El éxito en los negocios va más allá de vender buenos productos a los clientes; la mayor parte de las personas además de buscar obtener algo a cambio de su dinero, quiere una experiencia de principio a fin, la cual es enriquecida por el servicio al cliente, pieza fundamental en la relación entre empresa-consumidor. Para alcanzar la verdadera lealtad de los usuarios, la calidad en el servicio de la atención que se les proporciona debe ser una prioridad.
Si bien a través de los años la forma en que se brinda atención a los usuarios ha ido sufriendo cambios y adaptaciones, este servicio ha recobrado un gran protagonismo desde que las nuevas tecnologías irrumpieron en los procesos de compra de los productos.
La evolución de los canales de contacto
El teléfono fue y reinó durante varias décadas como el medio por excelencia para comunicarse con el cliente. Desde un comienzo, hizo más fácil y rápida la forma de comunicarnos, acortando distancias y aumentando la satisfacción de los clientes, además de permitir una comunicación bidireccional e inmediata.
Posteriormente, con la llegada de Internet, el correo electrónico permitió manifestar cualquier duda o inconveniente dejando un registro como soporte de dicha comunicación.
Con el apogeo y el nivel de penetración de internet en la vida cotidiana, las empresas y los clientes elevaron su nivel de interacción añadiendo la posibilidad de traer la vitrina de sus productos hasta la puerta de sus casas. Aunado a esto, las preguntas frecuentes redujeron el ciclo de contacto y relación con cada caso. Asimismo, se añadió el “chat en línea” con la finalidad de resolver rápidamente los problemas de los clientes y elevando la satisfacción de usuario.
La incursión de los teléfonos móviles incrementó la capacidad de los consumidores para interactuar con las empresas, exigiendo respuestas más rápidas a través de múltiples canales, que ahora se encuentran al alcance de la mano.
En la actualidad, la comunicación de las empresas con los usuarios alcanza las redes sociales, manteniendo un trato directo y personalizado con los clientes quienes activamente manifiestan los aciertos y errores de las empresas, mismas que cuentan con la capacidad de responder y solucionar los problemas que se presentan cotidianamente.
Si consideramos que el número de personas que utilizan la Internet en México se eleva a más de 65 millones de acuerdo al Estudio sobre los Hábitos de los Usuarios de Internet en México 2016 de la Asociación Mexicana de Internet, las empresas se encuentran obligadas a maximizar su atención a través de diferentes canales, siendo congruentes en todos ellos, es decir, entregando la misma experiencia, lo que hace a la esencia de la omnicanalidad.
La asistencia virtual (omnicanalidad + inteligencia artificial)
La tecnología no detiene su paso y se encuentra en constante evolución, por lo cual el servicio al cliente debe mantener el ritmo de dichos cambios. En la actualidad, las empresas atienden a un usuario omnicanal y el reto consiste en tener la capacidad de atender las demandas a través de todos los canales existentes, y ser constante en todos ellos.
El tiempo ha pasado y no sólo han cambiado los canales para ofrecer el servicio al cliente, sino también los consumidores mismos. Según el mismo estudio citado de la Asociación Mexicana de Internet, 77% de los usuarios de Internet en nuestro país entre 19 y 34 años, utilizan su smartphone como medio de acceso a la Web.
De hecho, los latinoamericanos entre 18 y 34 años son quienes pasan 12.7 horas al día usando su smartphone según el IMS Mobile in Latam Study, 2016. Además, en Latinoamérica las aplicaciones más usadas diariamente en el segmento millennial son WhatsApp, Facebook y Facebook Messenger. Por lo que tener presencia en redes sociales es imprescindible para cualquier marca.
Debido a su gran dominio de la tecnología, su necesidad de rapidez en las respuestas, su alto consumo de productos online como redes sociales y su exigencia por asistentes con personalidades desenfadadas, el segmento de usuarios de 18 a 34 años son el mercado ideal para el desarrollo de plataformas de atención y servicio al cliente que transformen la experiencia de los consumidores por completo.
