundir. Todavía la digitalización es como un tabú en grandes empresas, todas saben que es necesario, pero no saben el camino que tienen que seguir.
Esto último es uno de los enfoques que Escuela de Internet maneja en sus talleres y cursos para hacer eficiente el desarrollo de sus profesionistas. México, en su evolución digital, tiene hoy cerca de 70 millones de internautas, pero todavía es muy baja la cantidad de consumidores de productos y servicios digitales, sumando apenas 13% de los «conectados». La gran mayoría que utiliza internet, lo hace como fuente de consultas y para redes sociales.
En mi opinión, México lleva un retraso en el avance digital entre 5-10 años dependiendo del sector en comparación con países como Estados Unidos, China, Brasil y otros. Creo que existen varios tipos de barreras, pero la que hoy más retiene el avance digital es lo conocimiento real de lo que es digital. Viendo todas las cualidades que México tiene, con solo mirar el campo digital tenemos uno océano azul de oportunidades, todavía faltan muchos e-Commerces de nicho en México, falta servicios digitales, hay muy pocas opciones hoy en día de tiendas online y servicios online en comparación a otros países.
Sin embargo, es necesario que los profesionistas que buscan aumentar sus conocimientos en este nicho, sepan que existen proyectos como Escuela de Internet que fomenta este tipo de preparación para crear mejores oportunidades laborales en nuestro país.
En Escuela de Internet tenemos muchos casos de éxito de alumnos que lograron obtener un trabajo, o una mejor posición dentro de las empresas en las que trabajan, emprendedores que han transformado su negocio. Tal es el caso de la emprendedora de Chef Premier, una boutique de ventas de zapatos y ropa especiales para chefs. Ella se dedicó al 100% durante su curso a aprender y aplicar los conocimientos en su negocio y en apenas un mes logró duplicar sus ventas, tanto en su página, como en su tienda física.
Es muy importante que el emprendedor y ejecutivo sepan cómo optimizar ambos canales (online y offline) pues el secreto del éxito es crear una experiencia omnicanal. Creo que México todavía tiene que surfear la ola de la digitalización, seguro vamos a tener en los próximos 5 años un avance radical y con ejemplos de startups y empresas que se transformaron debido a la digitalización y estrategias digitales.
Escuela de Internet se caracteriza por ser la única escuela en Latinoamérica que los alumnos aprenden marketing digital manejando presupuesto real que Google dispone de modo pro-bono para ONG, así el alumno adquiere mucho conocimiento de marketing digital en el mundo real, haciendo un trabajo voluntario y apoyando a ONG a lograr más donadores y así al final México termina ganando como país.
Nos encontramos con un mercado que exige evolucionar y estar mejor preparados para los desafíos que se nos están presentando en un mundo laboral tan competitivo.
Los minoristas deben conocer la composición demográfica de sus clientes para tomar mejores decisiones sobre publicidad, colocación de productos y diversificación de mercancías.
El año pasado, 50% de las empresas de servicios financieros dijeron que les preocupaba volverse obsoletas dentro de 3-5 años (5% más que el promedio mundial).
La principal función de un sistema de administración es gestionar y controlar los recursos, procesos y operaciones del negocio, por lo que es fundamental integrar la facturación electrónica a este sistema.
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It was quite audacious for three people with almost zero experience to make a plan to catch a pervert with a thoughtful mind.Huh Du Heng felt relieved, Then That s good, that s good.
But he was not surprised, because he simply did not believe that this man would keep kneeling there.Du Xueting pouted aggrievedly again, Uncle, why am I looking for you today I want to discuss something with you.
Chinese medicine treats brain diseases, and their psychiatry s starting point for treating mental diseases is inherently different, even worlds apart, so the treatment theory is even more futile.Do you think you will get the medicine for this prescription, or shall we do it Du Heng He quickly said politely, Hello, Director Zhang.
Today is not Saturday. I asked her to accompany the eldest son.Among the patients I have treated, except for two patients with uterine fibroids, because of the discovery of Early, there is nothing to compare with other patients.
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According to this estimate, this month s income may be even less.The feeling Wang Qingpeng gave Du Heng was that Guan Bo s matter had no impact on him, and he didn t even care.
Du Heng s face immediately changed. Hi, How about tomorrow Tomorrow the health center will put up the branch sign, and I invite you to watch the ceremony.After taking a look at the name, he could only stop talking and answer the phone first, Well.
Okay.
you do the follow up work. After hanging up the phone, instructor Huang looked at Gong Daoyang, Xiao Zhang just called.
I ll go to other departments. Just then After saying that, the cell phone in his pocket rang.Du Heng was very curious about how these hospitals and doctors deceived these patients and their families, and they have not sued them until now.
But are there no benefits to such a hospital Yes, and it s very big.Why don t you have to quarrel every day In addition, Zhinu is a god, but Cowherd is a mortal.
If it were in the En Apple Cider Vinegar For Weight Loss In 1 Week Muyx Hgyy past, if he said it right, Du Heng would say it clearly.After a few minutes, After a few seconds, he said, I have an impression, but I don t know much about the details.
But it s really not good. My character is not good, my level is not good, I like to be lazy, and I refuse to admit when I make a mistake.Of course, Zhang Sumei s suggestion was also for her daughter s benefit.
She had no choice but to call the old midwife from the village next door.You didn t ask, either. And don t you know how many people there are in a criminal police detachment Du Heng s face turned dark, I m a doctor at a health center.
Come here, do me a favor. Get something to fan yourself with.Even in a wealthy health center like the High tech Zone, a salary of 10,000 yuan is enough for them to be jealous and envious.
You You won t be able to sleep if you don t sleep well.If they meet someone who jumps in line, even if they are accompanied by a doctor, they will feel unhappy.
The college entrance examination is in four days. Let s go home and relax.They went upstairs to chat with the two new colleagues, and then held a welcome meeting for the whole hospital.
It s Chinese medicine, I don t have time to drink it.Du, or Du Heng, or senior fellow apprentice. Okay, Teacher Du.
Du Heng asked with a smile, Aren t you Just watching the video can make you cry Du Xueting looked up with tears in her 1ogs3 Cbd Vantage Gummies Ge53 eyes, Uncle, Xiaoying is gone.Let s do this, 6v29 En How Do I Lose Weight Fast At Home Without Exercise K8oa you sell your face and I pay. Let s treat it as doing good deeds and accumulating virtue, what do you think The pharmacy doctor looked at Du Heng very speechlessly.
When he reached the slope, he saw Zhao Bin tightly holding the passenger window of the van and talking to the driver inside.What do you think Du Heng was stunned for a moment, I want to go to your first gastroenterology clinic After saying that, he shook his head, No, no, no, there is no such thing.
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Wisps of black evil spirit slowly circled around the crystal bead, exuding astonishing heart palpitations.Xu Yang used the Immortal Golden Body Jue to forcibly refine it.
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Seeing Xu Yang s appearance, he hurriedly bowed and said, Senior Brother Guan is right, I really don t know, please enlighten me, Master.As long as it continues to absorb the laws of heaven and earth, it can continuously improve itself and increase its level.
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After speaking, the smile in her eyes gradually widened open.I was much more presumptuous than this in my dream, Master, can this be considered a master student relationship to you He said, not caring about her sharp gaze, and approached her step by step.
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Por Eduardo Medeiros, fundador de Escuela de Internet.