Es así como surgen los asistentes virtuales (conocidos como agentes, bots o chatbots), a través de los cuales se abre paso a la Inteligencia Artificial enfocada en atender al cliente de forma inmediata. AIVO, desarrolladora de software que ofrece una nueva experiencia de interacción entre las empresas y sus clientes a través de soluciones tecnológicas con Inteligecia Artificial, confirma que los asistentes virtuales tienen la capacidad de interactuar con todos ellos al adaptar sus respuestas de acuerdo al canal que estén utilizando, incluidas las redes sociales. Además, los asistentes virtuales ofrecen atención las 24 horas, los 7 días a la semana.
La incursión de los asistentes virtuales en la atención a clientes es el siguiente paso que tendrán que dar las empresas para poder abarcar el vasto universo de comunicación con el que se enfrentan en el presente y así seguir satisfaciendo las inquietudes de los usuarios. Renovarse o descuidar a los consumidores, esa es la cuestión.
Un estudio mundial calcula que la demanda por profesionales en el área es superior a la oferta en una proporción de 6:1. Otros predicen que la relación podría ser más drástica: de 9:1.
Acertar en el uso de herramientas y plataformas tecnológicas hará de nuestros recursos los astros principales capaces de transformar el mercado y encantar al consumidor.
El crowdsourcing está redefiniendo la forma en que las empresas manejan las devoluciones, ofreciendo una solución que no solo facilita el proceso para los clientes, sino que también mejora la eficiencia y reduce costos. Al adoptar estas innovaciones, su empresa puede transformar las devoluciones en una ventaja competitiva, incrementando la satisfacción del cliente y fortaleciendo la lealtad a la marca.
The Reiatsu came out.Xu Yang How Sharon Osbourne Lost Weight and Transformed Her Health in 2025 looked at it carefully for a while, and his face was both happy and surprised.After a loud noise, the entire dense forest was completely destroyed , a 100 meter deep pit appeared on the spot.
Seeing that the situation is very good, Xu Yang s spirit is greatly stimulated to activate the Five Elements Primordial Spirit with all his strength, the powerful power of the Five Elements Law surges out, the power of the Five Colors Divine Light and the Great Five Elements Extinction Divine Light Needle become stronger and stronger, and Daoist Fengfeng also uses his trump card, Wu Jiang Sha , Nine Heavens Phaseless Stellar Wind, and Yuehua Shenguang merged into one, turning into a three color beam and striking it together with Xu Yang.
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After a while, Yin Hong forcibly suppressed his anger, and asked Yin Ji You said that the other party dispatched two ghost monks, and they were injured and escaped.After dismissing the onlookers, the three ghost infant monks above immediately pinched the spell, and three pillars of ghost power fell into the basin, buzzing lightly, and the restraint in the basin spread rapidly, covering the Chloe Fineman Weight Loss Journey: 5 Key Tips That Worked for Her entire basin in the blink of an eye.
Fortunately, Xu Yang had been prepared for a long time, a world barrier appeared around him, firmly blocking the assimilation of the black hole of nothingness, but Xu Yang did not dare to stay for a long time, the world barrier was triggered by the small world, which was extremely exhausting, and he could not last long.
Xu Yang snorted coldly, and quickly caught up with him using the real magic escape method.Xu Yang laughed secretly when he heard this, the hidden one is on him Absolutely not to show any clues, Xu Yang immediately nodded to express his understanding, and changed the subject to communicate with Gongshuban about the secrets of the forbidden magic circle and weapon refining.
He won t hunt and kill me for this.Besides, Xu is quite a vegetarian Yang looked at the demon ape and said, It s time for the fellow Taoist to fulfill his promise Hearing this, the demon ape rolled his eyes and shook the stick in his hand as if he was going to attack Xu Yang.Xu Yang felt a huge force rushing in.He was immediately sent flying, and the old man was also shaken back.
The Shuiyue Cave is actually hidden, which is really beyond my expectation.With the help of the small world, the mutated golden sword worms have been firmly controlled by him.
Xu Yang frowned, killed the black ants casually and continued to move forward.After glancing at the three of them, Xu Yang nodded and said, Tell me what s going on Why was he caught and nearly lost his wits The old man in the lead immediately bowed and said, Report to Patriarch, we are Apple Cider Vinegar Shot Recipe for Weight Loss: 9 Freelancers’ Secrets to Balancing Work and Wellness in 2025 also confused Ah Afterwards, the old man explained what had happened in detail, causing Xu Yang to frown slightly.
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Is it the position of the pavilion master The people sitting here are all old foxes, otherwise they would not be able to advance to the Nascent Soul.The jade slowly dissipated and disappeared, and all turned into dazzling brilliance.
And Huan Ling er s pink aura suddenly burst and dissipated, revealing the saber ring inside.On the opposite side, Honglian and Yehuo controlled the fifth grade red lotus to defend, and launched a counterattack with Yehuo.
Xu Yang had been prepared for a long time.With a movement of his brow shattering magic eye, a shattering magic light hit the spiritual light, breaking its teleportation, and then the Yin Yang Demon Tu Fei came out to suppress the aura.When the others heard the words, they agreed one after another.
Now the situation of the others is serious.If Xu Yang cannot be killed in a short time, it may be extremely disadvantageous to them.But the vampire token has a peculiar fluctuation, if it is taken out and placed for too long, it will be exposed.
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She was so frightened that her face paled for a while.After hearing this, Lord Gu Yanyuan was shocked and said, Sunset Demon Lord The vanguard general under the seat of Yuanshi Demon Lord, he has not yet fallen.
The baby gained a lot of benefits, his body grew a bit, and Xu Yang was overjoyed for a moment, Nascent Soul has advanced to the middle stage and his witch power has skyrocketed.Thinking of this, Luo Hu nodded, and raised his hand to release Choice CBD Gummies for ED: A Deep Dive into Reviews and Efficacy the twelfth grade magic lotus.
Looking down, the island has not changed at all, it is still the same as before.
These people are not dismissed at the drop of a hat.The slippery pulse is Yang, mostly controlling phlegm, the tip of the tongue is red, and the heart fire is strong.
Communication between Zhang Dewen and the director of the psychiatry department He was very involved and asked detailed questions, and the hour flew by in the blink of an eye.It can bring Chinese medicine doctors from the marginal position into those strong departments, instead of just being a tinkerer.
Du Heng, as the dean of women and children in the city, was envious of such a scene, and was so How to Lose 10 Pounds with This Apple Cider Vinegar Weight Loss Recipe envious that his mouth watered.I would like to, but our hospital only has a few operating rooms, and they are full from Monday to Friday.
Old Liao, you are too stingy. you actually treat me to a place like this Isn t this a little inconsistent with your status as a big boss Du Heng pulled out his chair and sat down, and started teasing Liao Quansheng.But from the look on Du Jun s face, it was obvious that he had believed Ban Xian er s lies, and just like his mother, he was the kind of person who believed it without any doubt.
In addition to being a bit immature, I made my own decisions throughout the entire treatment process.Husband. Wang Zhenzhen was frightened and rushed over with a scream.
Du Heng He made a face at Du Heng and then continued his gluttonous behavior.Smelling the increasingly clear smell of gas, Gong Daoyang didn t dare to wait any longer and shouted directly, Duda, I am Gong Daoyang from the police station.
Is it better than the same treatment I see. Du Xueting kept nodding her head, looking like she suddenly understood.Luo, who had just taken two pages, was suddenly The ringing phone shocked me so much that I almost dropped the phone in my hand.
Don t twist. After the patient fell into a deep sleep, Du Heng Then he started setting the bones this time, and at the same time called several people who were watching the fun to come over and help.If he just let Du Heng go and carried a camera to take pictures of the expressions of everyone in the Traditional Chinese ”The Great” Elle Fanning Weight Loss: 10 Pounds Lost in 2025, Achieving a Healthier and Stronger Self Medicine Department, he would be so embarrassed that he would be thrown into the Pacific.
Li Qin said quickly, I won t talk to you anymore. I have something to do now.But the doctor who informed him seemed to know what he was thinking, and said softly, Generally, the nerve damage caused by gas poisoning is delayed damage.
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This was a job that I had to beg and fight with How Long Does It Take to Lose Inner Thigh Fat the nurses to get.Seeing that the two girls were very interested, Du Ping did not stop him.
I believe that our seniors who are forging ahead want to see what they want to see He is an honest and brave successor who dares to Blue Vibe Gummies for ED: Tuning Into Your Needs pursue the truth rather than a devout believer who dares not resist.He felt that his brain was still a little foggy and he felt uncomfortable.
Is your sister in law not pregnant yet Wu Shengnan picked up his bag and hurried to Du Heng s side.She reacted as soon as the impact sounded, and she thought of Du Heng, husband , who was standing by the guardrail.
Wang Qingpeng looked at the patient and said helplessly.And the person tied with her was a man who had just studied for a master s degree last year.
When he passed by Du Heng, he was even more enthusiastic than the last time he went to give them a physical examination.Is it just okay for Shengyi to agree Du Heng found a big box from the cabinet behind him, rummaged through it, Jogging for Weight Loss: How to Drop Pounds and Boost Your Fitness in 2025 got his employment contract, and Top Picks for the Best Gummies for ED handed it to Kang Zhirong, You don t have to worry about this, I I ll say hello, please hurry up and get this certification for me.
Sixi used to hope that Ye Yanran could grow up independently, but Ye Yanran is like a natural dodder.She is a reserved lady.Xu Qi an stopped talking, kept sitting cross legged, and slowly rose into the air.
Maybe your suggestion is the subject of my next book Collection of topics everyone leave this chapter here.This seems to be a scene where old friends reunite.
You can t stop me.Axi said to the young man.The young man shook his head, gritted his teeth and said, I can stop it.It seemed that Meng Jingzhe s eyes were too direct, the little girl in Jiannei Tiandi shrank her neck, and explained in a stumbling manner There is a magic medicine on the mountain, which can save Master Jian.
Meng Jingzhe paused for Keto’s Shark Tank Showcase: The Reality Behind the Screen a while, then transformed into a big palm again, and continued to smooth its fur.Lin an patted her chest, which was far smaller than her sister s, and said angrily, Why don t you knock on the door and come in Xu Qi an waved his hand and sent the maid away, then picked up his real wife and walked to the bed, and put her on his bed.
His pupils became dim accordingly.His legs began to tremble, and it seemed difficult to stand.Serve.Without waiting for Huaiqing to express his opinion, he grabbed the Empress s slender waist and pressed her up.
Meng Jingzhe felt that rather than saying that he cultivated a sword heart, it would be better to say that he cultivated a true heart.It can also be sensed that after she was adopted by Gu Yunniang, she gradually became stable.
On Meng Jingzhe s forehead, he said Brother, I m sorry for your trouble.A little life.Since there is friendship, you still Kevin James’ Weight Loss Secrets: How He Shed Pounds and Transformed in 2025 rob the juniors of his family The seniors don t seem to be nostalgic, but seem to be afraid of the demon s revenge.
Jinghe Jianzun looked at her and said If you don t go, then wait for Meng Jingzhe to pick you up when he is free.At the first rank level, even if it is not the martial arts system, the vitality is still there.
Meng Jingzhe paused when he heard the words.He saw that Qishan Immortal Venerable had a confident appearance earlier, and thought she already had a very Sure, now that I know that the tracking disk works like this, I immediately feel unreliable, and said Master, what if the sword energy is restrained Immortal Qishan paused slightly.
Wang Zhenwen was stunned, stroked his beard and smiled and said It s time to liquidate, the Witch God Sect has repeatedly plotted against the court and plotted against Xu Yin Gong, now that Xu Yinluo has achieved great cultivation, it s time for them to pay the price.The maid immediately concluded that that man is not to be seen.
Saren Agu laughed.overseas.The remains of the ancient gods and demons have shrunk to less than half of their original size.He stood on the eighth step, and he didn t know how many attacks from the fog he had resisted, but he still Randy Jackson Weight Loss: 7 Diabetes-Fighting Tips That Work stood firm, even though his body was getting more and more wounds.
You are indeed worthy of the name of a genius.Their master was only a hundred years old, and the rightful arrogance was already four hundred years old.Obviously, Xu Qi an s explosive combat power completely exceeded their expectations and gave them strong self confidence.
Damn, why did such a person go to martial arts Improper son of man.Guangxian Bodhisattva murmured Yes, even Buddha doesn t know, so who in the world would know He After pondering for a moment, Blue Gummies for ED Canada: Access and Effectiveness Across the Border he looked at the beautiful female Bodhisattva Liuli, you go to the southern border.
The Witch God will be slower than the Gu God to break free from the seal, but not too late, so the court has always held the highest vigilance against Jingshan City.Compared with the main hall, although the suppressing power in the garden is still there, it is much lighter.
Meng Jingzhe hid in the sword and followed her all the way, looking around the shrine all the time.Meng Billy Gardell Weight Loss Revelation: Capturing Moments at Sydney’s 2025 Spring Expo Jingzhe is so young, with such cultivation, outsiders may think that Meng Jingzhe is a genius, but what Yunxi thinks is that he is too young, and he is doomed to have no deep background, so no matter how powerful the outside rumors are, Yun Xi always felt that Meng Jingzhe was not her opponent.
Huh.Chu Yuanzhen exhaled a foul breath, as if he had also received spiritual comfort, Bio Lyfe CBD Gummies for ED Reviews: User Ratings and Feedback he sent the mother and daughter off with the sword to ensure their safety.Only Taiping Dao can easily withstand his infusion of aura.
Sister Miaozhen Seeing Li Miaozhen coming, the little girl stood up happily, but the boy pouted without raising his head.Hearing this, he smiled dotingly and said, The little girl in my family wants to help him, so naturally I can only help him.
There are many enemies outside, so they have to do it as a last resort.Meng Jingzhe said again.Yin yang value from Sixi 15 Sixi couldn t control Chilly Weather, Chiseled Waist: Skinny Tea Weight Loss Tips for Winter the Tianluo Umbrella, and Meng Jingzhe gave him a strange yin yang aura, and suddenly felt a little frustrated.
Meng Jingzhe hurriedly dodged, but was still stabbed in the left shoulder by him.The wizards trembled under the might of the sky, but they How Keto ACV Gummies Work: 4 Science-Backed Mechanisms had more confidence and confidence in their hearts.
Yes.The idol answered very simply.You don t know, or can t Meng Jingzhe asked again, I don t know, and I can t.Meng Jingzhe said.Ye Shenglan Unlocking Ketosis: The Impact of Shark Tank Episode on Keto Pills nodded again, and said, My uncle once said that my nose is like my mother s.
The stunner Luanyu came over with two long legs, and said in a tired voice, Xu Yinluo, you are here to marry me.Fine, like a woven net.For such a situation, he seems to have seen it many times, as if he has practiced countless times in the past, just to wait for an opportunity like today.
Meng Jingzhe Thinking of Master turning into a little white rabbit earlier, his heart skipped a beat.If the Witch God is not willing, go to war again.Huaiqing shook his head I am not going to attack the Witch God Well, the purpose of summoning the three lovers tonight is to discuss with you about taking over the Yankangjing Three Kingdoms.
Xu Qi an Sea moss weight loss: Unveiling the Connection and Benefits was their only hope.To fight with this hope, they had faith and hope in their hearts, even if it was deceiving themselves.Here s a name calling to complain about the eagle, 30,000 words are updated a day, what the hell is this a human thing Personal friendship is good, but I still want to kill him dog head.
The witch god chose to break free from the seal at this time.Get in, and all subsequent plans will come to naught.
How How Rachael Ray Weight Loss Inspired Her Healthiest Year Yet in 2025 can I keep such a woman by my side Just when the two were at a stalemate, a deacon on the side spoke.If the God Lord really wants this girl, you can keep her by your side, but you must not entrust her for reuse.
Xu Qi an, who witnessed the retreat of flesh and blood matter, was moved and understood God special meaning.Even the millennium old tortoise from the Beast Spirit Sect rushed over, desperate to stay in the holy mountain as a gatekeeper.
As soon as he entered the cave, he saw a man.The moment the man saw Jing and Sword Master, he attacked him without asking why.It was clear that there was no wind or cloud, but the majestic and terrifying coercion of heaven and earth poured down from the nine heavens.
The Hanlu layman was a talented scholar when he was young, but because of his background in Yunlu Academy, he was disliked by Emperor Zhende, and he was rejected in the palace examination.On one of the trees, the person Meng Jingzhe really wanted to see was tied up.
This time, she is just a temptation.But Meng Jingzhe didn t care about her cultivation at all.
Por Martín Frascaroli | Fundador y CEO de Aivo.